Museums of the FutureResearch & InnovationBy Int b.3

Executive summary

The main purpose

The museum

The target group

Visualization

Introduction The need to experience something out of the

ordinary

Technology has become so advanced the possibilities seem endless.

A highly interactive room that is controlled by a touch panel. Room changes appearance & temperature according to your destination of choice

Thesis statement How can we make the museum more

interactive and irresistible for each member of the family?

Method In order to approach this project in a proper,

structured way we used the AIDA communication model, SWOT analysis and visualization, in order to develop concept.

Some of the questions we asked ourselves regarding the success of our concept were:

* How are we actually going to “build” the magic room?* How can we promote it?

Limitations Location of museum is overseas

Desk research

Budget plan unknown Holding back

Prematurely start of assignment without tools to start

Analysis 1.1 Target group analysis

Researching website + Use of Gallup compass Target group = Modern socially orientated

Analysis 1.2 Target group expectations of future

technology

Adults Greener & environmental friendly.

Family Fun, exciting & interactive hands-on for kids & curiosity for adults

Analysis 1.3 Personal

Name: John Age & martial status: 40 & married Kids: 1-2 of age 8-11 Job: Humanitarian Teacher City: Birmingham or London Hobbies: Cinema, theatres, museums

Analysis 1.4 Aida communication model

A: Advertising banners in the museum I: Leaflets for more information D: Reveal everything about attraction

A: Give them the date for opening visit again life enchanting experience posetive word about the attraction to friends and family more costumers

Analysis 1.5

Budget plan 

CurrentIssue

 

 Name

 Number of pieces

 Price/piece

 Technological details

 Total price/equipment

1 4D Projector 4 100 000$/£62,000

3.200.000 coloursIndividual position recognition

248 000£

2 Gloves 10(pairs) 160$/ 99.9312972£

5 motion sensors 999.3£

3 Glasses 10 25$/15.6£

3D 156£

4 Projection Panels

43 230$/143.65£

1.27m*2.50m 6176£

5 LCD 1 410$/257£

Multi-touch22`` dimension

257£

6 Main Computer

1 1600£ Alien Ware special pack

1600£

7 Interactive Floor

169 81.19£ Individual position recognition1m*1m

13721£

8 Salaries 3 4000£   12000£9 Sound

Sistem1 1800£ 10.2 sound

design1800£

10 Electricity   2100£  18.519 pence per kWh

2100 £

Total         286809£

Conclusion In order to attract people from their

homes into the museum

Highly unique

Different & Interesting.

The End

Thank you for listening!