Weather

Communications in Emerging Markets

Growth Drivers

New Subscribers and Upgrades

Affordability

Ease of use

Industry Trends

Affordability for high growth markets

Compelling feature-rich solutions

Robust Infrastructure to support

More affordable is not low on featuresSource: Strategy Analytics, April 2007

Penetration of Total Handsets Sold

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

2004 2005 2006 2007 2008 2009 2010 2011

% o

f G

lob

al H

and

set

Sal

es,

all

tech

no

log

ies

Mobile TV

FM Radio

Streaming Video

Music

Camera

Feature Penetration in China

FM Radio

Music

Bluetooth®

Color Screen

Video

0

20

40

60

80

100

2006 2007 2008 2009 2010 2011

Source: iSuppli, 3Q07

%Camera

0

20

40

60

80

100

2005 2006 2007 2008 2009 2010

Feature Penetration in India

Color Screen

FM Radio

MusicBluetooth®

Source: iSuppli, February 2007

Camera

It’s a connected world- Wired & Wireless

DTV

NFCFM Radio

aGPS

Wi-Fi® Bluetooth®

GSM/GPRS/EDGE

UMTS/HSxPAIP Net Camera

IP Video

Phone

Software Defined

Radio

WiMAX/Wireless

Infrastructure

Video/Communications

Infrastructure

Media Gateway/

Triple Play

TI Works on System Solutions

Silicon / Software & Integration Drive communications in the connected world

ProgrammableProgrammableGeneralPurpose

Processors

SpecialPurpose

Processors

Low PowerLow Power

ApplicationsCommuni-

cations

Power Management

DifferentiationDifferentiation

SeamlessSeamless

IntegrationIntegration

ScalabilityScalability

90nm

90nm

65nm

65nm

45nm

Texas Instruments – An OverviewTexas Instruments IncThen Founded 1930 - Geophysical Services Inc. Jack Kilby invented world’s first integrated circuit in

1958, 2000 Nobel PrizeNow World Leader in DSP & Analog 31,000 employees worldwide $13.83B 2007 revenue, $2.2B annual R&D

TI India- 22 Years of innovation from India

Then Started in 1985: TI begins the IT revolution in IndiaNow 1350 employees. R&D Operations in Bangalore & Chennai, Sales locations in

Delhi, Pune, Hyderabad, Chennai Adjudged Most Innovative Company in India by Dataquest

in 2005 Has the highest number of US Patents from India- 485 1000+ papers in international conferences

1985

2007

6-8 million new users each month (Source: COAI)

India government targets for 500M subscribers by 2010

TI’s LoCosto enables to

“connect the unconnected”

LoCosto Single Chip Phone

Additional space for Features like GPS, WLAN, Bluetooth, FM radio

(Source: iSuppli)

0

100

200

300

400

500

600

700

800

900

1,000

2004 2005 2006 2007 2008 2009

Han

dsets

(M

)

2

3

4

5

6

7

8

9

10

Perc

en

t Sh

are

Global Handset Shipments

India's Share in Global Shipments

Camera

TV

Music

Video

Media Convergence by OMAP3

Camera

Music

TV

Video

InternetInternet GamingGaming

Industry’s highest performing/lowest power processor

Outstanding gaming capabilities

S-video TV output for video/image display

1st applications processor in 65nm

Supports 12 Mega Pixel Camera, < 1 Sec shot-shot delay

First HD Quality camcorder on phone

High-level OS support – Linux®, Symbian OS™, Windows® Mobile

Seamless connectivity to hard-disk drive devices

Infrastructure: Base Station/Media Gateway

C64x+ Architecture enables Voice/Audio/Video

Himalaya- Revolutionary “Soft” Baseband solution – World’s fastest

Programmable DSP 1.2GHz

Tomahawk- Media Gateway 6 x 500 MHz C64x+ Cores

allow performance at lower voltage

Lower Power => Lower Cooling Costs

3X Channel DensityIP VideoPhone

IP Netwo

rk

IP Netwo

rk

PSTNPSTN

Media Gateway

Voice

FAX

Voice (VoIP)

Voice, DataMultimedia

Base Station

802.20802.20

Core Network

Recognitions 1999 - EDN Asia Component Design Award for “Ankoor” 1999 - EDN Innovation of the Year Award “ xStream DSP” 1999 - EDN Top 100 Product of the Year Award “THS1206 ADC” 1999 - EDN Innovation of the Year Award “eXpress DSP” 2000 - EDN Asia Component Design Award “TLFD600” 2001 - EDN Asia Innovator of the Year Award 2002 - EDN Asia Innovation of the Year Award “Malhar” 2003 - MAIT Award for Excellence in Innovation 2003 - #1 Company to Work for in India – Business World 2004 - #2 Company to Work for in India (Behind FedEx), Business World 2004 - STPI Award for Exports 2005 - Dataquest Award for most Innovative Company 2005 - EE Times Annual Creativity in Engineering (ACE) Award: "LoCosto" Single Chip

Cell Phone Processor 2006 - Semiconductor INSIGHT Award: "LoCosto" single-chip mobile phone platform -

Most Innovative Baseband and/or Applications Processor 2006 - EDN Top Programmable Embedded Processor of the Year Award for Antara 2006 - PC Magazine's annual Technology Breakthroughs! TI OMAP3430 2007: STPI Award for #1 in Semiconductor Exports

Innovation: Our attempt to make it a culture

TI has a strong technical ladder & TI India engineers get peer elected to key rungs of TI Tech Ladder:– Member, Senior, Distinguished, Fellow, Senior

Fellow, and Principal Fellow Very close interaction with customers and

customer’s customers Connecting Product and End use of products to

every engineer Small Teams- Small Dreams Multiple small

companies inside TI Systems company: leverage Analog, Digital,

Hardware, Firmware, Software competencies to provide customer delight!

TI makes the world smarter, healthier, safer and more fun…