MUSIC CHOICEFor Our Documentary

OUR AUDIENCE

Our documentary’s target audience is British young women between the ages 16 to 21. Having a younger target audience is something to take into consideration when it comes to music choice as traditionally young people are more likely to listen modern day pop, rock and rap music.

MUSIC GENRESSome of the genres that a younger target audience may like is:

Pop Music

Rock Music

Techno Music

We also have to take into consideration how well the music fits the topic of a documentary.

ROCK Modern Rock music is often considered loud using many variations of electric

instruments. At first a person may not associate Rock music with makeup, however it is interesting to note that many rock artists in the past have worn makeup on stage to create exaggerated looks (although this depends on the subgenre of music).

The connotations of Rock music and makeup separately are in juxtaposition, one being “tough, gritty and dark”, the other being “feminine, artistic and pretty”. This could be used in a way that challenges conventions, similar to how our narrative may challenge society’s opinions.

One issue would be that stereotypically, rock music is more popular with a male demographic, although women like rock music too they may sometimes be considered a niche market. We want our documentary to appeal to the majority of our target audience.

POP

Pop music or ‘popular’ music, contains elements and influences from many different genres of music- this may be useful in appealing to our target audience as in this case there could be ‘something for everyone’. Music taste is subjective, therefor going for something similar to various other forms of music may be a safe option.

Pop artists are often featured on fashion magazines and stereotypically wear a lot of makeup for on stage performances and photoshoots. Some are even icons in the makeup industry and own their own brands. This means that pop artists are heavily linked with the makeup industry already- their music style will be relevant to the topic.

Pop music is stereotypically popular with young women, as that is our target audience it is logical to choose as it may be a guaranteed success. However some people dislike pop music because of it’s overexposure in today’s media. This will be something to consider.

TECHNO

Techno music has a wide variety of subgenres and is perhaps the newest form of music out of the ones mentioned. It’s modern style may be popular with young people of the 21st century.

Techno music is sometimes used in fashion catwalks- making it connote for high fashion and industry. This could be useful towards out documentary topic.

Overall Techno music is still considered a niche interest, therefor if we were going to use it we wouldn’t be able to rely heavily on it.

CONCLUSION

The music genre most likely to be successful is Pop music as it is more appealing to our target audience and is overall a safe choice due to it’s links with the Makeup industry.

We may however include techno music at some point as it would help to contribute to the mise-en-scene of the documentary.