Natalie Hartley, Fashion...
Transcript of Natalie Hartley, Fashion...
“GLAMOUR is a fashion destination bringing you new ideas and styles through aspirational fashion
shoots and shopping pages. It gives the reader accessibility into the world of fashion on all levels
and media platforms. !We bring you a 360 view with inspiring fashion
guidance that allows the GLAMOUR girl to be strong, cool and confident.” !
Natalie Hartley, Fashion Director
“GLAMOUR is the expert in beauty – we devote more pages to beauty than any other magazine and that is because our readers are as passionate about beauty as we are. Every issue is jam-packed with the latest product innovations, insider tips and real ‘can-do’ practical advice. !Beauty is incredibly democratic – everyone can feel the excitement of a new lipstick or a great perfume and we love nothing more than to share our secrets with our readers” !Alessandra Steinherr, Beauty Director
“Already hailed as a publishing phenomenon and the winner of a fistful of awards, including the accolade of best women’s magazine in Britain, GLAMOUR just keeps getting better! !The editorial team continues to deliver its winning formula of feel-good attainability mixed with glossy high-end values. The magazine has consistently retained its edge, which is why it continues to be the must-have women’s glossy.” !Jo Elvin, Editor
TALENT
LAUNCHED DECEMBER 2014
2.4 million FANS 368,000 FOLLOWERS 128,000 FOLLOWERS
TABLET MOBILEWEBSITE SOCIAL MEDIAREADER EVENTS WOMEN OF THE YEAR AWARDS
GENERATION CONNECTED
Jo Elvin, Editor & Jamie Jouning, Publishing Director
RESEARCH
PLATFORMS
+2% DOWNLOADS Y/Y
WOTY 2014 GROSS GLOBAL REACH:
379 MILLIONPEOPLE
4,632,545 UU 47,651,820 PI
1,041,000 READERSHIP
405,045
CIRCULATION
Combined print & digital ABC: Jan - Jun 2014, NRS Jul - Dec 14, Google Analytics Nov 14 - Jan 15,, Social media March 2015, Precise 2014, Mobiel downloads latest date Feb 1st 2015
22%
38%
40%
TOTAL COMBINED UK AUDIENCE
1,664,000
+8% since 2012
AUDIENCE
Source: IPSOS Cross-platform research 2014 (19,788 adults aged 15+)
WEBSITE
DIGITAL EDITION
...MORE ESTABLISHED AND UPMARKET THAN YOU MAY HAVE THOUGHT
ABC1 64%
NRS Jul - Dec14, Google Analytics Oct - Nov 2014, Glamour Website Survey, May 2013 31 Average age:
Female 93%
AB 32%
PROFILE
Female 96%
ABC1 64%
34Average age:
FASHION
82% own designer or premium fashion
£878 million spent on fashion & accessories in the last 12 months
93% agree GLAMOUR is great for featuring new trends
Source: Glamour Generation Connected - base of Glamour Squared (regular Glamour print readers AND regular Glamour website users), TGI GB 2015 Q1
BEAUTY
97% own premium beauty
93% agree GLAMOUR is great for beauty advice
£246 million spent on beauty in the last 12 months
Source: Glamour Generation Connected - base of Glamour Squared (regular Glamour print readers AND regular Glamour website users), TGI GB 2015 Q1
SOCIAL MEDIA
2.4m Facebook
Likes
368k Twitter
Followers
614k Pinterest Followers
15k YouTube
Subscribers
128k InstagramFollowers
March 2015
PRINT RATE CARDSIZE/ POSITION RATE
Pages
Run of paper £25,414
Facing matter £29,649
Specified or first half £32,483
First third £35,294
Editor’s Letter/ contents/ masthead £42,350
Inside back cover £38,130
Outside back cover £48,007
Double-page spreads
Run of paper £50,829
Front of book £59,298
Specified or first half £64,941
First third £70,600
Inside front cover £87,547
Inserts
Loose inserts/ tip-ons (machine) per ‘000 £87
Single scent strips/ bound-in inserts per ‘000 £122
TABLET RATE CARD
TABLET EDITION RATE
Standard web link £500
Video - up to 30 seconds £1,500
Video - up to 60 seconds £2,500
HTML - submitted £3,500
- e.g. Animation
- Drag & Drop
- Image Sequence (360)
- Panoramic
HTML - Condé Nast Studio £3,500 + Production Cost
RATE CARD
ONLINE RATE
Leaderboard (728*90) £13 cpm
Billboard (970*250) £35 cpm
MPU (300*250) £21 cpm
Double-sky (300*600) £35 cpm
In-content (max 420*160 expanding to 1,000*200) £35 cpm
In-read (video format) £50 cpm
Sponsored e-newsletter £45 cpm
Solus email £150 cpm
Homepage takeover £7,500
Fashion section sponsorship £10,000
Beauty section sponsorship £10,000
Celebrity section sponsorship £5,000
Bespoke custom solution POA
.COM
2015 PRINT AND TABLET DEADLINES
COVER DATE ON SALE PRINT BOOKING & COPY DEADLINE
TABLET COPY DEADLINE!INSERT DELIVERY DEADLINE
February 2015 2nd January 26th November 2nd December 9th December
March 2015 2nd February 17th December 24th December 6th January
April 2015 2nd March 21st January 27th January 3rd February
May 2015 2nd April 25th February 3rd March 10th March
June 2015 30th April 25th March 31st March 7th April
July 2015 4th June 29th April 5th May 12th May
August 2015 2nd July 27th May 2nd June 9th June
September 2015 6th August 1st July 7th July 14th July
October 2015 7th September 29th July 4th August 11th August
November 2015 5th October 26th August 1st September 8th September
December 2015 2nd November 23rd September 29th September 6th October
January 2016 3rd December 28th October 3rd November 10th November
CONTACTS
LONDON OFFICE !!!
DIGITAL LONDON OFFICE !NICOLA BARTLETT – HEAD OF TRADING MALCOM ATWELLS – PROGRAMMATIC SALES DIRECTOR For all advertising enquiries, please contact: [email protected] or call 020 7152 3230 !
REGIONAL REPRESENTATION - NORTH & MIDLANDS !KAREN ALLGOOD – REGIONAL SALES DIRECTOR Condé Nast Publications, Merchant Exchange Waters Green Macclesfield Cheshire SK11 6JX Tel: 0207 152 3280 [email protected]
JAMIE JOUNING – PUBLISHING DIRECTOR GRACE WASYLUK – ASSOCIATE PUBLISHER ANNA BARRATT – HEAD OF BESPOKE Condé Nast Publications, 13 Hanover Square, London, W1S 1HN Tel: 020 7152 3537