MOBILITY TO ACCELERATE GROWTH

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First 8 Quarters Cumulative Unit Shipments, iPod vs. iPhone vs. iPad

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iPad

iPhone

iPod

Quarters After Launch

IPODS CHANGED MUSIC INDUSTRY… IPHONE RAMPED FASTER… IPAD GROWTH LEFT ITS “SIBLINGS” IN THE DUST…

Source: Mary Meeker, KPCB, Internet Trends, D10 Conference

First 13 Quarters Cumulative Global Android & iPhone Unit Shipments

Quarters After Launch

Glo

ba

l C

um

ula

tive

Unit S

hip

me

nts

(M

M)

iPhone

Android

ANDROID “PHONE” ADOPTION RAMPED EVEN FASTER (4X IPHONE)

Source: Mary Meeker, KPCB, Internet Trends, D10 Conference

MOBILE ADOPTION

1.2 billion 56 billion Smart devices shipped in 2012. This will almost double by 2016.

CONSUMERS

1

apps will be downloaded in 2013.

2

1: IDC | 2: ABI Research Monday | 3:“Mobility Strategy and Solutions – Global Market Pulse” (The CIO Custom Solutions Group, November 2011)

1

BUSINESSES

77% of businesses empower their employees with mobile devices

66% of businesses have already deployed mobile apps

The worldwide mobile worker population will represent

of the total workforce by 2015.

37.2%

3

CIO’S TOP PRIORITIES 2013

#1 Analytics & BI

#2 Mobile Technologies #3 Cloud Computing

Source: Gartner CIO Surveys 2013

USECASES – MEET MOBILE WORKERS

JOHN BEST SALES GUY FOR AN

INSURANCE COMPANY

MARTIN EMPLOYEE OF THE MONTH

FOR A WATER DISPENSER COMPANY

ALBERT TEACHER & CITIZEN INVOLVED

IN HIS COMMUNITY

USECASES – MOBILE CRM TO INCREASE SALES

JOHN BEST SALES GUY FOR AN

INSURANCE COMPANY

JOHN PLANS CALLS USING TOOLS LIKE ACCOUNT FACTSHEETS, SURVEYS, MARKETING ATTRIBUTES AND SALES ASSETS. JOHN FINDS NEARBY LEADS, CONTACTS, AND CUSTOMERS THROUGH SEAMLESS GPS INTEGRATION. JOHN HAS ACCESS TO UP-TO-DATE INFORMATION ON CUSTOMERS, CONTRACTS, CLAIMS, PAYMENTS… JOHN HAS GREAT ABILITY TO QUOTE, CROSS-SELL AND UP-SELL ON THE SPOT. JOHN INCREASES HIS EFFICIENCY BY GETTING MOBILE INSIGHTS ON SALES FIGURES AND COMMISSION PAYMENTS.

USECASES – MOBILE CRM TO INCREASE SALES

ADDING SOCIAL FEATURES AND MOBILE ACCESS TO CRM APPLICATIONS INCREASED THE PRODUCTIVITY OF SALES PEOPLE BY 26,4%

Source: Wettemann, Rebecca. Social, Mobile CRM Boost Sales Productivity. Nucleus Research, March, 2012

USECASES – MOBILE METERING TO INCREASE PRODUCTIVITY

MARTIN EMPLOYEE OF THE MONTH

FOR A WATER DISPENSER COMPANY

MARTIN PLANS HIS VISITS TO PREMISES OF CUSTOMERS FOR METERING USING GEOGRAPHIC INFORMATION VS. CUSTOMERS AVAILABILITIES. MARTIN ENTERS METERING DATA DIRECTLY IN THE COMPANY’S SYSTEM. MARTIN CAN REPORT ANY ISSUE FOR AN EFFECTIVE MAINTENANCE AND FIELD SERVICE MARTIN HAS ACCESS TO SMART METERING ANALYTICS MARTIN RUNS REAL-TIME BILLING ON THE CUSTOMER PREMISE

USECASES – MOBILE CITIZENS TO INCREASE EFFICIENCY

ALBERT TEACHER & CITIZEN INVOLVED

IN HIS COMMUNITY

ALBERT CAN EASILY AND RAPIDLY REPORT SUSPICIOUS ACTIVITIES AND DAMAGES LIKE GRAFITTI TO THE AUTHORITIES. THE AUTHORITIES BETTER PLAN INTERVENTIONS AND REDUCE OPERATION COSTS USING MAPPING OF CITIZENS’ REPORTS. THE AUTHORITIES CAN RESPOND FASTER TO CITIZENS’ REQUEST FOR SERVICE. ALBERT CAN VIEW OTHER CITIZENS’ REPORTS AND TRACK THE ACTIONS TAKEN ABOUT HIS REPORTS. AUTHORITIES HAVE ACCES TO INSIGHTS ON SUSPICIOUS ACTIVITIES AND DAMAGES AND MESURE IMPACT OF ACTIONS.

A strategy is about the future…

The future is where you are going to spend the rest of your life.

Daniel Burrus

WHY DO YOU NEED A MOBILE STRATEGY?

INNOVATE

GAIN NEW COMPETITIVE ADVANTAGES

TRANSFORM YOUR BUSINESS PROCESSES

INCREASE YOUR EFFICIENCY

SPEED UP YOUR TIME TO MARKET

GRAB NEW MARKET SHARE

SO, WHY DO YOU NEED A MOBILE STRATEGY?

TO ACCELERATE GROWTH!

WHY DO YOU NEED A MOBILITY PLATFORM?

Databases

Business Apps Mobile Devices

Complexity

Back Office Front Office

WHY DO YOU NEED A MOBILITY PLATFORM?

Databases

Business Apps Mobile Devices

Better apps, better

adoption and more apps

Complexity

Back Office Front Office Middle Office

Mobility Platform

Security

Device management

Device configuration

Apps Lifecycle mgt

Development tools

Device diversity

Back-end diversity

Multiple device

choice /

BYOD

Ease of use

Central management

Reduce TCD

Reduce TC0

Reduce Risk

WHEN DO YOU NEED A MOBILITY PLATFORM?

3 OR MORE

A MOBILITY PLATFORM SIGNIFICANTLY REDUCES TCO AND ACCELERATE DEPLOYMENTS AS SOON AS YOU HAVE…

OR

OR

MOBILE APPS

INTEGRATION POINTS

TYPES OF MOBILE DEVICES

Mobility is not only about devices and Apps.

It’s also about getting anytime, anywhere and by anyone capabilities in a friendly, safe and controlled environment…

It’s about Cloud Computing!

MOBILITY IN THE CLOUD Challengers Leaders

Niche players Visionaries

Completeness of vision

Ab

ility

to

exe

cute

Syclo SAP

Antenna Apple

Google

IBM RIM

Netbiscuits

Microsoft

Usablenet

DSI Salesforce.com

Filemaker

Kony Adobe

Sencha

jQuery Mobile

Appcelerator

Verivo Software Dojo

Sources: Gartner – Magic Quadrant for Mobile Application Development Platforms – April 2012 | Gartner Magic Quadrant for Mobile Device Management Software – May 2013

Challengers Leaders

Niche players Visionaries

Completeness of vision

Ab

ility

to

exe

cute

SAP

Fiberlink

McAfee

LANDesk

IBM

Sophos

Absolute Software

Symantec

BlackBerry

Citrix

BoxTone

MobileIron

Good Technology

Soti

Kaspersky lab

Tangoe

Trend Micro

AirWatch

You are here

MOBILITY IN THE CLOUD OVERVIEW

SUPPORT FOR ALL POPULAR DEVICES

AFARIA

PRESENTATION FRAMEWORKS

APPLICATION SERVICES

FOUNDATION SERVICES

PORTFOLIO OF APPLICATIONS

LINE OF BUSINESS INDUSTRY OWN/PARTNER ANALYTIC FULL-SERVICE PLATFORM

WEB SERVICES

BACK-END AGNOSTIC

SAP BUSINESS SUITE OTHER BUSINESS APPS

MOBILITY IN THE CLOUD FEATURES

MOBILE DEVICE MANAGEMENT (MDM)

WITH SAP AFARIA • SECURES, MONITORS,

MANAGES AND SUPPORTS MOBILE DEVICES

• REDUCES SUPPORT COSTS AND BUSINESS RISKS

• FOUNDATION FOR DELIVERY OF HIGHER VALUE SERVICES

PACKAGED APPS SAP ECOSYSTEM

• READY TO DEPLOY, SIMPLE TO

INTEGRATE EMPLOYEE PRODUCTIVITY APPS

• PRE-PACKAGED INSTANT VALUE MOBILE APPS

• MOVES CONVERSATIONS BEYOND DEVICES TO EASY TO CONSUME MOBILE APPS

MEAP SAP MOBILE PLATFORM

• MOBILE APPLICATION

DEVELOPMENT PLATFORM

• PRE-PACKAGED MOBILE APPLICATIONS AND MOBILE APPLICATIONS DEVELOPMENT

CUSTOM APPS FACTORY • CUSTOM DEVELOPED

APPLICATIONS

• NEED FOR COMPETITIVE DIFFERENTIATION, REAL TIME INSIGHTS AND PRODUCTIVITY

• ABILITY TO OFFER MISSION CRITICAL APPLICATIONS

MOBILITY AS A SERVICE

SECURE CONNECTIVITY TO BUSINESS SYSTEMS

END-TO-END SECURITY AND AUTHENTIFICATION

APPLICATION VERSIONNING AND LYFECYCLE MANAGEMENT

MULTI DEVICE AND MULTI OS PLATFORM SUPPORT

USAGE ANALYTICS AND REPORTING

END-TO-END TRACEABILITY

THE ADDED VALUE OF MOBILITY IN THE CLOUD

THE VALUE OF MOBILITY WITHOUT MAJOR INVESTMENTS

CAPEX TO OPEX THANKS TO A MONTHLY FEE PER USER

GET MOBILE IN A SECOND!

IMPROVE YOUR TIME TO MARKET

THANKS TO OUR FAST PROVISIONING SOLUTIONS

3 OPTIONS

EXTEND YOUR OFFERING TO YOUR CUSTOMERS

WITH MOBILITY AS A PARTNER

USE MOBILITY IN A PRIVATE CLOUD

AS A CORPORATE USER

IMPLEMENT A MOBILITY PLATFORM

ON YOUR PREMISES AS A CORPORATE USER

SAVE TIME AND MONEY, GAIN MARKET SHARE…

GET MOBILE IN THE CLOUD!

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