Multiple Exposures Media Branding Manual

Table of Contents3. Mission Statement4-5. Logo Use and Misuse6. Color Usage7. Font Usage8-10. Stationary Examples and Guidelines11-12. Product Packaging Guidelines and Examples13. Image Usage Guidelines and Examples14. Advertisements15. Ephemera 16-17. Website Designs, Explanation, and Site Map18. Employee Uniform19. Vehicle Wrap20. Store Front21. Merchandise

Mission

Our Mission is to capture your best moments for you. We offer a wide variety of photographic and

videographic services. We cover anything you do. We target anyone with a need for pictures.

Anywhere from individual people needing family portraits, senior pictures, prom pictures, or

weddings, to a college or group needing photos of the teams, players, or drivers. We are a family

owned Photography business with YOU in mind. We strive to get the shot that YOU want. YOU are

the most important part of our business.

Logo Use

TM

Color Option Black and White Option

Note: The smallest size for the logo is 1.44 inches wide and 1.07 inches tall. This size is only to be used for the

business cards, stationary, envelopes, or brochures.

Logo Misuse

TM

NO STRECHING NO CONDENSING

The logo may only be resized evenly. There should be no streching or condensing.

Color UsageWe have two main colors. The first color is blue. This blue is RGB and the numbers are: R:0; G:0; B:255. The second color is yellow. This yellow is also RGB and its numbers are: R:255; G:255; B:0. Colors maybe add at a later date as needed for certain circumstances.

R:0; G:0; B:255 R:255; G:255; B:0

Font UsageThe main font chosen to be used by our company is Myraid Pro

Regular. This can be used at various sizes but no smaller than 9.55 pt. The font to be used when typing a letter on the company stationary is Times New Romans and should be 12 pt. For tshirt, hats and other

apperall, the logo font of Gill Sans Ultra Bold should be used.

THIS IS MYRIAD PRO REGULAR AT 18 pt.THIS IS TIMES NEW ROMAN AT 18 pt.THIS IS GILL SANS ULTRA BOLD AT 18 pt.

Stationary389 Princess CircleVersailles KY,40383

(859) 619-5680www.mulitexposures.com

Date

First and Last Name of the Person to whom you are writingTheir Street AddressCity, ST Zip

Dear Mr./Ms. Full Name:

The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt. The margins used for this document are 1” on the left and the right and 1 5/8” from the top and bottom. The font is Times New Roman 12 pt.

Sincerely yours,

Your Name

TM

Letterhead

389 Princess CircleVersailles KY, 40383

TM

Envelope

The information at the top of the letterhead should be in Myraid Pro Regular14 pt. font. The body should be Times New Roman 12 pt. font. The margins should be 1” left and right and 1 5/8” top and bottom.

The information under the logo should be in Myraid Pro Regular 14 pt. font. It should also be centered under the logo.

Stationary Continued

(859) 619-5680www.multiexposures.com

TMTM

[email protected]

Steve Blake(859) 509-1816

www.multiexposures.com

TMTM

[email protected]

David Stephens


TMTM

[email protected]

Eric Stephens(859) 509-3236


TMTM

[email protected]

Joshua Blake


TMTM

[email protected]

Josh Stephens

Business Cards

The business card demensions should be 2.5” tall by 3” wide. The information should be in Myraid Pro Regular font. It should also be place in this order: Name, Phone number, Website, and Email. They should be printed with a full bleed.

Stationary Continued

MULTIPLE EXPOSURES MEDIAwww.multiexposures.com

Phone: (859) 619-5680All photographs copyrighted by

Multiple Exposures Media

TMTM

TM

Our Services

-Sports -Video-News -Senior Pictures-Announcements -Team Pictures-Portraits -Music and Band Pictures-Special Events -Equestrian

We are a family business with YOU in mind.

Brochure

The information in any brochure made for our company should be presented in Myriad Pro Regular font. Our contact information should always be on the back cover, on the bottom, in the center. The QR Code should always be on the front cover.

Packaging

The Dimensions for the paper for the CD case are: 40.85cm by 28.69 cm. The CD case will fold down to: 17.53cm by 14.78 cm.

Packaging Continued

The dimensions fro the Point of Purchase box are: 14” by 6.59” by 7.26 “ tall when put together.

Image Usage

Any Image used by our company for any reason should be only an image that we have taken. Use of any images that are not ours is strictly prohibited.

Advertisements

Going to Great Strides to Capture

Your Moments


TM

TM

Multiple Exposures Media(859) 619-5680

[email protected]

Capturing Your Smiles One Frame at a Time

Ephemera

TM

Multiexposures.com

FRONT BACK

TM

TM

TM

TM

TM

Website

Uniforms

TM

FRONT BACK

TM

TM

TM

TM

TM

TM

Multiexposures.com

Vehicle Wrap

Store Front

Merchandise

TM

TM

Multiple Exposures Media Branding Manual

Documents

Transcript of Multiple Exposures Media Branding Manual