Mobile app a new platform to attract target audience

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Mobile Apps: A New Platform To Attract Target Audience

Transcript of Mobile app a new platform to attract target audience

Page 1: Mobile app  a new platform to attract target audience

Mobile Apps: A New Platform To Attract Target

Audience

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Mobile Apps Overview:Mobile App Dominant Industry Mobile App OS Importance of AppReach & studyDevelopment typeNative AppHybrid AppTechnology UsedConclusion

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Mobile Apps Dominant Industry

Today, mobile apps have become integral part of almost every business. The industry includes, Finance, Social Networking, Manufacturing, Estate, Advertising, Government & PSUs, FMCG, Medical, News & Magazine, Shopping, Retail, Travel & Hospitality, Utilities & Tools, Health & Fitness, Lifestyle, mCommerce-eCommerce.

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Mobile Apps OS

The most demanded OS for mobile apps includes, Android, iOS, Window, Blackberry and etc.

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Importance Of Apps

➢ It addresss innovative solution to different fields➢ It provides best feature that are crucial for any business, having custom option➢ It can be centralized for both users and business prospect➢ It enhance business offering a better collaboration and streamline work flow➢ The mobile apps attribute business with creative marketing approach➢ It owes an simple and positive channel for direct communication in multiple forms

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Reach & StudyThe stats show that, over 77% of the world's population is dependent on internet. Hence, witnessing the scenario, many Mobile App Development Company has come up. According to data released by StatCounter 2016, we can see 51.3% of all web visits from mobile devices compared to 48.7% of visits from traditional computing platforms. Hence, in other words, internet usage is on the verge of being dominated by smartphones.

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Development Type

Native AppHybrid App

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Native AppsDemerits:➢ Native apps are more expensive. ➢ The cost of app maintenance and app

updating is also higher for native apps.➢ No guarantee of instant popularity with

users.➢ Difficult to maintain and offer support.

Merits➢ Native apps are easier to work and

perform faster, as they work with the device’s built-in features,

➢ Users can easily find and download apps from app stores and market place.

➢ They offers complete safety and security to the users.

➢ Native apps work out better for developers.

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Hybrid Apps

Merits:● Simplifies business logic into a single code

base.

● Deploys to multiple platforms with minimal special cases.

● Eliminates need to interface directly with device drivers by using APIs and plugins.

● Single framework, meaning you don’t have to use multiple IDEs with expert knowledge.

Demerits:● It offers limited features● Prone to bugs● slow performance

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Technology Used

Objective-C &Cocoa Touch (iPhone -only)Java (Blackberry, Android, Symbian)Plam Moja ( HTML, JS, CSS+ Dojo-based Framework)Visual C#/ Visual Basic/.Net (Windows Mobile-Only)C++ (Symbian, Windows Mobile)HTML5, javaScript and CSSPhoneGapTitanium MobileRhomobile

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Conclusion:

In this new Mobile app scenario – enjoy being an innovator, enhance your business prospect, as robust app solution are well proven, affordable and are the most commonly used

technology around.

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Thanks Website: www.mobiloitte.com mail us: [email protected]

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