©mPay Connect, Inc. [email protected] 1 Improving Health Outcomes through the use of Mobile...

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©mPay Connect, Inc. [email protected] 1 Improving Health Outcomes through the use of Mobile Financial Services By mPay Connect, Inc. Presented for the mHealth Working Group May 28, 2013

Transcript of ©mPay Connect, Inc. [email protected] 1 Improving Health Outcomes through the use of Mobile...

©mPay Connect, [email protected]

Improving Health Outcomes through the use of Mobile Financial Services

By mPay Connect, Inc.

Presented for the mHealth Working Group

May 28, 2013

©mPay Connect, [email protected]

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Agenda

Background

How can MFS be used in Health?

In what ways can MFS improve Health Outcomes?

Examples

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• 20 years of experience in mobile, high tech, alternative payments with 7 years of experience in mobile financial services

• Founder of mPay Connect Consulting Services, Former PayPal Exec

• Harvard BA in Economics, Wharton MBA

• Mobile Financial Services Publications Include: “Advancing the dialog on Mobile Finance and Mobile Health: Country Case Studies,” by

Menekse Gencer and Jody Ranck for The mHealth Alliance, February 2012. “Amplifying the Impact: Examining the Intersection of Mobile Health and Mobile

Finance,” by Menekse Gencer for The World Economic Forum Davos Summit, February 2011

“Mobile Money: The Foundation for Food Security,” by Menekse Gencer for Innovations Magazine, MIT Press, 2/2012

“The Mobile Money Movement(TM): Catalyst to Jumpstart Emerging Markets,” by Menekse Gencer for Innovations Magazine, MIT Press, 12/2010

“Jamaican Regulatory Overview” by Camille Busette and Menekse Gencer for The Inter-American Development Bank, 10/2010

“Jamaican Gender Issues and Mobile Financial Services Report,” by M. Gencer for The Inter-American Development Bank, 11/10

Menekse Gencer Bio

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What is Mobile Money?

Using the mobile phone as a channelto conduct payments, account management, and

other financial services

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In what ways can MFS be used in Health?

© mPay Connect

HR / Administrative Level

WHO-MNCH Continuum of

Care

Pre-Pregnancy Pregnancy Birth Postnatal

Provider / Service Level

Patient Level

• Salary disbursements to trainers, healthcare workers, and midwives• Performance-based funding for healthcare providers• Conditional cash transfers to patients• Expense payouts

• Voucher-based settlement (e.g. child immunizations)

• Payment for ambulatory transport• Pre-paid savings accounts

• (Micro) Insurance premiums / claims payouts

• Pay for mHealth information (voice, text, or subscription)

• Supply chain settlement (e.g. pharmaceutical, supplies)

• Pay for eHealth data retrieval / decision support services• Settlement for testing, labs, remote diagnostics

• Pay for reminders, appointments, scheduling

• Co-payments for healthcare services• Money transfers among family members for healthcare payment

mPesa - Kenya

SmartMoney - PhilippinesChangampka - Kenya

Tigo Cash - Ghana

Marie Stopes, Madagascar

CDC FoundationGCash – Philippines

mPesa - Kenya

mPesa – KenyaSmart Money - Philippines

• Account RegistrationDigicel - Haiti

Marie Stopes, Philippines

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How does MFS improve Health Outcomes?

Better Business Models

New Revenue Sources

Remote Payments of Services

Motivate Patients

Motivate Providers

Higher Quality of Care

Greater Access to Care

Alternative funding mechanisms for

Patients

Alternative funding for Providers

Motivate New Providers

Lower Costs

More time care giving, less time on

administration

• Sharing operations• Reducing manual

cash management costs

• Reducing fraud and theft

• Subsidizing patient fees through new value chain participants

• Faster payment of vouchers, performance-based funding, supply chain settlement, and salaries• Faster payment of conditional cash transfers

• Credit for retailers distributing health products

• Faster payment motivates new players to provide services

• New access to savings, insurance, and credit to help pay for health services

• Enabling ability to pay for remote services consumed through remote mobile money service

© mPay Connect

• Automating payments processing reduces errors

• Mobile Money reduces time spent traveling for cash

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In what ways can MFS be used in Health?New Models for Subsidies in Ghana Tigo

© mPay Connect

MNO

Customer

1. Buys AirtimeAccumulates Loyalty PointsIs eligible for “free life insurance”

2. Pays Premiums

4b. Pays claimsPayouts (future through Tigo Cash)

4a. Pays claimsPayouts (future)

3. Pays claims (today)

Insurance Co.

Better Business Models

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In what ways can MFS be used in Health?Sharing Operations through common Agent Networks

mHealthEducate

and Market

Identify and

Register

Distribute and

Service

Monitor and Report

mFinanceEducate

and Market

Identify and

Register

Distribute and

Service

Monitor and Report

For health services

For financial services

For health services

For financial services

Health services and products

For financial services and products

Health outcomes

Financial history

© mPay Connect

Better Business Models

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In what ways can MFS be used in Health?Improving provider participation throughMobile Vouchers, Cash Transfers, and Supply Chain Settlement

Higher Quality of Care

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In what ways can MFS be used in Health?Health Accounts for the uninsured

Health Account

(1) Pay Provider

Held atFinancial Institution

Card Payments

Companion Virtual Card generated on Mobile Phone

(1) Revenue: Transaction Fee

Money In

• Customer deposits• Customer auto-

deposit from other savings account

• Conditional cash transfers, vouchers, or other government or NGO deposits (1)

• Health credit

• Health insurance claim

• Subsidies of MNO or other interested party (e.g. for achieving minimum airtime usage per month)

Money Out: Health Provider Payments

OR

Payments PlatformHSA Program

Greater Access to Care

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Challenges

Sustainable business models that scale

Understanding two complex verticals at once

(regulatory, key players, technical, business models)

Market-to-market nuances for implementation and

timing