Magazine Advertising

PAIGE HEWETT A2 MEDIA

Katy Perry’s album advert works well as the background image used goes with her theme throughout the album. Katy Perry is mostly in the pop genre which we could guess from her poster by the way she’s dressing, colours and font. It tells what the name of the album is and the hits it includes. Although there’s not much going on it gets the message across. You can tell by the advert her album will be fun and very lively as it’s set in a back garden with a children’s pool which shows she doesn’t take herself too seriously. She is looking directly into the camera to make contact with her

audience, although it isn’t a smile she doesn’t look upset which could mean she’s having fun with the album but some songs on there are emotional and have a deeper meaning.

Wretch 32’s album advert works well as it’s got a certain colour scheme which is blue, white and black which is easy too read. This could signify his identity as it looks quite cool and relaxed but also the black shows a bit of a dark side which could mean hemight do something unexpected or

loud. His name is written in his ‘brand identity’ style and is in the sky giving a meaning of something new which he is too the music industry. He is also looking away from the camera which could mean he is unsure about which way his music could go and some songs on his album could be emotional. Or it could be taken another way that he thinks he is powerful and doesn’t have too look at the audience to connect with them.

The release date is in bold which makes it stand out and underneath are his guest appearances.

At the side there are places where you can buy the album or even preview it.

Florence and the Machine’s music advert is eye catching. The brand identity at the top lets you know who’s band it is and underneath has who the guest stars are. It doesn’t say much about the artist on there it only has where they are playing and contact details. From the picture we can tell that its to do with her album ‘lungs’ as she has them on her. She is looking away from the camera which suggests she has been hurt or she has many emotions which will be portrayed through her songs.

The colour scheme is black and white which is simple yet it stands out and goes well with the brand identity. It also makes the picture stand out as it has colour on it, the picture also looks very natural which gives us an idea of her being calm. Although this could go against it in her music as her voice is very powerful.