MLS MIAMI PRESENTATION · MIAMI MLS OVERVIEW AND STADIUM UPDATE: • Unique ownership group with...

MLS MIAMI PRESENTATION

DECEMBER 17, 2015

© 2015 Major League Soccer Confidential & Proprietary2

AGENDA:

• Introductions• Overview of MLS League

• Community and Club initiatives building within thecommunity

• Miami MLS Overview• Stadium Update• Next Steps• Questions and Comments


MLS WORKS OVERVIEW

As the League’s community outreach initiative, MLS WORKS is dedicated toaddressing important social issues and serves as a platform for League and Clubphilanthropic programs.

Key Objectives

• Work closely with Clubs to ensure national programs have local benefit and local programs arepromoted nationally

• Target key social issues identified by MLS fans

Areas of Focus

• Cancer awareness: Soccer Kicks Cancer• Anti-discrimination: Don’t Cross the Line• Health and wellness: Active Bodies Active Minds• Community service: Unite. Volunteer. Serve.

MLS WORKS-KEY INITIATIVES

Unite. Volunteer. Serve. – The League’s community service program seeks to galvanize thesoccer community in a collaborative effort to combine sport and service, promote goodwill withinMLS markets and improve lives and communities at the grassroots level.

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MINI-PITCH INITIATIVE

programming

Soccer for success (free afterschool programming)• PROGRAM COMPONENTS: PHYSICAL ACTIVITY, NUTRITION, MENTORSHIP AND FAMILY

ENGAGEMENT• TWO (2) 12-WEEK SEASONS DURING THE ACADEMIC YEAR• MINIMUM OF 3 DAYS PER WEEK (2 PRACTICES & 1 GAME DAY)• MINIMUM OF 75 MINUTE PRACTICES (K-2ND GRADE) AND 90 MINUTES (3RD-8TH GRADE)• EACH PARTICIPANT RECEIVES: JERSEY, SOCKS, SHINGUARDS AND A BALL

Soccer for success programs currently EXIST in all U.S. markets (initial conversationshave taken place in Salt Lake and Columbus)


MLS WORKS | ADIDAS | U.S. SOCCER FOUNDATION | SNHU

MINI-PITCH INITIATIVE


MLS WORKS | ADIDAS | U.S. SOCCER FOUNDATION | SNHU

1. Microsite• Get Active With MLS is an interactive MLS-

themed microsite that provides resources forkids to learn about fitness and nutrition fromMLS players

2. Outreach

• Promotional messaging to educators, parentsand administrators; 30K+ reached

• Integration with League-wide Jersey Week;introduction of Healthy Habits Trading Cardswith Topps increased media exposure

• 1000 participants registered in Fall ‘15 Contest

MLS/SUM Dec 2015 BOG - In-Person FINAL © 2015 Major League Soccer Confidential &Proprietary

MLS WORKS REVIEWGET ACTIVE WITH MLS

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MLS CLUB FOUNDATIONS

MLS CLUBS RUN THEIR OWN FOUNDATIONS ANDSUPPORT LOCAL CHARITIES



MIAMI MLS OVERVIEW AND STADIUM UPDATE:

• Unique ownership group with unparalleled experience• Creating a new Miami tradition• Stadium deal points and project goals• Why we selected the Overtown site• Develop training academy and youth facility in

secondary location


OWNERSHIP GROUP

• Unparalleled sports experience• Have built more sports venues than any other group• Have more MLS experience than any other group• Have won more soccer championships than any other group• Committed to Miami and Committed to Winning

• 100% privately financed

• No City or County subsidy for stadium

• MBU has paid fair market value for the stadium land

• MBU will pay property tax

• Committed to working with the School Board

• Support and committed to transparent public process


STADIUM DEAL POINTS:

• Diversity Commitment:

• MBU is committed to supporting minority and women ownedbusiness.

• MBU will build strong partnerships with diverse businessorganizations focused on professional and economicdevelopment in the community.

• Environmental Commitment:

• MBU is committed to pursuing LEED certification

• MBU Stadium will strive to be the most environmentally efficientstadium.

• Energy savings, Water efficiency, CO2 emissions reduction, &Improved indoor environmental quality


PROJECT COMMITMENTS:

• Comprehensive Traffic Management Plan

• Maximize existing parking supply

• Minimize day-of-game traffic impact by accessing theexisting parking infrastructure in and around the site

• Encourage fans to ride public transportation through ticketbundles and financial incentives to ride public transit, carpool and walk to the stadium.

• Technological Sophistication

• Use the best technology advancement to enhance the fanexperience.

• Youth and Education

• MBU is committed to education.

• We will create opportunities for the local youth andcommunity to participate in programs and find inspirationthrough sports and entertainment.



• Job training and Job Creation

• We are committed to creating jobs through:

• Construction

• On-going stadium operation

• Hospitality jobs

• Safety and Security

• MBU is committed to the safety of our fans and localcommunity.

• We will work closely with local law enforcement to ensure wehave comprehensive approaches to ensure public safety.




Stadium Location


Parking Supply

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MR/MM/AAF

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#

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Site

Parking Location

Metro Rail

MetroMover

All Aboard Florida

0.5 Mile Radius

MR

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AAF


Stadium Location


Please note that the above-referenced rendering is only for demonstrative purposes and not indicative ofany plans for this particular site.


NEXT STEPS:

• Finish stadium site due diligence• Continue working with the City, County, and School Board to

develop and execute agreements including a comprehensivecommunity benefits package

• Will continue working with local community leaders• Commission transportation study and build comprehensive traffic

management program• Commission economic impact study• Continue stadium design process and lock in stadium construction

budget

QUESTIONS & COMMENTS

THANK YOU


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