Nassau Media Kit
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Transcript of Nassau Media Kit
2 14 MEDIA KITWISE CHOICES FOR LOCAL COMMUNITIES
NASSAU, BAHAMAS
WHO IS HOO?
HOO KNOWS® Community Digests delivers for its readers and advertisers month after month. Carefully crafted with just the right blend of local products and services (ads), as well as useful content and resources. Busy parents on the go have consistently relied on these cleverly devised publications for over 16 years. HOO KNOWS® what parents are looking for.
HOO’s LOCALCommunities seek out local news, helpful tips from your neighbors, community events and informa-tive directory listings of the prod-ucts and services they need. HOO delivers the variety they seek.
HOO’s TARGETEDEach title is formulated to con-nect families to the products and services specific to them. Family related content along with events, contests and promotions are also patterned to families who want to know what HOO KNOWS®.
HOO’s DIGITALOur magazine is formulated to drive readers to engage in a suite of online products such as our eye popping websites, unique SEO friendly content, social media, E-newsletters, digital E-magazine and much more.
We deliver 10,000+ copies per month to our network of more than
300+ quality locations where busy families already go.
• Doctor’s Offices
• Prenatal/Lamaze Classes
• Daycare & Child Development Centers
• Private & Public Schools
• Grocery Stores
• Dry Cleaners
• Retail Stores
• Cafes, Restaurants & Coffee Shops
• Activity &Amusement Centers
• Sports Lessons & Athletic Clubs
• Dance Studios
• Nail & Hair Salons
• Our Advertiser’s Businesses
Families pick up their FREE issue of HOO KNOWS® at these high-traffic area businesses:
Publishing family publications for over 16 years have given the creators of HOO KNOWS® a unique and expert perspective on how to keep the readers coming back.
Our digests, because of their size, con-struction and formatting, ensure maxi-mum shelf life and userbility.
AND MANY MORE!
HOO’s IN PRINT
HOO’s CONNECTED
• Our community driven website that tailors itself to any device.
• We engage readers with a full suite of social media tools.
• Multi Faceted Email Marketing/Newsletter Program.
• Unique local online content that drives reader loyalty/participation.
• Digital magazine reader with live links and archives. Your ad never dies.
• A full featured/graphical event calendar that you are free to submit to.
• Basic and enhanced advertiser listings using the latest geo targeting technology.
• Special sections, blogs, galleries, recipes and much much MORE….
WHO’s READING HOO
Source: http://www.census.gov
“People like seeing the book, they pick it up at my store!! The book is a mer-chandise driver and moms look at it they like it. It’s Attractive, I love the color ads!!” - Brenda Felger, Felger’s Footwear
“The ad is working really well. We are getting calls all the time and renting bouncers.” - Jack Leblanc, Bounce-n-Around Inflatables
“The best money spent on advertisement that we have found. Our money didn’t just ‘disappear’.”- Frank & Tammy Chaisson, Magical Entertainment
92% of women pass along information
about deals or finds to others
73%of U.S. household spending is controlled by women
of all local households are comprised of
46%families
represent aTrillion consumer market segment $2.4
Moms
HOO’s WEB ADS
FILE TYPES.jpeg; .jpg; .png; .gif
FILE SIZE150 kb or smaller
ad requirements
LEADERBOARD
728x90 pixels
$250 per month(3x maximum rotation)
HALF PAGE
300x600 pixels
$300
SLIDER PROMO
front page slider
$500
MEDIUM RECTANGLE
300x250 pixels
$200 per month
HOO KNOWS® how to make a website that moms want to come back to and we engage them with a full range of complimentary digital products.
• FULL PAGE LISTING WITH SIDEBAR ACCESS• FULL WIDTH MULTI-LAYERED SLIDER• MULTIPLE IMAGES ON PAGE• VIDEO and/or SLIDESHOW READY• ALL OF YOUR SOCIAL MEDIA TIE-INS• WEBSITE LINK• PRODUCTS/SERVICES • CONTACT INFO• MAP & ADDRESS
SUPER LISTING
$100 per month (+$75 set up fee)
DIRECTORY LISTINGS
• VIDEO/SLIDESHOW CAPABLE
• EXPANDED DESCRIPTION
• CONTACT INFO
• MAP & ADDRESS
ENHANCED LISTING
$50 per month
E-NEWSLETTER ADSEmail Marketing is bigger than ever and just an-other way we stay connected with our readers. Subscribers are kept in the loop on the latest news, contests and promotions as well as info from and about our advertising partners.
FILE TYPES.jpeg; .jpg; .png; .gif
FILE SIZE150 kb or smaller
ad requirements
CUSTOMIZED EMAIL
Fully dedicated to your custom content/images
$450
FEATURED ARTICLE
$200
NEWSLETTER AD
180x90
$75
HOO’s PACKAGESmonthly rates all prices include FULL COLOR ads
FULL PAGE4.75” x 7.5”
1/2 PAGE4.75” x 3.625”
1/4 PAGE4.75” x 1.75”
1/8 PAGE2.25” x 2.75”
CONSECUTIVE • FREE WEB SUPER LISTING • FREE LEADERBOARD AD• FREE NEWSLETTER AD
• FREE ENHANCED LISTING• FREE WEBSITE AD • FREE ENHANCED LISTING • FREE BASIC
LISTING
12 x
8 x
4 x
ACCEPTED FORMATS.eps - type to paths; .pdf - embed all fonts; .psd; .tiff; .jpeg
Resolution: 300 dpi
GRAPHIC FEESInitial Ad Set-up Fees - $50Additional Ad Changes - $25-$45Minor Text Changes - No Charge
DEADLINE FOR SUBMITTING ARTWORK:A month in advance on the 7th day.
art specificationsREQUIREMENTSTrim Size: 5.375” x 8.375”Live Area: 4.75” x 7.5”
ACCEPTED MEDIAElectronic Submission
ad sizes
Artwork should be in correct dimensions. Text cannot go beyond the live area. HOO KNOWS® is not responsible for any errors on submitted ad material and no proofs will be given.
COVER SPONSOR BACK COVER INSIDE BACK COVER INSIDE FRONT COVER DOUBLE SPREAD
RATES COMING SOON!CALL 225-8202