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Navigating Surveillance, Social Media and Marketing: Heidi Siwak
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It’s a Complex World. Now what? Heidi Siwak Understanding Media: Navigating Surveillance, Social Media and Marketing Association for Media Literacy Toronto: Ted Roger’s School of Management, Toronto Saturday, October 18, 2014
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Prepared by Heidi Siwak for the Association for Media Literacy Toronto, October 18, 2014 Teaching Thinking Skills
Transcript of Navigating Surveillance, Social Media and Marketing: Heidi Siwak
It’s a Complex World.Now what?
Heidi Siwak
Understanding Media: Navigating Surveillance, Social Media and MarketingAssociation for Media Literacy
Toronto: Ted Roger’s School of Management, TorontoSaturday, October 18, 2014
My classroom is media and technology rich.
• Inquiry
We do interesting things!
3D Printer
Mapping
Digital Tools to create demonstrations of learning.
Create a tourism app.
Surveillance?
Student rights in a digital world?
Media Literacy has become complex.
• Massive amounts of data collected through online learning tools
• Confidential student information sitting in email accounts on devices
• Student agency in the posting of pictures/video by teachers
• Intellectual property rights of students• A student’s right to be forgotten• Who owns student data?
Prodigy
https://www.prodigygame.com/Canada/
Student Ownership of Data
Consequences played out in media?
What happens to the student who blogs a critical stance on a controversial issue?
And yet…
Powerful learning opportunities.
Meaningful learning.
Students as knowledge creators.
Student lives are digital.
Sometimes it’s just about funny.
How do we help students become better thinkers , problem solvers and decision makers as they engage with this incredibly complex world?
Association for Media Literacy
http://www.aml.ca/
How do we teach students to question their own conclusions?
Search Engine Silos
Confirmation Bias
http://bialien.wordpress.com/category/nanotechnology/
I teach thinking
Integrative Thinking
http://www.rotman.utoronto.ca/facultyandresearch/researchcentres/desautelscentre/programs/i-think.aspx
Mental Models
We don’t see past our first impressions.
Things are often framed for us.
What does a doctor look like?
Neurosurgeon
Freedom!
Our models are always incomplete
and therefore wrong.
Ladder of Inference
Provocation
Where are youon the ladder?
Willingness to Change a Conclusion
Gun shooting of Jordan Davis
Ladder of Inference
George Orwell’s House
System 1 Thinking – quick
System 2 Thinking - slow
Causal Models
Types of Problems
Simple: A + B = C
Complicated: How do I get to the airport from the Ted Rogers School of
Management?
Wicked
All Summer in a DayRay Bradbury
http://staff.esuhsd.org/danielle/English%20Department%20LVillage/RT/Short%20Stories/All%20Summer%20in%20a%20Day.pdf
The Knowledge Building Circle
Knowledge Building
Finding Value in Bad Ideas
Entrenched positions are not useful.
Either … or choices are limiting
Pro Pro Model
A World of Total Surveillance• Describe the model• Identify 3 stakeholders• (Government, Citizen, Business• Find value
• Safety
A World of 0 Surveillance• Describe the model• Identify 3 stakeholders• (Government, Citizen, Business)• Find value
• Freedom
Students as Design Thinkers
How might we design a web that is safe, allows privacy to be protected and businesses to prosper; that fosters positive social relationships and enables the advancement of knowledge ?
Constructive Surveillance?
http://www.animaljam.com/parents
Transparency and Control
http://www.aboutads.info/
Design
Sum it Up!
Yes, the world is complicated.
Provide learners with a toolkit for thinking and problem solving.
Teach learners how to manage their information.
Advocate for transparency and user control.
There are benefits to participation.
LinksThe Amaryllis http://www.heidisiwak.com/
Integrative ThinkingHWDSB Integrative Thinking Initiative http://ithink.commons.hwdsb.on.ca/University of Toronto, Rotman Ithink http://www.rotman.utoronto.ca/facultyandresearch/researchcentres/desautelscentre/programs/i-think.aspx
Knowledge Building http://knowledge-building.org/
Privacy
Privacy by Design http://www.privacybydesign.ca/TOR https://www.torproject.org/Ghostery https://www.ghostery.com/en/Respect Network https://www.respectnetwork.com/Alternative Digital Citizenship http://www.privacybydesign.ca/index.php/alternative-digital-citizenship/Electronic Frontier Foundation https://www.eff.org/ MISA The Ontario Student Data Management System http://www.edu.gov.on.ca/eng/policyfunding/misa/
Digital CitizenshipStudent digital rights and responsibilities. https://aclu-wa.org/student-rights-and-responsibilities-digital-age-guide-public-school-students-washington-stateMedia Smarts : Teaching Students about surveillance and privacy http://mediasmarts.ca/
Photo Credits
https://www.flickr.com/photos/two-wrongs/17609875/in/photostream/ http
://meetsobsession.com/2011/fashion-design/american-medical-association-questions-the-effects-photoshopped-ads-may-have-on-teens/http://www.nytimes.com/2013/12/17/us/politics/federal-judge-rules-against-nsa-phone-data-program.html?pagewanted=all&_r=0https://images.angelpub.com/2012/06/12921/orwell.jpghttps://images.angelpub.com/2012/06/12921/orwell.jpg
