1. MOJO

2. MOJOis the worlds biggest UK music magazine, delivering a monthly dose of world class journalism and iconic photography. It represents a carefully crafted musical archive, providing its audience with an authentic, independent and emotional connection to the music. Classic sits comfortably with cutting edge, with quality and integrity being constant. 3. The masthead forThe skyline in thismojo is the same in magazine features stories every editionseen in the rest of the published andmagazine. It would ideallystays in the topshow stories that the writer left hand corner,would think would interestto be easilythe reader most, and be noticedmost popular The lead article isThe black and whitefeatured in the mainadds a sense oftitle of this edition. It sophistication.relates to the picture, asAlthough the subtle use it is the name of theof the colours though, artist, and is in a font prevents it from looking that is easy to read,tacky. Would probably and contrasts strongly be aimed at an olderwith the background audience. coloursThe main image hasbeen chosen as it There is no cover line related to the main in this edition, as it isstory of the magazine. I an anniversary special shows iconic figure, The and the most Beatles, and uses important story is colours that look classy, featured already and modern 4. To break the page up, the The contents of thislayout is almost empty, magazine is very differentbut still gives plenty of to the front cover and theinformation. . It doesnt rest of the magazine.contain too much text and Mainly because it is toit may bore readers, andgive a general idea ofthe main picture is large what the whole magazineand iconic. This mainly will be like, and not justpromotes the one storygive the reader a taste ofabout Bob Marley. what one article will belike. The theme however,On the contents page, is still sophisticated andthe main articlemodern.featured on the frontcover is no longertaking up all the room. The main storyIt is featured, but it is featured in thenow the same size ascontents is an articlethe other stories.about bob Marleyand has the mainimage of him. itA page number iswould have beengiven to each decided that it wouldindividual story to be the thing thatmake it easier to would most appeal tonavigate your way the average reader.around the magazine. 5. The leading titleThe standfirst is in a biggerintroduces the font to the rest of theband, and the topicarticle, as it introduces theof the article. article. The text will have been written in a The image is notway, so that the one that I wouldlanguage would particularly sayappeal to the relates to the story,reader. It would or band. But as Inot be overlyam not someoneformal, and would who is a very strict give opinions.fan, I do not knowWould probablywhether the imagehave been written is something thatby someone who iswould be a fan of the associated with the Beatles, and isband.fond of them.A by-line would normally beA drop cap has beenfeatured, along with a used, showing that the picture of the journalist, but first letter of the mainthis would normally bearticle is larger thanincluded of the following the others pages continuing the story.