Music Video Theorists

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Theorist Example Idea Vladimir Propp developed a theory that within each narrative there are a set of stock characters, which reappear in every storyline. -Hero -Princess -Helper -False Hero -Dispatcher -Father -Villain -Donor Taylor Swift- Love Story http:// www.youtube.c om/watch? v=8xg3vE8Ie_E This music video portrays a love story sequence between a young boy and girl and rephrases it as both being princess and prince, relating to the classic romantic fairy tale theme. Levi- Strauss’ theory dictated that in every media text there are binary oppositions, or conflict between two opposites. -Good & Bad -Rich & Poor -Eastern & Western World -Love & Hate Chase and Status ft Delilah- Time http:// www.youtube.c om/watch? v=we9jeU76Y9E &feature=relm fu A good representation of Good & Bad I shown in this music video as well as Love & Hate as violence between a family is shown, straining the relationship between the mother and father of their love hate relationship and it effects the whole family, showing clips of them enjoying their love life to then switching to the father using violence against the mother. Roland Barthes identified 5 different codes by which a narrative engages the attention of the audience. -Enigma Code -Action Code -Semantic Code -Symbolic Code -Cultural Code David Guetta ft Usher- Without You http:// www.youtube.c om/watch? v=jUe8uoKdHao This representation shows a good example of people from different cultures as the video explores different parts of the world loving the same music (song being played) and how good it is, as it physically brings the

Transcript of Music Video Theorists

Page 1: Music Video Theorists

Theorist Example IdeaVladimir Propp developed a theory that within each narrative there are a set of stock characters, which reappear in every storyline.-Hero-Princess-Helper-False Hero-Dispatcher-Father-Villain-Donor

Taylor Swift- Love Story

http://www.youtube.com/watch?v=8xg3vE8Ie_E

This music video portrays a love story sequence between a young boy and girl and rephrases it as both being princess and prince, relating to the classic romantic fairy tale theme.

Levi- Strauss’ theory dictated that in every media text there are binary oppositions, or conflict between two opposites.-Good & Bad-Rich & Poor-Eastern & Western World-Love & Hate

Chase and Status ft Delilah- Time

http://www.youtube.com/watch?v=we9jeU76Y9E&feature=relmfu

A good representation of Good & Bad I shown in this music video as well as Love & Hate as violence between a family is shown, straining the relationship between the mother and father of their love hate relationship and it effects the whole family, showing clips of them enjoying their love life to then switching to the father using violence against the mother.

Roland Barthes identified 5 different codes by which a narrative engages the attention of the audience.-Enigma Code-Action Code-Semantic Code-Symbolic Code-Cultural Code

David Guetta ft Usher- Without You

http://www.youtube.com/watch?v=jUe8uoKdHao

This representation shows a good example of people from different cultures as the video explores different parts of the world loving the same music (song being played) and how good it is, as it physically brings the countries together, to party and enjoy themselves all together as one.

Andrew Goodwin identifies 5 key aspects of music videos that we the audience should look out for which are:-Thought beats- seeing the sound-Narrative and performance-Relation of videos to song-Technical aspects of music video

The Script- The Man Who Can’t Be Moved

http://www.youtube.com/watch?v=gS9o1FAszdk

This representation shows a good example of a narrative of a man who is going through a break up with a woman as he follows the lyrics in his song of ‘the man who can’t be moved’ as he is sitting on the pavement, singing about his love. The theory of Andrew Goodwin however follows every song in the music industry as every video has a narrative behind it and the steps to his theory all follow.