Moses lake blinder-2013

18
A Total Marketing Solution to Grow Your Business Cost Effectively!

Transcript of Moses lake blinder-2013

A Total Marketing Solution to Grow Your Business Cost Effectively!

Why

adv

erti

se O

nlin

e Lo

cally

?

If you’re not there, your competition will be!

$57 Billion* by 2015!

Emarketer U.S. Online Ad Spend – Jan., 2012. Sources *Google Analytics June 2012 | ** Traffic to newspaper websites increase, NAA, October 2011 | *** How America Shops and Spends 2011, Frank Magid Report.| Belden Interactive North American Newspaper Web Site Study: 2008

Blen

ding

Pri

nt a

nd O

nlin

e ke

eps

you

com

peti

tive

!

The combined reach of our newspaper in print and online is a whopping 72% of the market!

| *How America Shops and Spends 2011, Frank Magid Report. | **Emarketer U.S. Online Ad Spend – Jan., 2012 . | *** July 2013 Google Analytics

MA

SSIV

E O

nlin

e Fr

eque

ncy! High Profile

“Peek-A-Boo Ads”Ad Expands on Page

Holds position at bottom of browser

Limited to only 15 advertisers!

Your ad appears

40,000per month on

columbiabasinherald.com

Bran

d N

ew D

irec

tory

– L

ocal

Lis

ting

sWhere LOCAL customers find your LOCAL business

The NEW:

Your LocalMarketPlace

Loca

l Dir

ecto

ry –

Pre

miu

m P

lace

men

t!

Enhanced Listing•Above your competition!

•Stands out in all your category locations!

Loca

l Dir

ecto

ry –

To

Your

Bus

ines

s!Marketplace Exposure•Multiple Placement across Marketplace

•Directions to your business and your website

Show

case

You

r Bu

sine

ss •Google Maps - directions

• Insert Promotions

• Photo Gallery / Inventory

• Specials and Coupons

• Link to your Website

• SEO Keywords

Business Storefront

Building your Optimized Web Presence

We Build it & make any changes

Plus, you manage the content too!

Be W

here

Buy

ers

Sear

ch -

Del

iver

Aud

ienc

e

We list Storefrontsthroughout the World Wide Webusing our popularity!

Building your Optimized Web Presence

Reac

h Yo

ur M

obile

Act

ive

Aud

ienc

e

• 2.7 Hours/Day looking at smartphone

• 90% Take Action within 24 hours

• 71% Search for businesses

• 61% Call the business

• 59% Visited the business (in person)

* Google Mobile Movement 2012

Be Available to a Growing & ShoppingMobile Audience

Mar

ket Y

our

Mes

sage

to

Mor

e Fr

iend

sExpand Your Facebook Reach

Your Facebook Posts 2x each month on

Columbus Basin HeraldFacebook Page• Engage an Active Local Audience

• 4300+ Like our page and receive our posts onto their Facebook pages

Limited to only 15 advertisers!

All submissions must meet editorial approval.

Expa

nd Y

our

Soci

al M

edia

Mes

sage

Increase your Social Media Reach beyond FacebookYour same message will also be • Tweeted on Twitter and• Pinned on Pinterest (If image is included)

Dom

inat

e w

ith

the

pow

er o

f new

spap

er a

dver

tisi

ng! You will receive a:You will receive a:

2 column by x 3 inch 2 column by x 3 inch

COLOR COLOR print display ad print display ad

every weekevery week in: in:

Ad may be updated once each month

Stro

ng C

usto

mer

Rea

ch –

Exc

elle

nt R

OI

$99 per week

40,000x+ a monthHigh Profile “Peek-A-Boo Ads”on columbiabasinherald.com

Promotional Marketing in The Columbia

Basin Herald

Limited to 15 advertisers!

2 column by x 3 inch print 2 column by x 3 inch print COLOR COLOR display addisplay ad every weekevery week

may be updated once each month

Your Facebook Posts 2x each month on

Columbus Basin Herald• Facebook Page• Twitter &• Pinterest

Marketplace DirectorySEO & Mobile Friendly Page

Our

Gua

rant

ee o

f Ser

vice

Our Pledge to You:

We will provide all the solutions we have locally crafted as promised. And, provide any updates and modifications that are necessary to meet the changing technologies of the ever-changing digital landscape.

We will meet with you PERSONALLY at least once each month to review the performance of these solutions. And, if necessary, modify those offerings on an ongoing basis to optimize your results!

Failure to do so results in no charge for any of these services we are providing!

Newspaper Representative: _________________________________________

Date: ______________

Mak

e an

inve

stm

ent i

n yo

ur b

usin

ess! Big Box Program Details:

-> 40,000x per month your Peek-A-Boo banner ads will appear on www.columbiabasinherald.com

-> Marketplace Profile Page in Directory with SEO & Mobile Friendly Page

-> Twice a month you will have a post on the Columbia Basin Herald Facebook page (must meet editorial approval.) Also will appear on Twitter and Pinterest (if image is included)

-> 2 x3 print COLOR ad every week in the Columbia Basin Herald newspaper (may change ad once a month)

- Advertiser agrees to pay a weekly fee of: $99 (to be billed in 12 monthly terms)

This agreement is for 12 consecutive months commencing on ______________

The agreement has been executed by the parties hereto through their authorized representatives on the date set forth below.

By signing this Agreement the advertiser accepts the following conditions: This Agreement is governed by the terms and conditions of the newspaper’s current rate card and general advertising policies. This Agreement may be terminated by either party with 30 days written notice. Early termination will result in advertiser paying prevailing rate for all inventory used. Agreement will be automatically renewed on a month to month basis after term until instructed to discontinue.

Newspaper:

________________________________________________ _______________Salesperson) (Date)

________________________________________________ ________________(Management) (Date)

Account Numbers(s):___________________________________________________________________

ADVERTISER:

_______________________________________________________________________________(Firm Name)

_____________________________________________ ________(Authorized Signature) (Date)

__________________________________ ___________________(Print Name and Title of Signer) (Email Address: to receive weekly reports)

________________________________________________________________________________(Street Address/P.O. Box)

______________________________________________________________________________________________________(City, State and Zip)

______________________________________________________________________________________________________(Telephone Number)

Stro

ng C

usto

mer

Rea

ch –

Exc

elle

nt R

OI

$69 per week

40,000x+ a monthHigh Profile “Peek-A-Boo Ads”on columbiabasinherald.com

Limited to 15 advertisers!

Your Facebook Posts 2x each month on

Columbus Basin Herald• Facebook Page• Twitter &• Pinterest

Marketplace DirectorySEO & Mobile Friendly Page

DIGITAL ONLYOPTION

Mak

e an

inve

stm

ent i

n yo

ur b

usin

ess! Big Box Program Details:

-> 40,000x per month your Peek-A-Boo banner ads will appear on www.columbiabasinherald.com

-> Marketplace Profile Page in Directory with SEO & Mobile Friendly Page

-> Twice a month you will have a post on the Columbia Basin Herald Facebook page (must meet editorial approval.) Also will appear on Twitter and Pinterest (if image is included)

- Advertiser agrees to pay a weekly fee of: $69 (to be billed in 12 monthly terms)

This agreement is for 12 consecutive months commencing on ______________

The agreement has been executed by the parties hereto through their authorized representatives on the date set forth below.

By signing this Agreement the advertiser accepts the following conditions: This Agreement is governed by the terms and conditions of the newspaper’s current rate card and general advertising policies. This Agreement may be terminated by either party with 30 days written notice. Early termination will result in advertiser paying prevailing rate for all inventory used. Agreement will be automatically renewed on a month to month basis after term until instructed to discontinue.

Newspaper:

________________________________________________ _______________Salesperson) (Date)

________________________________________________ ________________(Management) (Date)

Account Numbers(s):___________________________________________________________________

ADVERTISER:

_______________________________________________________________________________(Firm Name)

_____________________________________________ ________(Authorized Signature) (Date)

__________________________________ ___________________(Print Name and Title of Signer) (Email Address: to receive weekly reports)

________________________________________________________________________________(Street Address/P.O. Box)

______________________________________________________________________________________________________(City, State and Zip)

______________________________________________________________________________________________________(Telephone Number)