MOJO_info141110

MAKING WATER & ENERGYAVAILABLE TO EVERYONE!

Company details

MOJO Agua Corporation

21113 Osborne ST.

Canoga Park, CA 91304

www.mojoaugua.com

MOJO's is a privately held beverage distribution

company, licensed by The State of California. MoJo

water is bottled and labeled locally, in Southern

California.

Brand positioning

The term 'mojo' defines that youthful spark of energy a

person feels during an especially meaningful or

significant moment in life. MOJO Agua is a company

committed to seeing every person live a life of meaning

and significance. The MOJO brand appeals to those

who are socially interested and technologically

connected. MOJO's products are heavily symbolic,

youthful in spirit and designed within a strong Global

and communal context. MOJO is active in improving

humanity's access to energy and clean water, a critical

first step in helping people realize their full human

potential in the 21st century.

Mission Statement

MOJO's mission is to encourage, support and facilitate the

continuous celebration of life and living by helping people

participate in an exciting and thought provoking world of

color, innovation and social connectedness.

A product with purpose

MOJO represents LIFE. Both literally and figuratively,

MOJO delivers the two most important elements

people need to live and survive. Half of all people

suffering in developing countries are plagued by health

problems caused by a lack of clean water...And nearly 1

in 5 people on the planet lack the most basic access to

electricity. Even in the United States, whole

communities have been shut off from water and power

due to poverty.

The founders of MOJO, having struggled with

childhood poverty themselves, know what it is like to go

without. They know what it's like to live in a home

without running water. They know what it's like to go

days and weeks without the electricity and light needed

to complete homework assignments, prepare hot

meals and keep warm.

MOJO is a product but, more importantly it's a symbol.

MOJO symbolizes a global problem that the

product itself is able to solve. MOJO is ingenious, it's

creative and represents an advance in technology. All

of these things are required in order to bring the

elements of LIFE to those who need them the most.

Every bottle of MOJO helps pay for programs designed

to provide people in need with more reliable sources of

water and energy. MOJO is determined to make clean

water and a reliable source of power available to every

man, woman and child on earth..., regardless of

income.

With profits from our ‘light up’ water

product, MOJO is funding educational

programs, emergency assistance, well

digging projects, community solar

installations and research focused on

ending the World’s water and energy

problems.

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A bottle of light

MOJO is bottled in a patent pending container that

includes a tiny electronic LED label. Activate the label

and the bottle instantly lights up to display one or more

of a dozen different colors and color combinations.

Super bright low energy LED light

16.9 fl oz. | 500 ml

Clean and clear,

purified drinking water

Reflective, light disbursing cap

High grade, BPA-free re-usable container

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Product details

MOJO’s is the worlds first beverage product designed

to provide all of the cleansing and hydrating properties

of water along with the energizing and uplifting

benefits of light. MOJO is both, water and light. (U.S. and International Patents Pending)

About the water

MOJO water contains no chlorine, fluoride or chemicals

of any kind. Nor do we artificially inflate the alkaline

content. This allows MOJO to maintain a pH nearly

identical to that of the human body. No other brand of

water could be healthier. If we could run pipes to our

customers’ homes, MOJO would be perfect for daily

use.

For now, we've packaged MOJO in a convenient little

plastic container so it can be stored and easily

transported. The containers are refillable and we

encourage our customers to use them over and over

again. What's more, every bottle of MOJO includes a

tiny LED light! It’s there to be seen and enjoyed but also

to remind us about the issue we are all working to

solve.

Use MOJO to light up special celebrations, like

birthdays or anniversaries. Use MOJO to light up

evening walks. Keep MOJO in around the home for an

emergency or in the car, just in case. The possibilities

for a bottle of clean drinking water and a reliable

source of light are endless.

We think MOJO is useful and convenient but we also

think it can be inspiring as well. We encourage our

customers to buy what they need, enjoy the

experience and along the way get creative. Reuse the

packaging, re-purpose the product and consider how

this tiny piece of technology could help make people's

lives a little bit better.


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MOJO at retail

MOJO’s patented combination of water and light has

the abi l i ty to connect with consumers at a

visual/sensory level. MOJO is social by design, making it

a superb addition to parties, celebrations and special

events. It makes people feel good. It opens

conversation and creates atmosphere within a room.

MOJO provides people with a healthy alternative to

sugary sodas, energy drinks and alcohol.

MOJO targets a safety and security concern as well.

MOJO is the perfect beverage to have in your hands

during a camping trip, an evening walk or a roadside

emergency. A bottle of clean drinking water combined

with bright LED light is a natural addition to a home or

office first aid kit, disaster preparedness stockpile or to

have on hand as a safer substitute for candles.

Key points

Ÿ MOJO provides life-saving hydration and a sensible

element of safety during, evening walks, roadside

emergencies and natural disasters. MOJO

Water&Light is the beverage you want to have at

your side during camping trips, hikes, bike rides and

night time sporting events.

Ÿ Think about birthdays, holidays and your most

important family celebrations. MOJO is a healthy

alternative to alcoholic or highly caffeinated

beverages. The bright LED light delivers a

captivating visual your guests will remember.

Ÿ MOJO exists to draw attention to the fact that so

many people around the World do not have access

to clean water and a reliable source of energy. Every

bottle of MOJO helps to fund programs designed to

bring water and light to families in need.

Ÿ MOJO promotes a 10 to 1 Environmental

Sustainability Policy. This means, they encourage

customers to reuse and re-purpose the bottles up

to 10 times before they are recycled or disposed of.

Ÿ MOJO, being the only product of its kind on the

market is competitively priced, allowing the retailer

to work with a +/-50% gross margin.

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Item #

MEL100-500

MEL100-500

MEL100-500

MEL100-500

MEL100-500

MEL100-500

Description

Electro Light 16.9oz/500ml






QTY (CASE)

10

20

30

40

50

72 (PALLET)

A Price (UNIT)

$57.60 (2.40)

$55.20 (2.30)

$52.80 (2.20)

$50.40 (2.10)

$48.00 (2.00)

$45.60 (1.90)

B Price (UNIT)

$58.80 (2.45)

$56.40 (2.35)

$54.00 (2.25)

$51.60 (2.15)

$49.20 (2.05)

$46.80 (1.95)

CA/CRV

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

MOJO Pricing

MOJO Electro Light (500ml)

Item #

MWL100-500

MWL100-500

MWL100-500

MWL100-500

MWL100-500

MWL100-500

Description

White Label 16.9oz/500ml






QTY (CASE)

10

20

30

40

50

72 (PALLET)

A Price (UNIT)

$33.60 (1.40)

$31.20 (1.30)

$28.80 (1.20)

$26.40 (1.10)

$24.00 (1.00)

$21.60 (0.90)

B Price (UNIT)

$34.80 (1.45)

$32.40 (1.35)

$30.00 (1.25)

$27.60 (1.15)

$25.20 (1.05)

$22.80 (0.95)

CA/CRV

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

MOJO White (500ml)

Item #

MEL100-354

MEL100-354

MEL100-354

MEL100-354

MEL100-354

MEL100-354

Description

Electro Light 12oz/354ml






QTY (CASE)

10

20

30

40

50

72 (PALLET)

A Price (UNIT)

$55.20 (2.30)

$52.80 (2.20)

$50.40 (2.10)

$48.00 (2.00)

$45.60 (1.90)

$43.20 (1.80)

B Price (UNIT)

$56.40 (2.35)

$54.00 (2.25)

$51.60 (2.15)

$49.20 (2.05)

$46.80 (1.95)

$44.40 (1.85)

CA/CRV

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

$1.20/case

MOJO Electro Light ‘mini’ (12oz)

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Social responsibility

Regardless of income, every person

has a right to water and light.

Ÿ There are over 300 million trillion gallons of water on

Earth yet, 800 million people do not have enough to

drink each day.

Ÿ The Earth receives enough energy from the sun to

power 200 million trillion laptops yet, 1.3 billion

people in the world do not have enough electricity to

turn on a single light bulb.

The MOJO Water&Light product was created to draw

attention to these issues. With every bottle our

customers set aglow, we provide emergency

assistance, sponsor educational programs and fund

innovation designed to help end the poverty and

suffering caused by water and energy shortages.

Sustainability

MOJO promotes a ten to one Environmental

Sustainability Policy (#mojo1021). This means, we

encourage our customers to reuse and re-purpose our

bottles up to 10 times before they are recycled or

disposed of.

We've all heard the expression “Reduce, Reuse,

Recycle”. And although some consider recycling to be

the key to environmental sustainability, MOJO has

adopted a more comprehensive approach. We feel, in

order to balance the needs of people with those of the

environment we must find ways to reduce and reuse,

first! The time, energy and resources required to

recycle should only be contemplated after we've

exercised full use and purpose of the product.

MOJO believes in a beverage industry ready and willing

to clean up its act. At MOJO, we encourage our

customers to reuse our product containers. Re-

purpose them. Hack them, collect them, and, turn the

bottles into something useful or special.

This sustainability policy was designed to minimize the

number of bottles that end up in landfills but, more

importantly, it was designed to reduce the amount of

energy required to collect, melt down and re-

manufacture the bottles all together.

When you think about the energy required to recycle a

single bottle, it’s not hard to see how MOJO's 10 to 1

'reuse' option is significantly more environmentally

friendly.

Reusable and recyclable

Ÿ MOJO bottles do not have the same recesses and

ridges that you've seen built into the design

patterns of many other bottles. Instead, we've left

our bottle smooth, making it much easier to clean

and more difficult for dirt and bacteria to become

trapped.

Ÿ MOJO uses a heavy gauge BPA free plastic

container. This allows the bottle to hold up and

maintain it's structural integrity as the container is

reused. Cheaper plastic bottles quickly degrade and

collapse with reuse.

Ÿ MOJO is two full servings of clean, ultra purified

drinking water. It also provides a steady and reliable

source of light as well. This bright LED light makes

the MOJO bottle much more useful and functional

than other bottled waters...especially during an

emergency.

Ÿ MOJO was invented as a platform for sustainability.

The packaging was intended to be used and reused.

By utilizing ingeniously designed caps we've seen

the MOJO bottle quickly transformed into a

completely different products. Swapping out the

cap has turned MOJO into a pencil sharpener, a

condiment dispenser, a paint brush, a bubble

maker and all sorts of cool and interesting gadgets,

tools and toys.

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MOJO_info141110

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