Muskegon Community College - MCC | Home

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Muskegon Community College Custom View: 8/1/06 - 8/31/06 August 1, 2006 12:00:00 AM – August 31, 2006 11:59:59 PM

Transcript of Muskegon Community College - MCC | Home

Page 1: Muskegon Community College - MCC | Home

Muskegon Community College

Custom View: 8/1/06 - 8/31/06

August 1, 2006 12:00:00 AM – August 31, 2006 11:59:59 PM

Page 2: Muskegon Community College - MCC | Home

This report was generated by WebTrends 7 - Professional, Version: 7.5b, Build: 18303 .Monday, September 18, 2006 12:28:31 PM

Final report conversion by WebTrends Report Exporter, Version 7.5a (build 17553)

Copyright (C) 1996-2005 WebTrends Inc. All rights reserved.

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Table of Contents

Custom Dashboard ..................................................................................................................................................... 1

Visits by Hour of the Day .......................................................................................................................................... 3

Visits by Day of the Week ......................................................................................................................................... 5

Pages .......................................................................................................................................................................... 7

Entry Pages .............................................................................................................................................................. 11

Exit Pages ................................................................................................................................................................ 15

Referring Site ........................................................................................................................................................... 19

Regions .................................................................................................................................................................... 21

Countries .................................................................................................................................................................. 23

North American States and Provinces ..................................................................................................................... 25

Cities ........................................................................................................................................................................ 27

Primary Metropolitan Statistical Areas .................................................................................................................... 29

Area Codes ............................................................................................................................................................... 32

iii

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Custom Dashboard

Visitor Summary

Visitors 24,156

Visitors Who Visited Once 16,785

Visitors Who Visited More Than Once 7,371

Average Visits per Visitor 2.22

Visit Summary

Visits 53,524

Average per Day 1,726

Average Visit Duration 00:09:20

Median Visit Duration 00:03:16

International Visits 1.22%

Visits of Unknown Origin 0.13%

Visits from Your Country: United States(US)

98.65%

Referring Site

Referring Domain

Pages Trend

Custom Dashboard 1

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Pages

2 Custom Dashboard

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Visits by Hour of the Day

This report shows activity for each hour of the day. It also shows the most and the least active hours of the day forthe report period.

Visits by Hour of the Day

Visits by Hour of the Day

Hour Visits % Visits

00:00 814 1.52%

01:00 462 0.86%

02:00 282 0.53%

03:00 190 0.35%

04:00 162 0.30%

05:00 183 0.34%

06:00 346 0.65%

07:00 1,258 2.35%

08:00 2,535 4.74%

09:00 3,356 6.27%

10:00 3,966 7.41%

11:00 4,046 7.56%

12:00 4,284 8.00%

13:00 4,135 7.73%

14:00 4,425 8.27%

15:00 4,233 7.91%

16:00 3,655 6.83%

17:00 2,924 5.46%

Visits by Hour of the Day 3

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Hour Visits % Visits

18:00 2,429 4.54%

19:00 2,342 4.38%

20:00 2,228 4.16%

21:00 2,081 3.89%

22:00 1,805 3.37%

23:00 1,383 2.58%

Total 53,524 100.00%

items 1-20 of 24

Visits by Hour of the Day - Help Card

Column Definitions

Hour

Specified hour of the day being tracked. An hour-long interval marked 12:00, for example,includes all activity between 12:00 and 12:59.

Visits

Number of visits to your site during the specified hour. If there are several days in the reportperiod, the value presented is the sum of all visits during that hour for all days. All times arereferenced to the location of the system running the analysis. A visit is a series of actions thatbegins when a visitor views their first page from the server, and ends when the visitor leaves thesite or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. Thistime limit can be changed by the system administrator.

%

Percentage of visits to your site that occurred during the specified hour.

Report Descriptions

This information can be used to determine which hour of the day is best for system maintenance.

4 Visits by Hour of the Day

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Visits by Day of the Week

This report shows the activity for each day of the week within the reporting period. Unsuccessful hits are notincluded.

Visits by Day of the Week

Visits by Day of the Week

Day Visits % Visits

Sun 3,265 6.10%

Mon 10,112 18.89%

Tue 11,591 21.66%

Wed 10,689 19.97%

Thu 10,143 18.95%

Fri 5,305 9.91%

Sat 2,419 4.52%

Total 53,524 100.00%

items 1-7 of 7

Visits by Day of the Week 5

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Visits by Day of the Week - Help Card

Column Definitions

Day

Specified day of the week being tracked.

Visits

Number of visits on the specified day of the week. If the report period is longer than one week,and there are, for example, two Mondays, the value represented includes the combined total ofboth Mondays. A visit is a series of actions that begins when a visitor views their first pagefrom the server, and ends when the visitor leaves the site or remains idle beyond the idle-timelimit. The default idle-time limit is thirty minutes. This time limit can be changed by the systemadministrator.

%

Percentage of total visits that occurred on the specified day of the week.

Report Descriptions

Number of visits on the specified day of the week. If the report period is longer than one week,and there are, for example, two Mondays, the value represented includes the combined total ofboth Mondays. A visit is a series of actions that begins when a visitor views their first page fromthe server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. Thedefault idle-time limit is thirty minutes. This time limit can be changed by the systemadministrator.

6 Visits by Day of the Week

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Pages

This identifies the most popular web pages on your site and shows you the number of visits for each, and displaysthe average length of time the page was viewed.

Pages Trend

Pages

Pages

Pages Visits Views Average TimeViewed

1. Homehttp://www.muskegoncc.edu/pages/1.asp

28,555 51,692 00:02:54

2. Homehttp://muskegoncc.edu/pages/1.asp

10,471 18,073 00:03:06

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Pages Visits Views Average TimeViewed

3. Homehttp://www.muskegon.cc.mi.us/pages/1.asp

8,954 13,908 00:00:48

4. Current Studentshttp://www.muskegoncc.edu/pages/102.asp

8,808 15,314 00:01:11

5. Current Studentshttp://muskegoncc.edu/pages/102.asp

3,148 5,185 00:01:13

6. Register for Classeshttp://www.muskegoncc.edu/pages/1018.asp

3,141 4,544 00:02:58

7. Current Studentshttp://www.muskegon.cc.mi.us/pages/102.asp

3,118 5,308 00:00:59

8. Class Scheduleshttp://www.muskegoncc.edu/pages/479.asp

2,936 4,217 00:02:40

9. Online Classeshttp://www.muskegoncc.edu/pages/305.asp

2,883 3,968 00:02:54

10. Cataloghttp://www.muskegoncc.edu/pages/307.asp

2,224 3,699 00:00:27

11. Faculty & Staffhttp://www.muskegoncc.edu/pages/104.asp

2,077 3,106 00:01:21

12. Academic Departmentshttp://www.muskegoncc.edu/pages/298.asp

1,831 2,686 00:00:18

13. Libraryhttp://www.muskegoncc.edu/pages/309.asp

1,671 3,149 00:04:02

14. Site Searchhttp://www.muskegoncc.edu/pages/543.asp

1,436 3,319 00:00:24

15. Future Studentshttp://www.muskegoncc.edu/pages/101.asp

1,423 2,175 00:00:33

16. MCC Newshttp://www.muskegoncc.edu/pages/110.asp

1,370 2,178 00:02:37

17. Class Scheduleshttp://www.muskegon.cc.mi.us/pages/479.asp

1,305 1,793 00:02:27

18. Homehttp://muskegon.cc.mi.us/pages/1.asp

1,278 1,916 00:00:37

19. Jobs at MCChttp://www.muskegoncc.edu/pages/589.asp

1,199 2,435 00:00:32

20. Financial Aidhttp://www.muskegoncc.edu/pages/475.asp

1,199 1,576 00:00:33

Subtotal for rows: 1 - 20 - 150,241 -

Other - 125,980 -

Total - 276,221 -

items 1-20 of 2000

Pages

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Pages Average Timeto Serve (ms)

1. Homehttp://www.muskegoncc.edu/pages/1.asp

0

2. Homehttp://muskegoncc.edu/pages/1.asp

0

3. Homehttp://www.muskegon.cc.mi.us/pages/1.asp

0

4. Current Studentshttp://www.muskegoncc.edu/pages/102.asp

0

5. Current Studentshttp://muskegoncc.edu/pages/102.asp

0

6. Register for Classeshttp://www.muskegoncc.edu/pages/1018.asp

0

7. Current Studentshttp://www.muskegon.cc.mi.us/pages/102.asp

0

8. Class Scheduleshttp://www.muskegoncc.edu/pages/479.asp

0

9. Online Classeshttp://www.muskegoncc.edu/pages/305.asp

0

10. Cataloghttp://www.muskegoncc.edu/pages/307.asp

0

11. Faculty & Staffhttp://www.muskegoncc.edu/pages/104.asp

0

12. Academic Departmentshttp://www.muskegoncc.edu/pages/298.asp

0

13. Libraryhttp://www.muskegoncc.edu/pages/309.asp

0

14. Site Searchhttp://www.muskegoncc.edu/pages/543.asp

0

15. Future Studentshttp://www.muskegoncc.edu/pages/101.asp

0

16. MCC Newshttp://www.muskegoncc.edu/pages/110.asp

0

17. Class Scheduleshttp://www.muskegon.cc.mi.us/pages/479.asp

0

18. Homehttp://muskegon.cc.mi.us/pages/1.asp

0

19. Jobs at MCChttp://www.muskegoncc.edu/pages/589.asp

0

20. Financial Aidhttp://www.muskegoncc.edu/pages/475.asp

0

Subtotal for rows: 1 - 20 -

Other -

Total -

items 1-20 of 2000

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Pages - Help Card

Column Definitions

Pages

Any displayed page. You can specify for each profile the types of files that qualify as a page.These settings can be changed by the WebTrends administrator.

Visits

Number of visits to this page. A visit is a series of actions that begins when a visitor views thefirst page from the server, and ends when the visitor leaves the site or remains idle beyond theidle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed bythe system administrator.

Views

Number of times this page was viewed by visitors.

Average Time Viewed

Average length of time the specified page was viewed. (The format is hh:mm:ss -hours:minutes:seconds.)

Average Time to Serve

Average amount of time (in milliseconds) it took to serve each document during the specifiedtime interval. The time to serve spans from the time the server got a page request until ittransmitted all the data.Note: Zero values in this column probably indicates that your web server is not logging Time toServe information.

Report Descriptions

Pages with good content and design are more likely to attract visitors and be revisited. Lesspopular pages on a site can be made more appealing by improving the content or incorporatingdesign elements similar to that on the more important pages. Always remember that people are farmore interested in content than in design, and average view times can help determine whichcontent is most important to your visitors.

10 Pages

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Entry Pages

This report shows the first or "entry" pages viewed in all visits. Every visit has one and only one Entry Page. Avisit's entry page may or may not be the "home page." The Entry Page for a visit can depend on how a visitor arrivedat your site: they may type an address into a browser, use a bookmark they made on a previous visit, click on a linkon another site, click on a search engine results page, click on an on-line ad, or click on a link in an e-mail. Each ofthese links can point to your home page or any other page on your site

Entry Pages: Trend Over Time

Entry Pages

Entry Pages

Pages Visits % Visits

1. Homehttp://www.muskegoncc.edu/pages/1.asp

26,955 50.42%

Entry Pages 11

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Pages Visits % Visits

2. Homehttp://muskegoncc.edu/pages/1.asp

9,102 17.03%

3. Homehttp://www.muskegon.cc.mi.us/pages/1.asp

8,525 15.95%

4. Homehttp://muskegon.cc.mi.us/pages/1.asp

1,204 2.25%

5. Libraryhttp://www.muskegoncc.edu/pages/309.asp

1,182 2.21%

6. Current Studentshttp://www.muskegoncc.edu/pages/102.asp

237 0.44%

7. 404 - Page Not Foundhttp://www.muskegoncc.edu/newsite.html

224 0.42%

8. Student Email & Network Accountshttp://www.muskegoncc.edu/pages/886.asp

157 0.29%

9. Jobs at MCChttp://www.muskegoncc.edu/pages/589.asp

144 0.27%

10. 404 - Page Not Foundhttp://www.muskegon.cc.mi.us/geninfo/jobopenings.html

137 0.26%

11. Academicshttp://www.muskegon.cc.mi.us/pages/114.asp

130 0.24%

12. Register for Classeshttp://www.muskegoncc.edu/pages/1018.asp

129 0.24%

13. Jobs at MCChttp://www.muskegon.cc.mi.us/pages/589.asp

115 0.22%

14. Current Studentshttp://muskegoncc.edu/pages/102.asp

112 0.21%

15. Student Newslettershttp://www.muskegoncc.edu/pages/1076.asp

104 0.19%

16. Center for Teaching and Learninghttp://www.muskegoncc.edu/pages/513.asp

101 0.19%

17. Current Studentshttp://www.muskegon.cc.mi.us/pages/102.asp

92 0.17%

18. Muskegon Big Reds Footballhttp://www.muskegon.cc.mi.us/pages/1084.asp

85 0.16%

19. O.I.T.http://www.muskegoncc.edu/pages/576.asp

78 0.15%

20. Online Classeshttp://www.muskegoncc.edu/pages/305.asp

71 0.13%

Subtotal for rows: 1 - 20 48,884 91.44%

Other 4,574 8.56%

Total 53,458 100.00%

items 1-20 of 1000

12 Entry Pages

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Entry Pages - Help Card

Column Definitions

Entry Page

The first page in a given visit. Every visit has one and only one entry page.

Visits

For each entry page, the total number of visits that began with that entry page, during this timeperiod.

%

For each page (row), the percentage of all visits to the site that went to that particular pageduring the report time period.

Entry Pages 13

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Report Descriptions

Briefly:

A visit can begin on a given page if a visitor:

• types the URL of the page in their browser then clicks on "Go"

• clicks on a bookmark to the page (stored from a previous visit)

• clicks on a link on a different site that points to the file. The link can appear to be text or animage, such as a banner ad.

• clicks on a link to the page in an e-mail. Again, the link can appear to be text or an image.

• clicks on a link on a search engine results page that points to this page

• activates an applet on another site or in a program that transfers them to this page

Finally, a visit can seem to begin on a given page if a visitor was already on the site, but allowedmore than 30 minutes to elapse between clicks. When such a pause occurs, WebTrends counts twovisits, one before and one after the pause. In other words, WebTrends considers a timeout of morethan 30 minutes to be a de facto end of a visit. Consequently, the first page visited after the longpause will appear as an Entry Page for a new visit. Likewise, the last Page Viewed before the longpause will appear in the Exit Pages report. (Note: You can configure the session timeout in theWebTrends Admin Console. In the left pane, select Web Analysis>Options, and select the SessionTracking tab).

If your site has more than one URL for a certain page, for example, /home.html and /home.asp,consider combining their statistics to get an accurate picture of how frequently that page's contentis seen.

Uses and Interpretation:

Look at each page on the Entry Pages report and ask yourself whether it is suitable as the firstpage a visitor sees. For example, it can be argued that entry pages should:

• identify the site and/or brand

• have a clear link to the home page

• show the same navigation bars as the rest of the site

If a page that's frequently an entry page doesn't do all these things, consider modifying it toconform with best practices.

Other relevant reports and analyses:

1. Referring URLs for these entry pages.

2. Relationship to Exit Pages and Single Page Visits.

3. Correcting for multiple URLs for the same Page View.

14 Entry Pages

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Exit Pages

This report shows the last or "exit" page of all visits. The visits may have finished for a number of reasons: thevisitor went to another site, clicked on one of your site's links that took them to another site, closed the browser, orwas inactive long enough for WebTrends to have counted the visit as ended.

Exit Pages: Trend Over Time

Exit Pages

Exit Pages

Pages Visits % Visits

1. Homehttp://www.muskegoncc.edu/pages/1.asp

15,174 28.40%

2. Homehttp://muskegoncc.edu/pages/1.asp

5,592 10.47%

Exit Pages 15

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Pages Visits % Visits

3. Current Studentshttp://www.muskegoncc.edu/pages/102.asp

2,856 5.35%

4. Homehttp://www.muskegon.cc.mi.us/pages/1.asp

2,298 4.30%

5. Register for Classeshttp://www.muskegoncc.edu/pages/1018.asp

1,522 2.85%

6. Online Classeshttp://www.muskegoncc.edu/pages/305.asp

1,331 2.49%

7. Class Scheduleshttp://www.muskegoncc.edu/pages/479.asp

1,188 2.22%

8. Libraryhttp://www.muskegoncc.edu/pages/309.asp

948 1.77%

9. Current Studentshttp://muskegoncc.edu/pages/102.asp

908 1.70%

10. Current Studentshttp://www.muskegon.cc.mi.us/pages/102.asp

824 1.54%

11. Faculty & Staffhttp://www.muskegoncc.edu/pages/104.asp

595 1.11%

12. Register for Classeshttp://muskegoncc.edu/pages/1018.asp

533 1.00%

13. MCC Newshttp://www.muskegoncc.edu/pages/110.asp

525 0.98%

14. Class Scheduleshttp://www.muskegon.cc.mi.us/pages/479.asp

502 0.94%

15. Register for Classeshttp://www.muskegon.cc.mi.us/pages/1018.asp

464 0.87%

16. Jobs at MCChttp://www.muskegoncc.edu/pages/589.asp

369 0.69%

17. Student Email & Network Accountshttp://www.muskegoncc.edu/pages/886.asp

361 0.68%

18. Contact Ushttp://www.muskegoncc.edu/pages/334.asp

322 0.60%

19. Contact Ushttp://www.muskegon.cc.mi.us/pages/334.asp

320 0.60%

20. Class Enrollment Summaryhttp://www.muskegoncc.edu/pages/1088.asp

305 0.57%

Subtotal for rows: 1 - 20 36,937 69.13%

Other 16,496 30.87%

Total 53,433 100.00%

items 1-20 of 1000

16 Exit Pages

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Exit Pages - Help Card

Column Definitions

Exit Page

The last page viewed in a given visit. Every visit has one and only one exit page.

Visits

For each exit page, the total number of visits that ended with that page.

%

For each page (row), the percentage of all visits to the site that went to that particular pageduring the report time period.

Exit Pages 17

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Report Descriptions

Briefly:

If a visitor leaves your site or is inactive for a long time, Webtrends counts the visit as "ended"after 30 minutes of inaction. Visitors may have:

• Browsed to a different site

• Closed their browser

• Remained inactive for more than 30 minutes but did not leave your site. Note that if avisitor resumes clicking on your site after 30 minutes of inactivity, WebTrends records twovisits, one before and one after the pause. Consequently, the last page viewed before thelong pause will appear as an Exit Page, the first page viewed after the long pause willappear in the Entry Pages report, and your own domain will be the referring domain.

It's usually not possible to know where a visitor went after your site. Log files only record thoseclicks that are requests for files housed on your servers. If your site has links to other sites, it ispossible to find out if visitors left the site using those links if you modify those links so that, whenclicked on, they request a redirect page from your server that in turn takes them to the destinationsite.

It's usually not possible to know how long a visitor stayed on the exit page before leaving. All thatis known is that the visitor had no activity (clicks) for at least 30 minutes.

Uses and Interpretation:

Examine each exit page in the report and ask yourself whether it can be considered a desirable orundesirable ending point for a visit. For example, a purchase thank-you page would be a desirableend of a visit, but a page in the middle of a registration process would be undesirable as a lastpage.

Undesirable exit pages may indicate a problem needing addressing, such as:

• a difficult multi-step process

• a page that takes too long to load

• content that does not hold the visitor's interest

• confusing navigation

Other relevant reports and analyses:

Relationship to Entry Pages and Single-Page Visits.

18 Exit Pages

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Referring Site

This report identifies the domain names and IP addresses that refer visitors to your site. This information will bedisplayed only if your server is logging this information.

Referring Site

Referring Site

Site Visits % Visits

1. Direct Traffic 41,046 76.69%

2. http://www.google.com/ 4,990 9.32%

3. http://search.yahoo.com/ 1,675 3.13%

4. http://search.msn.com/ 1,038 1.94%

5. http://www.muskegoncc.edu/ 868 1.62%

6. http://www.muskegon.cc.mi.us/ 321 0.60%

7. http://muskegoncc.edu/ 273 0.51%

8. http://bb6.muskegoncc.edu/ 206 0.38%

9. http://images.google.com/ 193 0.36%

10. http://muskegon.cc.mi.us/ 149 0.28%

11. http://search.comcast.net/ 130 0.24%

12. http://apollo.muskegoncc.edu/ 127 0.24%

13. Window-Hidden-Referrer/ 126 0.24%

14. http://www.muskegonisd.org/ 110 0.21%

15. http://www.ask.com/ 103 0.19%

16. http://www.mcca.org/ 91 0.17%

17. http://www.50states.com/ 84 0.16%

18. http://vcampus.mccvlc.org/ 59 0.11%

Referring Site 19

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Site Visits % Visits

19. http://www.michigan.org/ 53 0.10%

20. http://pmc.myweather.net/ 52 0.10%

Subtotal for rows: 1 - 20 51,694 96.58%

Other 1,830 3.42%

Total 53,524 100.00%

items 1-20 of 461

Referring Site - Help Card

Column Definitions

Referring Sites

A web site that refers a visitor to your site by linking to it.

Site

The specific referring site being analyzed.

Visits

Number of times the specified site referred visitors to your site.

%

Percentage of referrals that came from the specified site.

Direct Traffic

Represents traffic to the web site with no referrer as one of the following: 1) the visitor typedthe domain name directly into their browser, 2) the visitor bookmarked the site, 3) the visitorclicked on an email, shortcut, or other direct link, 4) Firewalls and/or proxies stripped out thereferrer and replaced it with a dash "-".

Note: If "Direct Traffic" is 100% of all your traffic, then you are probably not logging the"referrer" field in your log files. Please see your manual or the WebTrends Knowledgebase toenable extended logging on your web servers.

Hidden-Referrer

A value indicating that Internet security software such as Zone Alarm Pro, Symantec's NortonInternet Security, or a proxy server modified a web request to mask the referring URL.

Report Descriptions

You can use this page to determine which sites are referring the most visitors to your site. This canhelp when considering the most effective ways and places to attract visitors.

20 Referring Site

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Regions

This report identifies the top geographic regions of the visitors to your site.

Regions

Regions

Regions Visits % Visits

1. North America 52,905 98.84%

2. Western Europe 234 0.44%

3. Asia 135 0.25%

4. Unspecified Region 69 0.13%

5. Middle East 49 0.09%

6. South America 24 0.04%

7. Australia 22 0.04%

8. Northern Europe 21 0.04%

9. Northern Africa 16 0.03%

10. Eastern Europe 15 0.03%

11. Caribbean Islands 10 0.02%

12. Western Africa 7 0.01%

13. Southern Africa 6 0.01%

14. Central America 4 0.01%

15. Pacific Islands 4 0.01%

16. Eastern Africa 3 0.01%

Total 53,524 100.00%

items 1-16 of 16

Regions 21

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Regions - Help Card

Column Definitions

Regions

The geographic part of the world where visitors to your web site are located. "UnspecifiedRegion" represents visitors whose geographic region could not be determined. "UnknownRegion" represents visitors whose country has been determined but not identified with aspecific region. If the WebTrends GeoTrends Database is turned on for this profile, the region isdetermined by looking up the visitor's IP address in this database. If GeoTrends is not enabled,the region will be determined from the domain name.

Visits

Number of visits from this geographic region. A visit is a series of actions that begins when avisitor views their first page from the server, and ends when the visitor leaves the site orremains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This timelimit can be changed by the system administrator.

%

Percentage of total visits that were from this geographic region.

Report Descriptions

This information can help you meet the needs of your target audience as well as discover newaudiences. Consider how you can make the content comprehensive and relevant to an internationalaudience.

Values for "Unspecified Region" represent visitors whose geographic region cannot bedetermined. Values for "Unknown Region" represent visitors whose country can be determinedbut whose country is not associated with a specific region. Values for "Unknown States" or"Unknown Cities" represent hits for which the IP address does not match an entry in GeoTrendsdatabase. This is the case for countries that do not have states or simply entries for which thisinformation was not provided in the GeoTrends database.

Note: Use this information carefully because it is based on Internet registration, and may notalways be an accurate identifier of the visitor's actual location.

22 Regions

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Countries

This report identifies the top countries of the visitors to your site.

Countries

Countries

Countries Visits % Visits

1. United States (US) 52,803 98.65%

2. Canada (CA) 91 0.17%

3. Unknown Country 69 0.13%

4. United Kingdom (UK) 62 0.12%

5. India (IN) 46 0.09%

6. France (FR) 46 0.09%

7. Germany (DE) 40 0.07%

8. Netherlands (NL) 28 0.05%

9. Australia (AU) 22 0.04%

10. Philippines (PH) 18 0.03%

11. Turkey (TR) 15 0.03%

12. Switzerland (CH) 14 0.03%

13. Italy (IT) 14 0.03%

14. Georgia (GE) 12 0.02%

15. China (CN) 12 0.02%

16. Korea (South) (KR) 11 0.02%

17. Mexico (MX) 11 0.02%

18. Belgium (BE) 10 0.02%

19. Sweden (SE) 9 0.02%

Countries 23

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Countries Visits % Visits

20. Israel (IL) 9 0.02%

Subtotal for rows: 1 - 20 53,342 99.66%

Other 182 0.34%

Total 53,524 100.00%

items 1-20 of 80

Countries - Help Card

Column Definitions

Countries

If the WebTrends GeoTrends Database is turned on for this profile, the country is determinedby looking up the visitor's IP address in this database. If GeoTrends is not enabled, the countrywill be determined from the domain name.

Visits

Number of visits from the specified country. A visit is a series of actions that begins when avisitor views their first page from the server, and ends when the visitor leaves the site orremains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This timelimit can be changed by the system administrator.

%

Percentage of total visits from the specified country.

Unknown Country

The country associated with the visitor's domain name could not be determined.

Report Descriptions

This information can help you meet the needs of your target audience as well as discover newaudiences. Consider how you can make the content comprehensive and relevant to an internationalaudience.

Note: Use this information carefully because it is based on Internet registration, and may notalways be an accurate identifier of the visitor's actual location.

24 Countries

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North American States and Provinces

If you have enabled the WebTrends GeoTrends Database for this profile, this page will list the states and provincesof North America with your most active visitors.

North American States and Provinces

North American States and Provinces

States and Provinces Visits % Visits

1. Michigan 41,697 83.55%

2. New Jersey 3,049 6.11%

3. Illinois 1,147 2.30%

4. Texas 439 0.88%

5. New York 422 0.85%

6. California 382 0.77%

7. Georgia 296 0.59%

8. Virginia 275 0.55%

9. Indiana 214 0.43%

10. D.C. 174 0.35%

11. Wisconsin 171 0.34%

12. Ohio 162 0.32%

13. Massachusetts 151 0.30%

14. Florida 144 0.29%

15. Pennsylvania 142 0.28%

16. Washington 131 0.26%

17. Missouri 88 0.18%

18. Arizona 86 0.17%

North American States and Provinces 25

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States and Provinces Visits % Visits

19. Mississippi 74 0.15%

20. Colorado 67 0.13%

Subtotal for rows: 1 - 20 49,311 98.81%

Other 596 1.19%

Total 49,907 100.00%

items 1-20 of 56

North American States and Provinces - Help Card

Column Definitions

States and Provinces

If the WebTrends GeoTrends Database is turned on for this profile, the location is determinedby looking up the visitor's IP address in this database.

Visits

Number of visits from this state or province. A visit is a series of actions that begins when avisitor views their first page from the server, and ends when the visitor leaves the site orremains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This timelimit can be changed by the system administrator.

%

Percentage of total visits from this state or province.

Report Descriptions

This information can help you meet the needs of your target audience as well as discover newaudiences. Consider how you can make the content comprehensive and relevant to an internationalaudience.

Note: Use this information carefully, because it is based on Internet registration and may notalways be an accurate identifier of the visitor's actual location.

26 North American States and Provinces

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Cities

If you have enabled the WebTrends GeoTrends Database for this profile, this page will list the cities with your mostactive visitors.

Cities

Cities

City Visits % Visits

1. Muskegon, Michigan, United States 19,913 39.47%

2. Detroit, Michigan, United States 6,738 13.35%

3. Grand Rapids, Michigan, United States 6,084 12.06%

4. Allendale, Michigan, United States 4,487 8.89%

5. Mount Laurel, New Jersey, United States 2,970 5.89%

6. Kalamazoo, Michigan, United States 1,900 3.77%

7. Chicago, Illinois, United States 1,039 2.06%

8. Farmington, Michigan, United States 557 1.10%

9. New York, New York, United States 337 0.67%

10. Holland, Michigan, United States 316 0.63%

11. Atlanta, Georgia, United States 283 0.56%

12. Plano, Texas, United States 255 0.51%

13. Washington, D.C., United States 174 0.34%

14. Chantilly, Virginia, United States 154 0.31%

15. Bay City, Michigan, United States 151 0.30%

16. Grand Haven, Michigan, United States 122 0.24%

17. Wayne, Michigan, United States 122 0.24%

18. Madison, Wisconsin, United States 107 0.21%

Cities 27

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City Visits % Visits

19. Zeeland, Michigan, United States 103 0.20%

20. Traverse City, Michigan, United States 103 0.20%

Subtotal for rows: 1 - 20 45,915 91.00%

Other 4,542 9.00%

Total 50,457 100.00%

items 1-20 of 855

Cities - Help Card

Column Definitions

City

If the WebTrends GeoTrends Database is turned on for this profile, the location is determinedby looking up the visitor's IP address in this database.

Visits

Number of visits from this city. A visit is a series of actions that begins when a visitor viewstheir first page from the server, and ends when the visitor leaves the site or remains idle beyondthe idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changedby the system administrator.

%

Percentage of total visits from this city.

Report Descriptions

This information can help you meet the needs of your target audience as well as discover newaudiences. Consider how you can make the content comprehensive and relevant to an internationalaudience.

Note: Use this information carefully because it is based on Internet registration, and may notalways be an accurate identifier of the visitor's actual location.

28 Cities

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Primary Metropolitan Statistical Areas

This report shows the activity that originated within a primary metropolitan statistical area.

Primary Metropolitan Statistical Areas Trend

Primary Metropolitan Statistical Areas

Primary Metropolitan Statistical Areas

PMSA Visits Page Views

1. 2160 (Detroit:MI) 7,741 47,190

2. 6160 (Philadelphia:PA,NJ) 3,040 18,204

3. 1600 (Chicago:IL) 1,130 6,591

4. 8840 (Washington:DC,MD,VA,WV) 441 2,501

5. 5600 (New York:NY) 343 2,305

Primary Metropolitan Statistical Areas 29

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PMSA Visits Page Views

6. 1920 (Dallas:TX) 326 2,253

7. 1120 (Boston:MA,NH) 140 869

8. 4480 (Los Angeles-Long Beach:CA) 136 613

9. 7400 (San Jose:CA) 130 710

10. 7600 (Seattle-Bellevue-Everett:WA) 120 671

11. 2640 (Flint:MI) 95 647

12. 440 (Ann Arbor:MI) 86 606

13. 3360 (Houston:TX) 62 163

14. 2080 (Denver:CO) 42 170

15. 5640 (Newark:NJ) 40 296

16. 1680 (Cleveland-Lorain-Elyria:OH) 37 176

17. 1640 (Cincinnati:OH,KY,IN) 37 160

18. 5945 (Orange County:CA) 30 165

19. 5000 (Miami:FL) 29 123

20. 720 (Baltimore:MD) 26 135

Total - -

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Primary Metropolitan Statistical Areas - Help Card

Column Definitions

Page Views

A hit to any file classified as a page. In order to view a web page with embedded images, forexample, a browser must retrieve multiple files. The page and its embedded files counts as asingle page view.

PMSA

Primary Metropolitan Statistical Area. If an area that qualifies as a metropolitan area has morethan one million persons, PMSAs may be defined within it. PMSAs consist of a large urbanizedcounty or cluster of counties that demonstrates very strong internal economic and social links,in addition to close ties to other portions of the larger area.

Visits

A visit is a series of actions that begins when a visitor views their first page from the server, andends when the visitor leaves the site or remains idle beyond the idle-time limit. The defaultidle-time limit is thirty minutes. This time limit can be changed by the system administrator.

Note that if the dimension changes state during the course of a visit (such as a visitor changingfrom non-buyer to buyer), the visit will be recorded for both states. In such cases, the total ofvisits in this report may be greater than the number of visits reported in the Overview. In theKey Metrics report for example, if a visit spans several hours, it is recorded in each of thehours.

30 Primary Metropolitan Statistical Areas

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Report Descriptions

This information can be useful to determine if you have penetrated a primary metropolitan area(PMSA). Note that this dimension is determined from the IP address range of the visitor.

Primary Metropolitan Statistical Areas 31

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Area Codes

This report shows the activity that originated within a given area code.

Area Codes Trend

Area Codes

Area Codes

Area Code Visits Page Views

1. 231 20,140 71,348

2. 616 13,228 87,533

3. 313 6,752 40,700

4. 856 2,986 17,870

5. 312 1,039 5,984

32 Area Codes

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Area Code Visits Page Views

6. 248 734 4,856

7. 517 367 2,531

8. 212 337 2,264

9. 404 283 1,843

10. 972 266 1,782

11. 734 238 1,531

12. 703 238 1,165

13. 810 196 1,347

14. 202 174 1,145

15. 617 127 784

16. 408 125 650

17. 608 107 512

18. 765 89 864

19. 317 75 440

20. 602 70 389

Total - -

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Area Codes - Help Card

Column Definitions

Area Code

The telephone area code(s) in which the IP address is located.

Page Views

A hit to any file classified as a page. In order to view a web page with embedded images, forexample, a browser must retrieve multiple files. The page and its embedded files counts as asingle page view.

Visits

A visit is a series of actions that begins when a visitor views their first page from the server, andends when the visitor leaves the site or remains idle beyond the idle-time limit. The defaultidle-time limit is thirty minutes. This time limit can be changed by the system administrator.

Note that if the dimension changes state during the course of a visit (such as a visitor changingfrom non-buyer to buyer), the visit will be recorded for both states. In such cases, the total ofvisits in this report may be greater than the number of visits reported in the Overview. In theKey Metrics report for example, if a visit spans several hours, it is recorded in each of thehours.

Area Codes 33

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Report Descriptions

Compare visits and page views to understand the general areas within large cities your visitors arecoming from. Note that this dimension is determined from the IP address range of the visitor.

34 Area Codes