GROUP MEMBERS

ARJUN ABBI INTRODUCTION

PRIYANKA GUJRAL CASE ANALYSIS & LESSONS LEARNED

YOGESH RAHEJA UPDATES

RATUL CHOWDHARY CASE ANALYSIS &CLASS DISCUSSION

THE NEXT BLOCKBUSTER

HGDIFOKPRG

INTRODUCTION An American provider of on demand internet streaming media.

Founded in 1997 by Reed Hastings and Marc Randolph.

Headquartered in Los Gatos, California, U.S.

Reed Hastings – Co-founder and current CEO

Revenue - $4.37 billion as of 2013

25th February 2007 Netflix announced its billionth DVD delivery.

It is one of the most successful dot com ventures.

CASE ANALYSIS

1. What were the most important weaknesses of Netflix’s market position in 2010 and 2011?

2. What were the key elements of Netflix’s new strategy?

CASE ANALYSIS

What are the implications of Netflix’s new strategy for the cable television systems like Comcast and Time warner?

Why is Netflix in competition with Apple, Amazon, and Google, and what strengths does Netflix bring to the market?

LESSONS LEARNED

Risk takers.

Good competition for giants like Amazon, Apple and Google.

Keeping up to the new technology

UPDATES

Agrees to pay Comcast for Broadband Access

Netflix ISP Speed Index Expanded

A Brand new Netflix Experience on TVs

1. If given an option, between Netflix and its competitors who would you choose as an option in order to rent movies or download movies online?

2. With its existing strategy, will Netflix be successful in future and be able to compete or survive with APPLE, GOOGLE and Amazon?