Modernize & manage architectures based on Fujitsu & Oracle offerings
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COMMERCIAL IN CONFIDENCE © Copyright 2014 Fujitsu Limited
Data Centre Modernisation
Chris Bone Fujitsu Head of Sales Consultancy.
Paul Flannery – Oracle Senior Director EMEA Business Development
1 COMMERCIAL IN CONFIDENCE
IT is purchased either
To
Improve income
Or
Remove cost
Business-centric?
2 COMMERCIAL IN CONFIDENCE
Global TrendsGLOBALIZATION DATA EXPLOSION RISE OF MOBILITY
SOCIAL IS BUSINESS SOPHISTICATED CUSTOMERS MODERNIZE TO SURVIVE
9 BillionInternet Devices
in 2012
50 BillionBy 2020
90%Created Within
Last Two Years
50X Growth by 2020
6 BillionMobile Subscribers
87% of the
World’s Population
78% CAGRMobile Data
Growing
Consumers
Driving
Experience
26%86%94%
Post negative comments
Stop doing business
Will pay more for
great experience
Differentiated Experiences
“Engage me everywhere.”
“Meet my expectations.”
“Know me. Wow me.”
20-Year-Old
Legacy Applications
“Understand and reward me.”
3 COMMERCIAL IN CONFIDENCE
•Is not the only answer• But may be part of the question
•Is not a ‘get out of jail free’ card
Cloud?
4 COMMERCIAL IN CONFIDENCE
Moving from Run to Transform?
0
10
20
30
40
50
60
70
2008 2009 2010 2011 2012 2013
Run
Grow
Transform
5 COMMERCIAL IN CONFIDENCE
Where is the real cost?
6 COMMERCIAL IN CONFIDENCE
Where is the real cost?
7 COMMERCIAL IN CONFIDENCE
So how do we line up against the challenge?
8 COMMERCIAL IN CONFIDENCE
Growth in OPEX continues to outpace CAPEX
‘96 ‘97 ‘98 ‘99 ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12 ‘13
10
30
50
70
InstalledServers(M)
$250
$200
$150
$100
$50
0
CustomerSpending($B)
Power&CoolingExpense
Management&Administra on
ServerSpending
LogicalServerInstalledBase(M)
PhysicalServerinstalledBase(M)
RUN|MAINTAIN
Ref
: ID
C W
hit
epap
er -
4/2
01
2
“IDC Business Value customer
research shows that large management savings and overall TCO savings can be achieved by using Unix servers. It is vital for
system administrators, IT managers, and datacenter managers to
consider the overall TCO, especially the often-overlooked managementcosts, before choosing server and
virtualization solutions. IT organizations should take a holistic
approach to datacenter efficiency.. “
9 COMMERCIAL IN CONFIDENCEOracle Confidential – Internal/Restricted/Highly Restricted 9
Design Hardware in
Cooperation with
Software Engineering
Invest in Core
Intellectual Property
Design Best of Breed
Servers, Storage and
Networking that can
run ANY Application
1. 2. 3. Best of Breed Core Intellectual
Property
Hardware in
Cooperation with
Software
SPARC/Solaris Strategy
10 COMMERCIAL IN CONFIDENCE
Excellence at Every Layer
• Best foundation for enterprise applications
• OS and architecture choice
• Built-in virtualization and systems management
• Cloud and traditional deployment models
Oracle on Oracle
11 COMMERCIAL IN CONFIDENCE
History/Partnership
SPARC64 Processor
Supercomputer
Technologies
Mission-critical
Technologies
#1 UNIX OS Oracle
Solaris
#1 Database Software
Innovative
Technologies
SPARC Servers
Fujitsu M10
Extreme CPU performance and
Software on Chip developed via
Fujitsu and Oracle's collaboration
12 COMMERCIAL IN CONFIDENCE
Oracle SPARC Public Roadmap
2x Application Performance Improvement Every 2 Years
Solaris 11.2Solaris 11.1 Solaris 11.x Solaris 11.x
Solaris 12Solaris 11
T4+1x Throughput
+5x Thread Strength
M5+6x Throughput
+1.5x Thread Strength
M6+2x Throughput
>1x Thread Strength
In Test
M & T Series+2x Throughput
+1.5x Thread Strength
T5+2.5x Throughput
+1.2x Thread Strength
2011 2012 2013 2014 2015 2016
Delivered
Software in Silicon
• Database Query
• Decompression
• Encryption
• Application Data
Integrity
• Java Optimization
• Low Latency
Clustering
2018
Oracle Numbers
Optimization
M & T Series+1.3x Throughput
+1.5x Thread Strength
Solaris 12.x
2017 2019
Software in Silicon
Enhancements
• Database Query+
• Java Optimization+
• Encryption+
• Low Latency
Clustering+
Core
Enhancements
Increased Cache
Increased Bandwidth
Solaris 12.x
Next Gen Core
Planned
13 COMMERCIAL IN CONFIDENCE
Fujitsu M10 Roadmap
Enhanced
Fujitsu M10
Next Generation
Future Generation
Fujitsu M10
SPARC64 X 3.0GHz• 16core, 32thread• System on ChipSoftware on Chip
• Database Query w/SIMD• Encryption
• Oracle Number
20172013 2014 2015 2016
Delivered
Future Generation SPARC64Software on Chip
EnhancementsCMI EnhancementsNext Generation SPARC64
• 2x Chip Throughput• 2.5x Core Throughput• 1.2x Thread Strength
Software on Chip++• Database Query++
• Encryption++CMI+
Next Generation Liquid Cooling
2018 2019
Planned
SPARC64 X+ 3.7GHz• 1.3x Throughput
• 1.3x Thread Strength• Faster interconnect(25Gbps)
Software on Chip+ • Database Query+ w/SIMD
• Encryption+• Oracle Number+ • Decompression
CMI (Coherent Memory Interconnect)
• Low Latency Clustering
14 COMMERCIAL IN CONFIDENCE
Central Government Customer
Company
Shared Services initiative for multiple
agencies running Oracle ERP
Opportunity
Design and run platform to enable
more agencies to join over time in the
least disruptive manner. Part refresh,
part new service take-on.
Competitive Landscape
HP and IBM.
Solution
24 SPARC M10-1 for application servers,
M10-4S (6 BB) for Oracle Database
Why We Won
Non-disruptive provisioning as new
agencies on-board. Mission critical
reputation. Fujitsu’s experience of running
one of the largest ERP instances in the
world. Investment protection, Risk
mitigation and Flexibility
15 COMMERCIAL IN CONFIDENCE
Junta de Andalucía (Servicio Andaluz de Salud)
COMPANY
• Public Healthcare provider which manage HC services to one of
the most important autonomous communities in Spain (Andalucía).
• Provides healthcare services to more than 8,5 million of citizens.
• Manages 1.500 primary care centers, 33 hospitals and +80.000
health professionals.
OPPORTUNITY
• Impossible to grow the current infrastructure for new services with
100% peak performance.
• Desire to consolidate distributed Databases. From 28 centers to 2.
• Improve Business Continuity requirements.
• Obsolescence of the previous Backend Platform based on Fujitsu's
PrimePower.
• SOLUTION
• 2 fully populated M6-32.
• Oracle Solaris10, Solaris 11 and Oracle VM for SPARC.
• Oracle Database 11g andOracle Golden Gate for DB
migration.
WHY WE WON• Customer satisfaction with existing environment.
• Capabilities of our partner, FUJITSU; in terms of
Systems integration, knowledge and commitment with
our Sparc/Solaris platforms.
• Demonstration that “doing nothing” was worst technically
and economically.
• Longstanding Oracle relationship. Customer understood
SPARC/Solaris is the best platform for Oracle Software and
It's the base for future innovation.
• M6 reduces significantly migration risk to IBM power or x86.
• Ability to consolidate 4 PP2500 with 128 CPUs each,
and 62 M5000 in a single box make important saves in
power consumption and maintenance costs.
16 COMMERCIAL IN CONFIDENCEORACLE CONFIDENTIAL
Major International Financial Organisation
M6’s and Oracle Technology, Fujitsu Partnership
COMPANY
• Multinational leader, providing financial services to 53
million customers in over 30 countries worldwide.
• Presence in Europe, LAD, USA, China and Turkey.
OPPORTUNITY
• Renewal of legacy M9000 servers sold originally by
Fujitsu.
• Performance issues in existing environment.
• Need for a solution that meets BBVAs growth plan and
allows the allocation of future services.
• Running proprietary treasury and risk management
applications.
SOLUTION
• 2x M6-32 (with upgrade capacity), 4 Years Premier
Support Paid Upfront.
• Oracle Solaris 10 and 11.
• New platform will allow customer to increase the performance of
their financial applications, reduce operational costs and provide
space for a future consolidation of database environments.
WHY WE WON
• Longstanding Oracle relationship. Trust in the Oracle
Sparc/Solaris systems and Support.
• Strong Partnership with FUJITSU. Fully supported by their
capabilities in terms of Systems integration.
• Capabilities of SPARC/Solaris technology including performance,
RAS and virtualization features.
• Previous services related to existing M9000 environments,
having been able to detect bottlenecks and improve performance.
• Lower risks than competing proposals.
17 COMMERCIAL IN CONFIDENCE
Health Insurance Company
Fujitsu M10 Customer: Legacy SPARC Server Consolidation
CompanyA Germany based health insurance company
• Insures over 3 million people
Opportunity• Bids/proposals sought for 7 x M10-4S
including Symantec Veritas Storage Foundation on
some units
Competitive Landscape• AIX considered, but no AIX experience or
know how. Decided to stay with SPARC
Solaris.
• Best price for M10-4S needed
Solution• 4 x M10-4S (primary datacenter), 3 x M10-4S
(secondary), configured as:
• 2BB 8socket 4TB Memory central database nodes
(DB2)
• Veritas clustered between sites.
•M10-4S servers also used for new customer
application migration from several prior instances to
one new instance
• Plus option to grow the database server in the future
Why We Won• Best value (including benefit from Core Activation)
• Customer confidence in Fujitsu’s consulting, support
and services
• Long term relationship
• Satisfaction and trust built on M8000 servers
18 COMMERCIAL IN CONFIDENCE
– We have experience of the journey
• Standardise
• Consolidate
• Virtualise
• Cloud
– Come and talk to us about your journey and how we can
help
The ask