MOTIVATION

IntroductionOrganizational goals can never be achieved

without the willingness of the subordinates to put in their best effort.

The Capacity to work & willingness to work are two different things.

A force is needed that drives an employee to perform better, to improve his abilities, and to encourage him to behave in a certain way...

This force is “Motivation…”

Points To Ponder…Dale Carnegie:

When dealing with people, let us remember, we are not dealing with creatures of logic. We are dealing with creatures of emotion, creatures bristling with prejudices and motivated by pride and vanity.

Robert Zend:People have one thing in common: they are all different.

Meaning:The word ‘motivation’ has been derived from

the Latin term “Movere”- to move.

It refers to a motive which urges a human being to act in a certain way.

It is a psychological concept and related to human behavior.

Definitions Motivation is a process of stimulating

people to action to accomplish desired goals. -W.G.SCOTT

Motivation is the drive within an individual that drives him towards goal-oriented action. -DR.TERRY

In short, Motivation is the sum total of all the efforts which encourages a worker to show better performance.

CharacteristicsMotivation is the internal feelingSource of motivation is need.Motivation changes according to the changes in

man’s needAs need are many, so also are the motives.Motives change according to time,

circumstances, age and person.Motivation plays a significant role in human

behaviourMotivation differ from person to person.Employees morale goes high due to motivationEmployees become frustrated when their needs

are not satisfied.

Importance Job Satisfaction.High performance level.Achievement of goals.Adjusting to ChangesLow labour turnover.Low Absenteeism. If employees are not motivated, the best of

technology, techniques, methods and plans are, Useless.

Types of Motivation

Positive or Incentive motivation:This is based on reward and includes praise, competition, participation, pride, delegation of responsibility, appreciation and PAY.

Negative or Fear motivation:This is based on force and fear.In such a case, the worker may be threatened with lay-off or demotion. Thus the negative fear or motivation is a ‘push’ mechanism.

MOTIVATION…

NEGATIVE… POSITIVE…

Introduction to theories of Motivation.Different men have different motivational

factors to influence them.

Theories Of Motivation represent different ways to motivate individuals.

These theories have been formulated by different authors based on realistic conditions.

Theories…

Maslow's need hierarchy Herzberg’s two-factor McGregor’s X & Y Theory

Maslow’s Theory Need Levels

Herzberg’s TheoryIntroduction:

A research study was conducted by F.Herzberg of Caste Western Reserve University and associates.

It consisted of an intensive analysis of the experiences/ feelings of 200 employees in different companies in USA

He asked them of previous job experience where they had felt “exceptionally good” or “exceptionally bad” about their jobs.

McGregor’s Theory. Assumptions…Theory X

1)Employees should be controlled with punishment.

2)Employees will shirk responsibilities.

3)Employees will dislike work and try to avoid it.

4)Most workers place security above all factors.

Theory Y1)Average person can

learn to accept & even seek responsibility.

2)Creativity is in all.

3)Employees can view the work as natural as rest or play.

4)Employees will exercise self direction & self control if they are committed to objective

Problems in MotivationUneven Motivation

Problems of Implementation

Problems of elements

Problems of moderate motivation

Limitations of employees

Motivations is an internal Instinct

Thanks

for your Cooperation