Moglue GMIC Presentation Application
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Transcript of Moglue GMIC Presentation Application
with 14 members
Bachelor of Science, KAISTMajored in Mathematics
Minored in Industrial Engineering and Business Economics
Interned at SK Telecom Ventures, a venture capital fund in Silicon Valley (2010)
CEO of MneighborProduced Stictok, an interest based SNS that used stickers. Won “Asia Top 10 Apps” by SingTel (2010)
Bachelor of Science, Korea University
Majored in Computer Science
Co-founder of Neon Digital, a web agency (2001~2004)
Worked in SK Communication’s Video Division
10+ years experience in IT
Bachelor of Science in Business Administration, University at Albany
Majored in IT Management and Finance. Minored in Economics
5+ years teaching experience
10+ years in music and sound design, spanning over 50 projects
Coordinated in-store marketing, as well as sales and markdown systems in retail space
Co-Founders
CEO, Co-Founder CTO, Co-Founder CMO, Co-Founder
Taewoo Kim Ryan Kim Chris Riley
Current situation
Interactive ebook
Content creators have been inspired by Alice for the iPad, and are eager to turn their content into interactive ebooks.
However…
Current situation
Interactive ebook
Content creators have been inspired by Alice for the iPad, and are eager to turn their content into interactive ebooks.
However…
DIFFICULT
COST
TIME
The simplest way to create your own
Interactive ebook
Solutions
Moglue’s Solution
One Source,
Interactiveebook
Creation
DistributioniOS/Android
Multi Platforms
LowerCost
ReducedTime
Easy toexplore
creativity
Demo
*Pivoted from MoglueBooks to MoglueViewer, an application tailored for content**Featured: MoglueBuilder v1.0. Current version: MoglueBuilder 1.2.1.
Demo Videos
What’s Moglue?*MogluePromoVideo
Product Demonstration Video**
Solutions
*Unit: $ Billion*Source : PwC, Apple Insider, Goldman Sachs
Market Size
eBook industry growing rapidly
65% of the Top 100 in the App Store book category are kid’s books
Market Share of the iPad will be 33% in 2015
Android Market (Samsung tablets, Kindle Fire)
eLearning
PC Viewer
Growth Areas
Competitive information
Moglue TaleSpring
Base Platform
Preview
Interactivity
Usability
Features-to-Cost Ratio
Distribution Platform
Mac / Window
Mobile (Wireless)
Excellent
Excellent
Excellent
iOS, Android
Web(HTML5)
PC (browser), Mobile (wired)
Good
Excellent
Good
iOS
Web(HTML5)
PC (browser)
Poor
Excellent
Excellent
iOS
Mac / Window
PC (Mac only), Mobile (wireless)
Excellent
Poor
Excellent
iOS
iPad
Mobile(Wireless)
Excellent
Good
Good
iPad
InteractiveTouch Books
Interactbooks DemiBooks
Competitive Landscape
Market stratege
Go To Market Strategy
Baseline Marketing
Community Marketing
Conferences/Lectures/Book Fairs
Partner Marketing
- Provide tool for free
- Viral videos (tutorials, how-tos, etc)
- Interactive ebook competition
- Marketing with contents owners
- Attend conferences to pitch and book fairs to exhibit
- Host or attend lectures. Share how to use Moglue’s platform
Pricing Model
Business Model
Plans of Moglue
Mile StoneLaunch interactive eBook builder version1.0
-Publish to iOS and Android
Launch interactive eBook builder version 2.0
Launch web community for creators
Launch digital asset marketplace
-Advanced builder platform with plug-ins, templates, etc.
Launch interactive eBook builder version 3.0
Launch interactive eCard builder
Launch mobile web community for creators
-PC and HTML5 web-based builders
-Store to sell images, sounds, and templates for people who can`t create content
‘13
‘14
‘12
-Interactive eCard platform (with templates)
Plans of Moglue
Finance
Raised $1M in 2010 December, 2012 MarchSeed round from GS SHOP, a large, online distribution company in Korea
Angel round from the founder of Daum.net, the second largest internet portal in Korea, and Neowiz’s internet fund,
which serves a Korean version of iTunes
Ran open beta (2011-9/2012), which had more than 30,000 users from 90 di�erent countries
Generated more than $150,000 in revenue, and developed relationships with over 30 partners
Seeking $3M Series ATarget closing date: February 2013
Use of Proceeds / Product Roadmap / Goals$1.5M-$2M : Hire 5-7 people for marketing, sales, and support (US), 7-10 engineers, 3-4 people for marketing & sales (Korea),
and 3-4 UI/UX designers
$200K~400K: Marketing campaigns & customer acquisition
$200K~400K: Operations
$100K~200K : Content and licensing
Launch interactive eBook builder version 1.0 in September, 2012
Estimated monthly break-even point: Q4 2012, @ $45K/month
Works
Portfolio
Create. Play. Share.
Thank you for [email protected] / @moglue