Modular Switches – Product benefits d USP’and USP’s.

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M d l S i hModular Switch

Switches which designed for a particular size of module and can be easily interchangeable anywhere within that module. Modular switches are easy to assemble/removal and provide flexibility to change depending upon changing requirement/mood.

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Platform of Modular Switches

so far ……..

Mainly AestheticMainly Aesthetic

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What’s new in Philips Modular SwitchWhat’s new in Philips Modular SwitchSafety

User FriendlyAestheticAesthetic

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Assembly of Modular Switch System

1 Module Insert (Switch)

1 Module Insert (Blank) Grid Frame

Installation Box

2 Module Insert (Socket)

Cover Frame Mounting Screw for Grid Frame

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G. I. Metal Boxes

User FriendlySafety y

• Convenience : Adjustable

y• Rust free long life : No

welding in the box makes itscrew base with multiple screw points.

• Long Screws : Suitable for

welding in the box makes it durable, hence inserts are protected.

• Long Screws : Suitable for even deep mounted boxes.

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Grid & Cover PlateGrid & Cover PlateUser Friendly

• Convenience : Front mounting & removal of inserts. POP remains intact

• Flexible : Suitable for even uneven wall finish

• Mirror Finish - Dust Free• Suitable for most of the available

Safety• Suitable for most of the available

mounting box• Honeycomb Design : This construction of grids gives it better strength than metalbetter strength than metal strip. Metal strip support is at times unsafe as it is in

f

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the proximity of live wires

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SwitchesUser Friendly

• Convenience : Front Insertion &

Safety• Shrouded terminals: No risk of • Convenience : Front Insertion &

removal saves installation & repair timeE t h dl S ’t f ll

Shrouded terminals: No risk of getting shock ,safe switches

• Switch with in-built spark cover: Added safety • Easy to handle : Screw won’t fall

even on complete unscrewing –captive screw

Added safety• Rohs Compliant: Environmental

safe W t h d f P i d i • Soft switches : Easy to switch on

and off• Silver contact : Efficient

• Wet hand safe: Precise design

switching and long life

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SocketsUser Friendly

• Convenience : Easy to use 2 pin

Safety• Complete child proof : • Convenience : Easy to use 2 pin

plug top in 3 pin socket.• Easy to handle : Screw won’t fall

l t i

• Complete child proof : Independent Shutter Technology - Unique shutter mechanism. Earth pin shutter is independent even on complete unscrewing –

captive screw • Convenience : Front Insertion &

Earth pin shutter is independent of live & neutral pin shutter.

• Shrouded terminals: No risk of getting shock safe sockets removal of inserts getting shock, safe sockets.

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Step Fan RegulatorSafety

• Interference Protection : No• Interference Protection : No radio frequency interference

• Cool design : No heat

• Convenience : Front

ggeneration because of good ventilation. User Friendly

• Convenience : Front Insertion & removal of inserts

• Energy conservative design: Saves power loss.

• Easy operation : 360° rotary knob. Gives long life.N l E

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• No power loss : Energy conservative design

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Innovations that are

“designed around you”

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FM Radio• Rotary Knob – On/Off & Volume Control.• Scan Button To tune to the desired FM• Scan Button – To tune to the desired FM

station.• Power Consumption 3W when ON• Power Consumption – 3W when ON.• Sound Output – 4W.• Application areas anywhere• Application areas – anywhere ……….

kitchen, Bathrooms balcony etcbalcony etc.

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First time in the industry

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USB Charger• Charging Indicator – Blue light glows.• Power Consumption “0”W when OFF• Power Consumption – 0 W when OFF.• Battery type – Li-Ion or Lithium

PolymerPolymer.• Application areas – To charge all

USB port devicesUSB port devices . I-pods, I-phones, New generationNew generation mobiles etc.

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First time in the industry

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‘Elite’New Range in Modular SwitchesNew Range in Modular Switches

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The new range in Modular Switches launched in September 2010The new range in Modular Switches launched in September 2010,is called – ‘ELITE’. As the name suggests, it is positioned as asuperior range and will complement the existing ‘Active’ range,i i th d h i t l t f th Phili fgiving the end user a choice to select from the Philips range ofModular switches.

Rationalization:

‐Market demand: There has been a regular request from the market (especiallyg q ( p yArchitects & Consultants) for an optional offering from the existing (Active)range, with differentiated design. This new ‘Elite’ range meets thatrequirement.

‐ New design: In the retail market, feedback received on the existing ‘Active’range recommended an option for some discerning consumers who did not

f h d i f il bl Thi ‘Eli ’ ff d i

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prefer the design form available. This new ‘Elite’ range offers a new design aswell as a different ‘Satin’ finish to meet these consumers requirement.

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DIFFERENCIATOR

ELITE : New range in Modular SwitchesDIFFERENCIATORThe differentiating features of this new range are as follows :• New contemporary design• Superior satin finishSuperior satin finish• Options of cover frames to match room décor. An industry first with our Orient Jade design plate. 

RANGEThis new range breakup of categories is as follows :

• Switches – 16 sku’s• Sockets – 3 sku’s• Controllers – 3 sku’sC t 4 k ’• Connectors – 4 sku’s

• Cover plate options :Elite: White – 9 sku’s , Elite: Wood – 9 sku’s , Elite: Orient jade – 9 sku’s

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A total of 53 new sku’s !!!

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PRICINGPRICING

The new range is very competitively priced benchmarking Athena (Crabtree), 

Mosiac (Legrand) and Wraparound (MK)Mosiac (Legrand) and Wraparound (MK). 

AVAILABILITY

The complete range is available for sale as of September 2010. Display boards,The complete range is available for sale as of September 2010. Display boards, 

Catalogues and Price list are available with the respective BDE’s..

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Design :Design :

‐ New cover plate design

‐ Satin finish – cover plates including all inserts.     

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Cover Plate Options :Cover Plate Options :

1)Elite: Orient Jade – stem / leaves design is in grey / black  to have universal appeal.

2)Elite: White 3)Elite: Wood

ConfidentialPS – Above images are inferior to actual product due to low resolution.

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Front ViewFront View

Elite: White

l dElite: Orient Jade

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Elite: Wood

PS – Above images are inferior to actual product due to low resolution.

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Inserts :Inserts :

Elite: White Jumbo Bell Push

Elite: White Universal

Elite: White DimmerBell Push Universal 

socketDimmer

ConfidentialPS – Above images are inferior to actual product due to low resolution.

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Inserts contd:Inserts contd:

Elite: White  Elite: White Elite: White2/3 pin socket

Elite: White TV Connector

Elite: White Switch 2 way.

Elite: White  Elite: White RJ Fan Regulator 11 with Socket

ConfidentialPS – Above images are inferior to actual product due to low resolution.

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