Mobile Kingdom Newsletter

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Mobile Kingdom Newsletter

Transcript of Mobile Kingdom Newsletter

LOCAL BUSINESSTARGETED TRAFFIC = INCREASED PROFITS

Local business owners are mostly unaware that Google has improved their search engine results to include Google Maps which also features a free web page of information for every business listing.

By claiming your Google Maps business listing and updating with business hours, description of goods available, photos, video, citations and reviews can propel your business to the top of search engine results for your particular industry.

Mobile Kingdom provides a Business Registration Package for $150 that includes claiming your Google Maps business listing as well as registration in Yellow Pages online, Truelocal and Smartlocal directories.

You do not even have to own a website to make Google Maps work for your business.

97% of consumers use the internet to research products and services in their local area.

Savvy internet shoppers are proven to spend 41% more locally.

Convert visitors to customers through targeted local traffic that will increase the profits of your local business.

MOBILE KINGDOM mobile.org.au 0467552338 [email protected]

Don't have a website for your Local Business?

We can arrange to claim a free website complete with domain name and hosting


Google Search results based on location of customers displaying:Local Business first

Map location of results

Google Maps Business information

Web sites matching search criteria


Google Maps includes a free business web page to advertise including:Business operating hours

Products and services

Photos

Video

Citations

Reviews


Mobile Kingdom Business Registration Package for $150 includes:Google Maps Business registration

Yellow Pages

Truelocal

Smartlocal

5 customer reviews

The Future of Local Business Success
Mobile Phone technology allows users to search for local business using Google Maps.

Google sends data relative to the current location of the mobile phone user.

Did you know that 80% of local business comes from people who live or work 8 km from your location.

As an advertising medium 95% of text messages sent to mobile phone users are opened and viewed.

There are over 22 million cell phone users in Australia.

The cost of mobile advertising is dramatically less than traditional methods.

We can create an advertising campaign that draws new customers with promotions that transform your slowest days to your best days of the month.

MOBILE KINGDOM mobile.org.au 0467552338 [email protected]

Searches per month Keyword

246,000Hervey Bay

14,800Harvey Bay

12,100Accommodation

9,900Apartments

8,100Hotels

6,600Real Estate/Jobs

Weather/Cinema

5,400Rentals

4,400Resort

2,900Flights

Caravan Park

Whale Watching

2,400Map

1,900Airport/News

Fishing

1,600Ramada

Hospital

1,300Motel/Council

Business/Tide Times

1,000Schools/Buses

880Backpackers

720Business for Sale

Shopping/RSL

Mobile Phone Dynamic Marketing Campaigns

Keeping in pace with advancements in Mobile Phone applications we are introducing our clients to the tremendous opportunity that is Mobile Phone Marketing.

With the prediction that smart phones will become much more affordable, in fact they will be offered free with service providers phone plans within the next 6 to 12 months, makes it an ideal time to plan your future of advertising and luring new and old customers alike.

Remember t's not a technology, It's a way of life.

Mobile Phone advertising is special in that your customers need to give you permission to be in communication and become involved in promotions that can be fun and rewarding.

To instigate this relationship you could entice customers with coupons offering discounts on products in return for them forwarding their contact information (mobile phone number).

You will be creating a relationship of affinity and interaction that empowers you to include customers in future promotions with minimum costs of advertising.

Anytime, anywhere, always on, always available, mobile allows you to connect with your customers like never before in a dialogue based on relevance, engagement and consumer opt-in.

If you create a campaign with a clearly defined purpose and make it active between you and your customers, then you have created a dynamic and ultimately profitable campaign.

Acquisition of new customers

Increased sales to current customers
Retention of current customers
Brand awareness
Educating customers on using mobile
Responding with text messages
Opt in and agree to receive notifications and promotional messages/coupons.


Sample Campaign

Ad impressions100,000

Ad Click Through Rate5%

Mobile visitors5,000

Cost ($.05 per click)$250

Coupon Take15%

Coupons Requested750

Coupons Redeemed300

Redemption Stat40%

Average Sale Per Coupon$25

Total Sales$7,500

Sample Campaign with improved Coupon Take

Ad impressions100,000

Ad Click Through Rate5%

Mobile visitors5,000

Cost ($.05 per click)$250

Coupon Take18%

Coupons Requested900

Coupons Redeemed360

Redemption Stat40%

Average Sale Per Coupon$25

Total Sales$9,000

MOBILE KINGDOM mobile.org.au 0467552338 [email protected]