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Copyright © 2014 by Tiffany Simpson

All rights reserved.

Cover design by Tiffany SimpsonBook design by Tiffany Simpson

No part of this book may be reproduced in any form or by any electronic or mechanical means including information storage and retrieval systems, without permission in writing from the author. The only exception is by a reviewer, who may quote short excerpts in a review.

Tiffany SimpsonVisit my website at http://tiffanysimpsonbelize.comFacebook: http://www.facebook.com/tiffanysimpsontechguruTwitter: http://www.twitter.com/TiffanySimpsonB

Printed in the Belize

First Printing: June 2014Belizean Artwork Publishing

ISBN-13 978-0-9798377-1-3

Disclaimer:

Every effort has been made to be accurate in this publication. The publisher doesnot assume any responsibility for errors, omissions or contrary interpretation.

We do our best to provide the best information on the subject, but just reading it does not guarantee success. You will need to apply every step of the process in order to get the results you are looking for.This publication is not intended for use as a source of any legal, medical or

accounting advice. The information contained in this guide may be subject to laws in the Belize and other jurisdictions. We suggest carefully reading the necessary terms of the services/products used before applying it to any activity which is, or may be, regulated. We do not assume any responsibility for what you choose to do with this information. Use your own judgment.Any perceived slight of specific people or organizations, and any resemblance tocharacters living, dead or otherwise, real or fictitious, is purely unintentional.Some examples of past results are used in this publication; they are intended to

be for example purposes only and do not guarantee you will get the same results. Your results may differ from ours. Your results from the use of this information will depend on you, your skills and effort, and other differentunpredictable factors.It is important for you to clearly understand that all marketing activities carry the

possibility of loss of investment for testing purposes. Use this information wisely and at your own risk.

Page 1

Table of

Contents

Introduction

11

Chapter I: What is a Mobile App?

13

Chapter II: Why Mobile Apps?

17

Chapter III: How to create a Mobile App?

21

Step 1: Research for Great Ideas

22

Step 2: Start Creating your App with MAPS 23

Step 3: Features of MAPS 24

Step 4: Add Additional Features 25

Step 5: Distribute your Mobile App on the App Stores

26

Step 6: Send Alerts (Push Notifications)

30

Chapter IV: How to get Floods of Traffic & Targeted customers

31

Chapter V: How to generate hundreds of new leads

34

Chapter VI: How to make a killing by selling Mobile Apps

37

Conclusion

40

Resources

41

Page 3

Introduction:If you know anything about mobile devices,

you’ve probably heard that famous phrase

coined by one of the mobile device’s most

prolific creators proclaiming that there’s an

app for pretty much everything. And it’s true.

But here’s a question for you:

Is there an app for your business?

If not, then it’s time to think about creating one… or more. As consumers

become more attached to their mobile devices and more demanding about what

their mobile devices can provide (and provide quickly) having a mobile app for

your business can be a great way to broaden your visibility, increase traffic, and

connect with customers and clients. The mobile app is the super step beyond

the responsive website.

An app is an extension of your product, and it can enhance success if created

well. An app can allow you to present your product as a solution to your

customers’ problem. They are very effective when they leverage the

effectiveness of your customers’ mobile devices. In other words, the app takes

advantage of the device’s capabilities to show the user how your business can

meet his or her needs.

Here are just a few facts about what your business can do with mobile apps:

Foster customer relationships

Set up a virtual office

Market cost-effectivelyPage 4

Freedom from expensive hardware

Solve information-based problemsWith some creativity and a few tools, you can use your business’ existing

website to create an app that will take your business reach even farther. And

unlike a website, an app can take advantage of things like the GPS on a mobile

device, its camera, and loads of other features to put people in touch with your

business and its products.The following information will explain why an app can be such a great idea for

your business and walk you through the process of creating and using that app.

Then, when your customers pick up their phones to find you, you can say, “Yes, I

have an app for that!”To Your Success,

Page 5

Tiffany Simpson

Chapter I: What is a Mobile

App?The phrase “mobile app” stands for mobile

application. It is application software that is created

to run on mobile devices, such as smartphones and

tablets.The first mobile applications were around as early as

the end of the 20th century, most of them

consisted of arcade games, calculators, and ring tone editors.More sophisticated software began appearing in devices in 2008, although

most of them were created for general convenience and included

things like a calendar, weather information, or a contact list.

Exponential growth over time

However, in the past 6 years, the use of apps and the function of apps has

grown exponentially. In May of 2012, a report was released that

indicated the use of apps by mobile users was overtaking the use

of browsers – 51.1% to 49.8%.In 2013, apps generated roughly $25 billion. Now apps can be used for everything

from scanning a prescription or barcode to giving driving

directions to downloading the boarding pass for your next

flight.And as the use of apps grows, the importance of apps for businesses, including

yours, grows with them.

Page 6

Types of apps:

There are three general types of apps: native, web, and hybrid

Native: Native apps are specifically created for a platform, such as iPhone or

Android, and they can make use of all of the device’s features, such as the

camera, GPS, list of contacts, and notification system.They are called native apps because they are “native” to whatever device they

were developed on for use. These are the apps that you generally

find in places such as Google Play or Apple’s App Store. These apps

are generally the fastest of the three types of apps.Web: A web app is a web site that acts like a native application, but they are not

installed or implemented the same way. They use a web browser and usually use

HTML5. They also rely on a common web browser in order to render the app.However, the distinction between native apps and web apps is growing smaller

as more sites begin using HTML5. A web app can have some advantages over a

native app because they are easier to create and develop and they provide cross-

platform compatibility.Hybrid: A hybrid app is just what its name sounds like – a combination of web

app and native app. They “live” in an app store and can make use of a device’s

features in much the same way as a native app.However, they also rely on HTML5 and the browser, except that in the case of a

hybrid app the browser is embedded in the app. Hybrid apps, like web apps, are

easier to build than native apps, and they have the added benefit of being a bit

faster as well. They also make it possible to access features of the device that a

web app cannot always access, such as the camera or accelerometer.

Page 7

Now is the greatest time to use them

Apps are great tools because they are easy to download, often free, and they

can make our lives more convenient. Free apps are often free because they sell

advertising space, the basic version is offered for free, or once you download

the app, you have the opportunity to buy more features.Many businesses offer free apps to make it easier for their customers to

purchase their products and services. This last type of app is

where businesses can really benefit from using apps.

If you have ever downloaded an app, you know that they often ask your

permission to access certain data, from your location to your contact list, to your

internet data. Apps that work with your device platform often ask if they can

send you notifications. That way, you can be alerted when new opportunities or

messages arrive.Having an app on your device saves you the trouble of opening your device

browser and typing in an address; all you have to do is tap and go. And many

apps act like super-responsive websites so that all the information is at your

fingertips.Just like mobile devices made the web portable, mobile apps are making many

of the things we used a browser for ten years ago accessible with a touch. And

because we live in a fast-paced, convenience-oriented world, the more

accessible and easy to use a product or service is, the more likely people are to

use it.

Page 8

Chapter II: Why Mobile Apps?In today’s market, virtually everything – from purchasing to trading to payment

– can be performed on mobile devices using apps. In 2014, the revenue from this

outstanding technology is expected to climb to $58 billion. That is a lot of

income and profit generated using apps!Just take a look at the following facts:

Page 9

80% of time on mobile phones is spent inside mobile apps. Source

The average customer actively uses 6.5 apps throughout a 30-day period. Source

The average time spent per day on apps is 94 minutes; 22 minutes lessthan on the web. Source

87% of app downloaders have used deal- of-the-day websites. Source80% of consumers

indicate that downloading an app meant they were receptive to receiving texts from the business. Source

78% of smartphone users access a retail site via a mobile app. Source44% of tablet users access

a retail site via a mobile app. Source Advertising is now the

most popular revenue model for apps. So

urce70% of users have 10+ apps. Source 29% of users have 30+ apps. S

ource

Amazing reach

A mobile app can allow you to reach

more customers than a traditional

website. And with an app specifically

designed for your business, customers

will have instant access to you.The app can showcase your services and

products. And if you keep your app active

and updated, your customers will keep

coming back to see the latest offer. With

an app, you can also feature certain

products or services and rotate these

features periodically, giving your customers a new and interesting experience

every time they click.A mobile app can also help you with customer support. A mobile app is a great

way to offer instant support and access.

In addition to enhancing the way you support your customers, an app can tell

you how customers are using your products and services, giving you information

that will help you decide what to offer next, what improvements need to be

made, and which direction your customers seem to be going. This data will also

provide you with information that you can use to develop business strategies.

Customers have increased confidence in a business that has apps available. In

addition, local customers are more likely to engage in your

business if you have an effective mobile app to help them do

business with you.Page 11

Unimaginable ways to do business

An app gets the word out by

specifying the details of your

business in an efficient, at-your-

fingertips way. The app itself is an

advertisement for your business.

When your app is designed with

the ability to receive contact

information and make use of the mobile device’s features, then you can add to

your database of potential customers and contacts.When you design that app to allow people to obtain a tentative quote, then you

can collect data and contact information that can be used when

sending offers in other ways, such as email.If your business provides a particular service, then an app can be a means of

demonstrating that service and its quality. For example, if you own an insulation

business, you can use photos or videos to demonstrate your service in action,

show off the quality of your product, and include testimonials.All in all, there are many reasons that having a mobile app for your business can

improve your business by increasing traffic, generating

leads, improving customer support, and showing off what

your organization has to offer.

Page 12

To get a copy of this eBook and to sign up to take this course,Visit

http://tiffanysimpsonbelize.com/creating-mobile-apps-maps-course-outline

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