MVP Basketball Magazine Sample Issue 05
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The fresh issue of MVP is out now in WHSmiths, Nationwide. LeBron James – who graces the cover – tells us what he needs to do to bounce back from last season’s Finals disappointment (assuming we have a season at all). We also have all the stories and pictures from Team GB’s huge summer of hoops. Tony Parker talks to us about his involvement with French team Asvel. FIBA boss Patrick Baumann tells us why he’s so keen to get 3-on-3 basketball into the Olympics. Dick Vitale reveals his “Super Seven” teams to watch out for in the NCAA this season. Phife Dwag from A Tribe Called Quest gives us his predictions for this season’s NBA rookies. And we have some amazing photos from three of the summer’s biggest streetball events – in New York, Paris and Brighton. All that plus plenty more means this is another issue not to be missed!! You can order MVP Magazine from Swish Basketball now. Or cop it from one of 200 WHSmith stores.
Transcript of MVP Basketball Magazine Sample Issue 05
MVP247 LtdResponse Studios,369B High Road,Leyton, London
E10 5NA.
e: [email protected]: mvp247.comt: 020 8558 3501
EditorGreg Tanner
Assistant EditorMark Woods
Creative DirectorJake Green
Art DirectorHarry Adams
Contributing WritersSam Hart, Sam Neter, John
Harris, Jacob Hiller,
Contributing Design, Photographers/
IllustratorsMansoor Ahmed, � omas
Angus, Linnea Apelqvist, Hugues Body-Lawson, Paul Calver, Julio Gonzalez, Kieran Halil, James Midwinter, Ville Vuorinen.
Special Thanks ToDamon & Nick at ESPN, Simon at Nike, Dan & Hannah at 2K
PrintersPrinted by the Manson Group.
Published by
MVP247 LTD© Est: 2010.
ISSN: 2045-4546
Distribution by: Comag distribute & can be bought at all major
basketball events.
Subscriptions Swish Online Store
www.swishbasketball.net
We may occasionally use material we believe has been placed in
the public domain. Sometimes it is not possible to identify and contact the copyright holder.
If you claim ownership of something published in MVP, we will be pleased to make a proper acknowledgement. All letters received are assumed to be for publication unless
otherwise stated. MVP does not accept liability for any loss or
damage of unsolicited materials. Reproduction in whole or parts of any contents of MVP without prior permission of the Editor is
strictly prohibited.
I’ve spent most of my career as a journalist working in live TV news. I’ve dabbled a bit in online and mobile too. When a story breaks, you get it on air or online as soon as possible. If it
changes, you can very quickly alter it. News is fl uid, but so too are the media you’re using to report it.
� is magazine business is a completely diff erent beast. On the positive side, there’s nothing better than producing an amaz-ing-looking and feeling mag, packed with great features and brilliant photos (which I like to think we do). Plus, a hard copy magazine is so much more tangible than an article on a website - and something you can keep forever.
But on the downside, there’s a good two or three week period in between writing your last sentence and the end product actually hitting news stands, and that causes plenty of dilemmas - never more so than with this issue. As I write this, the NBA lockout remains in full eff ect. � e season is due to tip in one month’s time, but everything is pointing towards a late start - and even that’s being optimistic. So, in my opinion at least, there is no other NBA story worth covering. It’s gotta be the lockout. But what if the owners and the Players Association suddenly resolve it
next week? It’s a risk you take. Likewise for Mark and his BBL preview piece. As we go to print there are questions about whether the Mersey Tigers will be fi elding a team this season. Do you include them, or don’t you? Again, it’s a risk you take.
� e good news is that we also have the website - MVP247.com - where we can give our readers the very latest info. So, after poring over this beautifully-crafted publication, make sure you hit that for the very latest on both situations (and more, of course)! Anyway - this is a bumper issue. It was a crazy busy summer for the national team, and we’ve got all the action from the Olympic Test Event and EuroBasket covered. We’ve also got an awesome gallery of some of the biggest summer streetball events from across the globe.
Dick Vitale gives us his insider guide on which college basketball teams to watch out for this season, Tony Parker breaks down his new occupation to Mark, and FIBA boss Patrick Baumann tells me why the governing body is so keen to bring street basketball in from the cold.
I really do hope the lockout ends soon so we can get back to normal. If it’s over by the time you read this, even better!
Keep ballin’ Greg Tanner
TIME WAITS FOR NO MAN
PH
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JAC
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> EDITORIAL
KEVIN COULIAUFrenchman Kevin is widely recognised as the most prolifi c outdoor basketball photographer of the last decade. He also shoots video - and spent this summer making a documentary with Bobbito Garcia about New York’s famous pick up
basketball scene.
HUGUES LAWSON-BODYThis 34-year-old, Paris-based photographer has shot for clients including Nike, Ikea and Orange. Hugues snapped the fantastic pictures from this year’s Quai 54. He is currently editing a book with the Parisian youth.
MALIK TAYLOR AKA PHIFE DAWGOne third of the legendary hip-hop group A Tribe Called Quest, Malik claims to be “the biggest damn sports fan in hip hop PERIOD”. He even says that he loves sports more than music.
JULIO GONZALEZJulio has been shooting internationally for the last 20 years. Lucky for us, he’s also a big fan of Shystie. Shooting still-life and motion aquatics gives him a unique perspective on life. We look forward to seeing his work on display in the National Maritime Museum in Jan.
Me keeping watch at the Olympic Test event
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> REGULARS
10 | OVERTIME
Presidential trash talk...and your chance to win an awesome NBA DVD.
12 | MARK’S VIEW POINT
Why British basketball needs to be its own best cheerleader.
50 | GALLERY
Summer sizzler. All the action from three of the world’s hottest events.
60 | FASHION
Step your sneaker game up for the new season.
70 | WORK OUT
Mind games. Get a head for success with our expert’s top tips.
> FEATURES
24 | BBL PREVIEW
Who’s hot and who’s not for the new campaign.
20 | NCAA
ESPN’s Dick Vitale breaks down his ‘Super Seven’ college basketball teams.
28 | 3 IS THE MAGIC NUMBER
Why 3-on-3 basketball is going from street to elite.
32 | OLYMPIC TEST EVENT
Team GB christens the 2012 site as the stars hit London.
38 | EUROBASKET
Spain triumph but Great Britain earn respect.
44 | KING WITHOUT A CROWN
Why the Heat is on LeBron James
66 | NBA 2K12
Why the most advanced basketball video game ever made is going retro.
> BALLER
14 | ROBERT GILCHRIST
Things are looking bright for the young Brit in the Sunshine State.
18 | TONY PARKER
From PG to GM, TP is adding a new string to his bow.
16 | EURO YOUNG GUNS
Jonas Valanciunas and Andrew Albicy step up.
TOP TO BOTTOM: NIKE, FIBA EUROPE & KEVIN COULIAU
44
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MVP ISSUE 6 OUT JANUARY 14 2012Follow us on twitter (@MVP_247) and Facebook (@MVPMag) for daily news, exclusive features and competitions.
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> INSIDE
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> 3-ON-3 BASKETBALL
Words:
Kamran abdul-rauf Photos:
richard Juilliart
/fiba
Six players, a hoop and a ball. Its simplicity is its beauty. It’s also the reason why every day, millions of people across the globe pick up a basketball. Now, in a move that
has surprised many, the world governing body, FIBA, is pushing to have 3-on-3 basketball made an Olympic sport - ide-ally by 2016.
“We have a much larger basketball family than the one that just comprises regular 5-on-5 basketball,” FIBA boss Patrick Baumann told MVP. “We know that there are many more players out there playing 3-on-3 or other variations of grassroots, street basketball. At the end of the day, you want to promote your game to the largest population possible. We would like to unite this
population under one banner - the game of basketball.”
He also reckons that in these tough economic times, appealing to the grass-roots makes good strategic sense.
“We can help develop the game in a much more sustainable way for the next 10 to 20 years, rather than it just be driven by the top leagues in the world - like the NBA. If you are in an economic slump for the next six years - and in double dip recession - those top leagues won’t be having the success they’ve had in the 90s and the early 2000s. But the grassroots will keep playing. That’s going to ensure the long-term success of our sport. That’s why we think 3 on 3 - and some variations around it - is something we have to target.”
History certainly suggests that 3-on-3 basketball is popular with sponsors. In the States, many of the big sneaker companies use 3-on-3 tournaments to promote their brands. Here in Britain companies such as Nike and Converse used to run huge 3-on-3 tournaments in London’s Battersea Park during the 1990s. Ten years ago, the NBA and Sprite held a competition on Clapham Common. And in 2007 the League brought its NBA Madness tour to The O2. So even in these turbulent economic times, monetising the game shouldn’t prove too tricky. FIBA’s move has been welcomed by many, including one of Britain’s most famous streetballers, Stu-art Tanner - who features on FIBA’s new 3x3Planet.com website.
Streetball at the Olympics? Believe it.
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> GB BASKETBALL
The summer of 2011 was the biggest and busiest in the history of British basketball. GB ballers became the first athletes to compete at the Olympic Park, in the most high-profile international basketball tournament ever to be held in the UK. And just weeks later, they helped Britain register its first ever EuroBasket wins. So how are we set, 10 months out from the Olympics? Greg Tanner and Mark Woods watched on.
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> EUROBASKET 2011
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Great Britain’s thoughts now turn to 2012 a�er exiting EuroBasket
in the opening round.
Words:
Mark Woods
Photos:
FIBa EUroPE/
PaUL CaLVEr
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44 MVP ISSUE 05
> MAIN FEATURE
He’s basketball’s leading superstar and the face of the NBA. But nobody - and we mean nobody - wants this season to go the distance more than LeBron James.
Words: GreG Tanner
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> SUMMER STREETBALL
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EuroBasket, AfroBasket, FIBA Americas, Olympic Test Event...it was a busy summer of basketball on the hard-wood. But across the globe, blacktop ballers were also doing their thing - with the streets of New York, Brighton Beach and even the Eiffel Tower hosting some of the hottest hoops action.
Words:
GreG Tanner
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PHoTos:
Kevin Couliau /
HuGues Body-lawson
/ THomas anGus
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60 MVP ISSUE 05
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> LeBron 9’sBlack Red White
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Price £120
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