MmIT 2015: Blog's not dead
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Transcript of MmIT 2015: Blog's not dead
Image © CC BY Hey tiffanyhttp://bit.ly/1ROwvvOImage CC BY 2.0 http://bit.ly/1hQmQae Taro Taylor
BLOG’S NOT DEAD!
Andy Tattersall
Workshop Objectives
● The anatomy of a blog● Why and what to blog about?(Discussion)● How to set up a blog● Tips on blogging and writing● How to get your writing out there
The anatomy of a blog (1)
Banner
About your blog
Static pages
Your posts
Subscribe
Twitter Feed
Social media buttons
Tags
Followers
Image - with CC Attribution
The anatomy of a blog (2)
Visitors
Buttons - Mendeley
LibraryThing widget
Search your posts
rss feed
Archive by date
Image widget
LinksArchive by tags
http://blogs.lse.ac.uk/impactofsocialsciences/2015/04/08/using-the-5-ws-to-communicate-your-research/
Group Discussion - What to blog about?
Image CC BY 2.0 http://bit.ly/1Lmsf0f Dean Hochman
What to blog about?Any creative outputs - presentations, papers, videos,
podcasts, anything…Updates from you, your colleagues, your service. New
members of staff, those leaving, qualifications, changes to service.
Professional ideas, essays, thoughts.New materials, resources, additions to your library
service.Things you find interesting/amusing/informative -
book, technology, film reviews.
Setting up your blog
● Create a discoverable - catchy title for your blog
● Give editing rights to contributors - rather than one master log in
● Spread the workload● Stockpile/schedule your posts● Make it as comprehensive/simple as
you wish (library service blog will have more links/ peripheral content)
Images
CC SearchFlickr CC SearchYour own imagesGoogle CC Search
Analytics
Blog about what you know
http://bit.ly/1UEIfoC
http://cnn.it/1igIOEa
849 for video229 for Facebook232 for Twitter270 for ‘social media’
Includes research on and using these technologies
http://impact.ref.ac.uk/CaseStudies/CaseStudy.aspx?Id=21967
http://www.elsevier.com/about/press-releases/corporate/elsevier-acquires-media-monitoring-company-newsflo
http://www.altmetric.com/blog/moreover/
http://www.altmetric.com/sources-blogs.php
Record a Lay Summary of your work and blog it
Image CC BY 2.0 http://bit.ly/1xLqbJB Francois Schnell
Blogging is not all about textual content
Digital Science Guest Blog http://bit.ly/1EZmFEj
CILIP Blog http://bit.ly/1CoUrja
Jobs.ac.uk Digital Blog - http://bit.ly/1ODQLxl
Essential tips for your blogLimit hyperlinks - Keep them on your blog, not somewhere else.Start strong - A good title to lure the reader.State the purpose of the piece from the first few lines for a news item. Use images to break up the text.Share via any social media links you have.Make your content Creative Commons so it can be reposted easily
with attribution.Enjoy writing, don’t make it a chore.Ask colleagues/friends to peer review your work if you are lacking
confidence.Link and integrate your blog to any formal web presences you haveModerate your commentsKeep it regular