How To Start Digital Marketing Agency

What is a Digital Marketing Agency?

A digital marketing agency is the company that helps businesses promote their goods and services on digital platforms. The primary goal is to generate brand awareness, leads, and sales for businesses. Both big and small digital marketing agencies exists in India.

Opportunities in Digital Marketing in 2020

There are millions of small and medium-sized businesses looking for professional agencies to help them with online marketing. I have compiled a list of statistics that shows that the demand for digital marketing is increasing across the world.

● 4.48 billion people are online globally, which is 57% of the world population.

● 3.4 billion people are active on social media● Search engines drive 93% of all website traffic.● 47% of small businesses consider marketing as a

growth factor● 64% of small businesses have a website● 61% of small businesses invest in social media

marketing● 92% of people visit a site and research before

visiting a store.

I am sure you are very excited to know how you can start your digital marketing agency. I am excited too, to share my knowledge with you and help you understand the process, so make sure you read till the end without skipping.

11 Steps to Start and Grow a Digital Marketing Agency

1. Learn Digital Marketing2. Define your Brand name3. Purchase domain & hosting4. Legal registrations & taxation5. Design an appealing website6. Define your niche and specialization7. Define your payment model8. Start promotions for your agency9. Develop a sales process10.Project management & delivery11.Team development

Digital marketing agencies commonly provide a wide range of services. Depending on client business needs agencies suggest specific services to clients. Full-Service Digital marketing agencies usually offer the following services:

● Website design service● App development service● Organic SEO● Local SEO● PPC management● Display Ads● Social media marketing (All networks)● Email marketing● Online reputation management● Web analytics● Conversion rate optimization (CRO)● Lead generation● Content marketing strategies● Video marketing● Content writing

Starting your own agency is a great step towards your future growth. Don’t rush to do things quickly. Take your time and build your agency which can deliver quality results. Follow our guide and build your digital marketing agency in India.

To become a successful agency you must learn, adapt and implement the new strategies in digital marketing. If you can satisfy the client with digital marketing services, sky is the limit for your achievements. All the best for your new beginning!