Multivo™ – The all-in-one revolution in shelf management

Multivo™ – The all-in-one

revolution in shelf

management

Change to tagline

© HL Display

Background

Reducing labour costs and increasing

sales are key challenges for retailers

today.

Labour productivity has fallen in several

countries while minimum wages have

increased steadily.

Volumes are flat and margins are tight.

E-commerce is increasing.

Efficient shelf merchandising is

essential to solve these issues.

Multivo™ -The all-in-one revolution in shelf management

© HL Display3

The shopper behaviour

76% of buying decision are made in store

90% of buying decision happen on sight

9% of shopper will make no purchase at all

if they don’t see the product they look for


Source: Gruen, Corsten, Bharadwaj. 2002

Source: 2012 Popai – shopper engagement study

Source: Price search in the Retail Grocery market – Urbany, Dickson and Kalapurakal.

© HL Display4

Visibility is critical

Fronting is critical


© HL Display

Efficient shelf merchandising is essential

to solve these issues

Multivo™ is our new shelf

merchandising system making

the daily work of refills, front

facing and planogram changes

easier and faster than ever.

Visibility is critical

Fronting is critical


© HL Display6

Multivo™ - The all-in-one revolution

in shelf management

© HL Display7


in shelf management

The essence of Multivo™

1. Faster, easier fixture changes

2. Better visibility drives sales

3. One system with all the benefits


© HL Display


in shelf management

Faster, easier fixture changes

-80%

Easier than ever to install

Faster planogram changes: push & slide dividers

without removing the products

Faster fronting with push and pull feeding

Easy identification of our of stock thanks to LSI

Easy refill with flip-down fronts

Source: HL store tests and depending on existing system used

1


© HL Display

+15%Increase impulse sales by 15-20% as the

products are always fronted and visible.

No more missed sales due to Out Of Stock.

9% will walk away. +9%


in shelf management

Better visibility drives sales

Source: Joint Optimization of Product Price, Display Orientation and Shelf-Space Allocation in Retail Category Management

Source: Gruen, Corsten, Bharadwaj. 2002

2


© HL Display

One concept for the whole category – whatever

the packaging type, multiple functions:

push or pull fronting

Simple, easy to use

Save staff training

Multifunctional


in shelf management

One system with all the benefits3


© HL Display

Demonstration

Easier than ever to install

Push and pull fronting

Push and slide dividers


© HL Display

Benefits

One system throughout the

category

Unique product compatibility

Super easy installation

Save up to 80% time spent on

installation and planogram changes (HL store tests and depending on existing system used).

Easy to clean


© HL Display

Benefits

Maximize merchandising space

Make adjustments

Push and slide dividers

Improve product visibility in difficult

categories

Pull strip

+15%

© HL Display

Benefits

Easy installation and planogram

changesSave up to 80% time spent on installation and

planogram changes (HL store tests and depending

on existing system used).

Faster fronting and replenishement6 x faster replenishment 500 mm shelf, 10 x 48 mm x 280 mm metal cans,

secondary packaging as tray. (HL store tests and

depending on existing system used).

-80%

© HL Display

Benefits for shopper

Easier to find products

Easier to put back an

item in the right place

Flip down front

Price and product match

Shelves always filled up

Out of stock situations avoided (LSI)


Multivo™ – The all-in-one revolution in shelf management

Retail

Transcript of Multivo™ – The all-in-one revolution in shelf management