Motto

“The significant problems we face cannot be solved by the same level of thinking that created them."

Albert Einstein

Some qualitative assessments for most Romanian cities and towns

Present car-centric transportation system is at the same time unfair, un environmental and uneconomic

Bucharest, more than other cities, “succeeded spectacularly” in being “lost in transportation”

Blaming the infrastructure and the authorities is the “only game” we the inhabitants are playing

In this context what is really the problem? First of all is a matter of thinking Further on is a problem of “mind mobility”

in approaching the “transportation mobility”

Then is a problem of mentality of changing perceptions, language and behaviors

…and, last but not least, is a problem of (re) new information, awareness and alternative actions

Company mobility plan

A Definition: A company mobility plan - also called a "green commuter plan" or "company transportation plan" - tries to bring together transport and other business issues in a co-ordinated strategy aiming at making better use of the company's resources

Company mobility plan…

For home-work journeys: promote effectively the use of:

public transport collective company transport:

company bus service, park and ride, car-pooling, car sharing

walking cycling

Benefits for the company: better accessibility for employees (especially

those not always having a car) better opportunities to attract appropriate

personnel reduced costs and parking problems reduced number of accidents on the journey to

work, with consequent cost and sick-leave saving

more efficient use of company vehicles creating a company culture based on co-

operation

Some Romanian data on collective transport…

Legislation A company that wants to start its

own bus service needs to comply with the professional competence and traffic security standards (transport certificate)

No legal incentives

…some Romanian data on collective transportExisting Schemes Sub-contract the service to a municipality owned

transport company buses usually extracted from the regular fleet –some

negative consequences e.g. REAL supermarket contract the service to RAT Brasov

(for staff and for clients) Sub-contract the service to a private transport firm

most frequent ex Porsche Romania

Set up a daughter firm to ensure the transport e.g. Renault-Dacia Pitesti

Buy bus(buses) and organize its own transpo

SWOT Analysis On Romanian Case (1)

Strong points New specialists in human resources Easy set up of company buses

service Existence of some positive

experiences Expertise in car sharing research

(TOSCA; MOSES projects)

SWOT Analysis On Romanian Case (2)Week points No enough internal info regarding the

sustainable modes Restraint organization culture (no mobility

office, no mobility co-ordinator) No methodology in internal research (travel

survey) The car is perceived as a label of desired

democracy No endowments in companies for cyclists

(dressing room, shower)

SWOT Analysis On Romanian Case (3)

Opportunities Good public transport network Development of industrial and technologic

parks Start in understanding the importance of

PT prioritization Good networks of cycling routes

(Bucharest, Ploiesti, Sibiu) despite of the poor signaling

Development in private bus service supply

SWOT Analysis On Romanian Case (4)

Threats Poor quality transport in some areas No interest for companies in Master

Plans No legal incentives No enough expertise in consultancy No awareness in NGOs

An example: ARAD CITY…

representative for about 20 Romanian cities,

good and transparent statistics 1th electric tramway in Eastern

Europe and the 8th tramway in Europe

… An example: ARAD CITY

Context data: Population: 180,000 inhabitants Public transport fleet: 195 buses,

100 trams (with 2 wagons) Daily average journeys: 105,000

… An example: ARAD CITY

Collective transport dimension: 68 daily services performed by the

Municipality owned PT operator (in convention, not regular)

4 private transport firms offering transport services in convention

11 cases of company buses

Diagnosis:

We are in the phase of awareness rising need.

…but we need to do it from a new perspective…

This new perspective is best illustrated by the “New Mobility Agenda”

…and of course by this project we are in

Some (possible) solutions…

Proposal within National Research Plan (similar to FPs) of a research project submitted by a consortium made by Commerce Chamber, Polytechnic University of Bucharest, Impact Consulting, 2-3 companies.

Awareness raising campaign: Commerce Chamber, NGOs, Employer organizations

… Some (possible) solutions

Articles in the main transport journals and magazines, using current local statistics (market, impact (benefits for business and employees, externalities reduction), cost-benefit analysis and good practice examples

… Some (possible) solutionsInvitation to representatives of some pragmatic

projects to find a scheme of know how transfer to promote the Romanian companies involvement in MM (to be decided during and after London Conference):

Research consortia.-MOST project

-other projects -Non-profit organizations Center for Positive Use -Belgium (better known

as Taxistop) other organizations