Names, font and colour ideas

Georgia hulse

Possible names for my magazine1. Aura2. Zeal3. Pulse 4. Fusion5. Fantasia

AURAI like the name Aura because the actual

meaning suggests a qualitative atmosphere that’s generated by a thing (in this case, my magazine).

No one has heard of the name before for anything so I think it would a unique masthead for a hip-hop/pop magazine.

The name Aura consists of synonyms; air, mood, spirit, feeling, feel, flavour, colouring, colour, impression

ZEALI like the name zeal because the meaning

itself means great energy or enthusiasm, which is what I want my magazine to be about; something people can be excited about reading

It is an unusual word so I feel it would stand out

Zeal would appeal to target audiences of teenager and young adults because it stands out with its energetic meaning and name.

PulseI like the name Pulse because it connotates

the heart and a rhythm (therefore a beat in music)

I think its an effective name however it is already taken as a magazine name

Fusion I like the name fusion because it suggests

merging things together, eg the relationship between magazine and reader

There are no other mainstream magazines with this name

FantasiaI was going to use this name, however I

discovered its weaknesses of sounding too childish and people may mistake the genre as a child magazine and then denotate the idea of the masthead meaning fantasy and princesses.

Although it does n0t necessarily mean fairies and fantasy worlds, I felt like people would not be able to relate unless they knew the actual definition which is a musical composition with a free form and often an improvisatory style.

Fonts

I feel that this font is too thin and would not stand out enough against a bright main image or cover lines.

This font implies a retro effect which would contribute well to my magazine.

• I like this font because it stands out by its thickness

• The width is still readable as well as the height

• I like this font because it is different as it is written in a stripe-like format

• It is still easy to read and would appeal to the younger target audience

FontIt is important that I have a font that stands

out and does not look like a basic serif font or sans serif font.

Some fonts have too much of a stereotypical meaning, therefore using a handwriting font, automatically denotates a wedding.

Some fonts are stereotyped to women, therefore curly, handwriting fonts are too feminine

The font is vital to the house style, in order to be recognised.

Colour

ColourColours that I am most likely to use are those

that stand out but do not over crowd the magazine cover

It is important that I use bright colours as it is a hip-hop/pop magazine, therefore it is is vital that the house style is appealing but not too much

Colours depend on the main image I am going to use as I would like to colour co-ordinate eg lipstick colour

I am most likely to use bright colours such as purple, blue and green

coloursIt is important that I use unisex colours

because I want to subvert the stereotype of pop magazines being overly feminine and girly

Therefore by having the genre as hip-hop/pop I have to use masculine colours too

The colours must represent the target markets lifestyle, age and gender. So by using bright colours it will appeal to the younger generation.

The colours must represent the lifestyle of the target audience, so energetic, enthusiastic shades.

Colours All colours endure zmeaning.Colours need to be effective and appealing

therefore using colours such as red, connotate, hot and energy.

Blue conveys conservative and coolPurple connotates trustworthyAdding a stroke to the colour and font,

ensures it stands out to the reader