Multi-tenancy: Amplify sales with channel partners
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Multi-tenancy Mark Huijzers Lead Sales Consultant
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Webinar slides on how you can add as many groups in as many tiers as you want (which is called multi-tenancy) with BackupAgent cloud backup. Some advantages of multi-tenancy are: - Multi-tenancy - Let resellers work for you - Resellers can have there own private label - You can organize accounts of a client in departments - Create permission based logins for local system admins
Transcript of Multi-tenancy: Amplify sales with channel partners
Multi-tenancy
Mark Huijzers
Lead Sales Consultant
Agenda
We are BackupAgent
What is multi-tenancy?
When to use it?
Demonstration
Q&A
What is Multi-tenancy?
Standard installation
Administrator = Group admin
Manage users in groups!
Each group has own Admin
Direct users are still possible
Unlimited tiers possible!
When to use it?
Enable channel sales through resellersOption 1
The 3-tier Opportunity
Service Provider
Reseller
SMB
Want to earn good margins
Add value to services (VARs)
Security is top concern
Looking for low initial investment
>50% don’t use cloud backup
Increase ARPU & reduce churn
Strengthen bond with customers
Resellers have• A local presence in the marketplace• The trust of small SMB customers• The knowledge of IT systems and networks of end-users
Vertical markets / Branch organizations / ISVs• Authority in their segment• Part of their offering
Cross-selling opportunities• Possess dedicated customers
Channel sales works!
Channel partner strengthsService
Providers Resellers
Infrastructure/datacenter X
Provisioning/billing tools X
Host volumes of users X
Be competitive on price X
Local presence X
Trust of customer X
Knowledge of IT systems/networks X
Deliver added services X
SPs +Resellers
X
X
X
X
X
X
X
X
Each group can be branded
Ready to serve the mid-marketOption 2
Groups as Organizational Units
Administrator
You Customer
Office 1
Sales Support Marketing
Office 2
Sales Support
Total control per group
Create permissions for each group on:• Management own accounts
• Create• Upgrade/downgrade• Deletion
• Sub group management
Alter settings per group• Storage location• User settings• More..
Option 1 and 2 can be combined
Demonstration
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Partners get all the support they need
Technical Support
All inclusive Access to a wealth of technical documentation
Free Trainings and Certification
Commercial Support
Marketing Development Fund
Joint Marketing & Press activities
Sales & Marketing Support
Access to a wealth of marketing materials
Workflow Integrated Backup
BackupAgent has a lot to offer!
“Backup that works!”
FlexibleBackup
User Friendly Backup
Rock Solid Backup
Software only or hosted by BackupAgent
Multi-tenant Private Label Unlimited Scalability
Client Plugins Control Panel RMM/PSA Tools Open API
Incredibly Fast Language Support Multi-platform Web Access
Reliable Controllable Secure & Compliant Powerful Support
And much more…
Contact
Connect with us
www.backupagent.com
Tel: +31 88 700 8000
/BackupAgent
/BackupAgent
/BackupAgent
/company/BackupAgent-BV
Mark HuijzersLead Sales [email protected]
Questions?Thank you for listening
