New Entrepreneurs Foundation talk, Sept 2012
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1. From SoLoMo to Real-Time 2. Publishing: from Pages > Streams 3. Twitter: listening tool 4. Startup social media examples 5. Exercises
Transcript of New Entrepreneurs Foundation talk, Sept 2012
“THE GAME HAS CHANGED.”
BUT WHAT DOES THAT MEAN?
30 MIN
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
2011: SOLOMO2012: REAL-TIME
SMART BUSINESSES CELEBRATE CUSTOMERS AS TRIBE MEMBERS.
www.web-strategist.com
http://www.netmagazine.com/features/15-top-web-design-and-development-trends-2012
2011: SOLOMO2012: REAL-TIME
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
RICHARD MACMANUSREADWRITEWEB
pinterest.com/escapeco
BRANCH
MEDIUM
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
$4,500 VS.$3 MIL AD SPEND
STATE OF THE WEB //FUTURE OF PUBLISHING //HOW TO USE TWITTER //STARTUP SOCIAL MEDIA //FEVERBEE
http://www.feverbee.com/2012/02/how-to-build-an-online-community.html
CHALLENGE: CREATING A COMMUNITY, NOT A FORUM. CONNECTING THEM WITH EACH OTHER. FINDING COMMON GROUND.
Source: http://www.forentrepreneurs.com/lessons-learnt-viral-marketing/
http://www.telegraph.co.uk/news/worldnews/joseph-kony/9134431/Kony-2012-Stats-breakdown-of-the-viral-video.html
Socialfresh.comRadian6.com
EXERCISES
tumblr.com
tweetdeck
about.me
