Runet today is…

By the 2014 there will be

80m Internet users in Russia

Internet users

59.5mmonthly

45.6mdaily

that’s 77%of users or 39%

of adult population!

Internet penetration still around 50% — much less than EU averageBut almost 45% of users now live outside of big cities.

via mobile broadband

48%of users connect mostly via broadband

28%

Mobile

Mobile internet are growing twice as

fast

And smartphones

sales too

Every third user also use mobile at

least once a month

Every fisthuse mobile

internet daily

99,7% of daily users have social network account

Social

February 2012

February 2011

Russian spend on average 12,8 hours monthly using social networks

Russian advertising market — fastest growing in Europe

$1.35B in 2011

Advertising

+56% since 2010

50%

4%15%

13%

16%2%

TV +18%

Radio +15%

Print +6%

Outdoor +15%

Internet +56%

Other +32%

Overall — more than $2b investments

Startups

$750minvestments in 2011

$370mof them were public

From 77th to 56th placein World Economic forum Global Information technology ratingin a year

Government initiatives

From 59th to 27th in UN E-Government survey in 2 years

Almost $10Bin 2011 (+ 30% in a year)

E-Commerce

$2.8B — airplane and train tickets

Users transferred $4B to online payment systems in 2011

14m russians bought something online in a six months

Runet economy worth 1,4% GDP of RussiaOr

Runet and Russian economy

$25B

Thank you