Murphy content tech cildc
-
Upload
joe-murphy-librarian -
Category
Technology
-
view
1.255 -
download
0
description
Transcript of Murphy content tech cildc
![Page 1: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/1.jpg)
New Trends in Content tech
![Page 2: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/2.jpg)
Techs with wide content impact are generally those that thrive at the confluence of trend areas
![Page 3: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/3.jpg)
Watching the landscape. A sea of paths.
![Page 4: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/4.jpg)
If a tech area meets the following criteria and survives to guide content directions then it is of note.
Does a particular technology area have revolutionary impact and an ability to affect the ecosystem of libraries?
Is it also a tool of firm application to libraries?
![Page 5: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/5.jpg)
Every tech direction with impact on expectation is a gateway
![Page 6: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/6.jpg)
Tech areas
Flipboard meets these criteria. - Can be looked to for directions in content tech.
Pinterest meets these criteria. Pinterest fosters self curation and visual organization along with collaborative facilitation.
Instagram meets these.Aereo meet these. The iPad mini meets these.Last week's news of Facebook Home meets these.Wearable tech meets these: smart watches.Google Glass meets these.
![Page 7: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/7.jpg)
Texture
![Page 8: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/8.jpg)
![Page 9: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/9.jpg)
We are still going uphill. And yet it is all downhill from here. (And remember - it is harder to park on a hill - keep driving).
![Page 10: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/10.jpg)
Sometimes the signs are there ... but are not clear
![Page 11: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/11.jpg)
The Content tech Landscape is not a grid
![Page 12: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/12.jpg)
... it is a horizon, partially visible
![Page 13: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/13.jpg)
![Page 14: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/14.jpg)
![Page 15: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/15.jpg)
Some tech approaches are mistakes
![Page 16: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/16.jpg)
Some techs areas are bridges
![Page 17: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/17.jpg)
![Page 18: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/18.jpg)
![Page 19: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/19.jpg)
We update what may matter
because one day it will matter
Ongoing tech updates are to be suffered. But it is not enough to suffer. They must be felt. Lived.
![Page 20: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/20.jpg)
We sometimes need to acknowledge that the story has ended.
Priorities of a past environment. Technology lives in a context.
![Page 21: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/21.jpg)
This is not a now issue. It is an always issue. Yet this is always about the now. For “forever on” gadgets to forever on innovators.
![Page 22: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/22.jpg)
Not all new content tech has a serious pow factor
![Page 23: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/23.jpg)
It is about experience.Mobile, real time, on location.
![Page 24: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/24.jpg)
That is Instagram's strength.
Visual community storytelling.
Like libraries: Instagram is about generating and sharing stories.
![Page 25: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/25.jpg)
Like content: Instagram is about digital messages
from the real world. Or was it vice versa?
![Page 26: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/26.jpg)
Instagram and Facebook is content
telling a story ... about content's
story
![Page 27: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/27.jpg)
Knowing what is in the spotlight?And what has already moved off stage?
![Page 28: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/28.jpg)
What a difference maturation makes
![Page 29: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/29.jpg)
Flipboard update helps to finds its
stride
![Page 30: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/30.jpg)
Brings social streams and the entirety of the Facebook ecosystem includiinh its tendrils into resources at a primary view
![Page 31: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/31.jpg)
![Page 32: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/32.jpg)
Good (traditional) intentions cannot
turn a broken escalator into
"temporary stairs."
![Page 33: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/33.jpg)
The 2nd screen experience is a norm
![Page 34: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/34.jpg)
The 2nd screen in the same device is novel
![Page 35: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/35.jpg)
![Page 36: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/36.jpg)
in the end what gets us there is the ability to embrace
Joe Murphy @libraryfuture
![Page 37: Murphy content tech cildc](https://reader035.fdocuments.in/reader035/viewer/2022062616/54b66d934a7959566f8b45be/html5/thumbnails/37.jpg)
Joe Murphy
Tech Analyst & Trend Spotter for Libraries
Twitter @libraryfuture
http://www.linkedin.com/in/libraryfuture
joemurphylibraryfuture.com