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Dont miss your opportunity to reach more than 57,000 readers

on the Main Line, from Bala Cynwyd to Malvern

Retail Advertising Rate CardEffective January 1, 2009

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MainLineMediaNews

1.PersonnelElizabeth A. Wilson ...........................................................PublisherMichele Meckler................................................Advertising DirectorTom Murray............................................................Executive Editor

2.RepresentativesJournal Register Newspaper Network,

48 West Huron, Pontiac, Michigan 48342

Mid-Atlantic Newspapers,

3899 North Front Street, Harrisburg, PA 17710

Robert Hitchings & Company, Inc.

580 West Germantown Pike, Suite 108,

Plymouth Meeting, PA 19462

3.Commission & Cash DiscountAll rates are net. Advertising agencies can qualify for a

15% agency discount provided ad cost is grossed up by 17.65%.

Credit Termsa. All rst time advertisers must pre-pay their ads until billingapproval is received from the Credit Department.

b. All invoices are due upon receipt. Payments received after the 30th

of the month will be subject to a service charge of 1.25% per month

on all outstanding balances of 30 days or more, with a minimum

service charge of 50 cents per month. The annual periodic service

charge rate is 15%.

4. General Requirementsa. The subject matter, form, size, wording, illustration and typography

of all advertising copy received by Main Line Media News shall be

subject to approval, revision, classication, cancellation or rejection at

any time by Main Line Media News in its sole and absolute discre-

tion. Previous acceptance of any advertising copy by Main Line MediaNews will not operate as a waiver of Main Line Media News rights

here-under to edit, revise, classify, cancel or reject any advertising

copy at any time.

b. In cases of typographical error, Main Line Media News will not be

responsible for losses sustained by advertisers through the sale of

goods at prices less than those quoted in the original manuscript of

the advertisement. On request, an afdavit will be furnished to the

advertiser to show customers the correct statement.

c. Advertisers are requested to check the rst insertion of their

advertisement and notify Main Line Media News of any errors. Main

Line Media News will not be responsible for typographical errors

beyond the rst insertion.

d. Main Line Media News shall not be responsible for anything beyond

the cost of the actual space occupied by an error.e. Main Line Media News shall not be liable for omissions or failure to

publish.

f. All volume rates require a signed contract. Non-fullled contracts are

subject to short-rate.

g. We reserve the right to insert the word advertisement in all ads,

especially those that may be mistaken for news articles.

h. All rates are net.

i. All rates subject to change with 30 days written notice.

j. Except where specically noted in the rate card, the Publisherneither sells nor guarantees position. Every effort will be made to

accommodate reasonable position requests. Failure to meet position

requests will not constitute cause for adjustment, refund or return.

k. Advertiser hereby warrants and represents that the advertisement

is neither false nor defamatory. Advertiser agrees to indemnify and

hold harmless the Publisher from and against any cost or expense,

including legal fees and court costs, which are incurred as a result of

or in connection with any claim or action brought against the Publishe

which arises out of any alleged false or defamatory matter.

5.Group CombinationsMain Line Media News is part of the Journal Register Company.

Contact an account executive for details about the AllAroundPhilly

Newspaper Network which includes numerous daily and non-dailynewspapers in the Greater Philadelphia area.

6.Color Rates

7.Pre-Print Insert Rates Reservations & Delivery are to be no less than 5 working daysprior to insertion date.

Full Print & Deliver services are available, ask your account rep.for a personalized quote.

Pre-Print rates are billed net. Partial run Pre-prints are charged an additional $2.00 perthousand.

Retail Rates - Per column inch

Main Line Times ........................ $33.70 ...... $28.23 ...... $26.98 ...... $25.84 ...... $23.31 ...... $22.33 ......$24.53 ...... $20.95 ...... $24.27Main Line Suburban Life............$28.09 ...... $23.41 ...... $22.14 ...... $21.37 ...... $19.93 ...... $18.68 ...... $17.40 ...... $15.83 ...... $20.31King of Prussia Courier .............$23.99 ...... $19.99 ...... $18.89 ...... $17.83 ...... $16.88 ...... $15.81 ...... $14.86 ...... $13.50 ...... $18.89All ads appear online on Marketplace, for a nominal fee. 2 Papers combo discount 20%; 3 papers combo discount 35%

Publication Open 6X 13X 26X 52X 1000 3300 6700 Nonprofit

1 Paper 2 Papers 3 Papers

One Color ..................................$200 .......... $250.............$300Full Color ...................................$300 .......... $350.............$400

Commissionable rates add 15%; Color rates are per ad.

Free Standing Insert Cost per ThousandOne time rate ...................................................................$55.004X Rate............................................................................$53.0013X Rate..........................................................................$51.0026X Rate..........................................................................$49.0052X Rate..........................................................................$47.00

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Deliver to:Journal Register Offset390 Eagleview Blvd., Exton, PA 19341610-280-2295

Hours of acceptance: Mon - Fri 9:00a.m. - 4:00p.m.

Skids should be Max. size 5 high x 3 1/2 x 4 Maximum Skid Weight: 2,000 lbs Cartons pr. Bundles: Max. weight - 50 lbs. Turns of 50 requested for all shipments

8.Special Services Creative Services: Layout and design by professional artist

provided at no charge.

Co-Op: Full service department providing program terms and

availability, tearsheets and memo bills.

Market Research: An in-depth analysis of the market and its

demographics is available upon request.

Online Advertising: Available to all advertisers.

9. Special Days, Pages, FeaturesEach WeekLocal News, Sports, Ticket

(Entertainment), Classied,

Real Estate, Automotive, Special

Sections throughout the year.

Ticketis Main Lines weekly tabloid

entertainment guide and is distributed

to over 23,000* households. Ticket

appears in Main Line Times, Main Line

Suburban Life and King of Prussia

Courier. Ticketcan also be purchased

in combination with Montgomery

Newspapers. Ask your

representative for details.

10.Depth RequirementsA. Single or multi-column broadsheet ads over 18.5 in depth

billed at 20.5.B. Single or multi-column tabloid ads over 10 billed at 12.

11.Deadlines

12.Mechanical RequirementsBroadsheet Page: 11.625 X 20.5Double Truck Broadsheet Page: 24.125 X 20.5

Center Gutter: .874Single Tab Page: 9.667 X 11.456Double Truck Tab Page: 30.630 X 11.456

Center Gutter: 1.296 Ads can be submitted through email, on CD, on Jump Drive,

or uploaded to our FTP site. See sales representative for details.

Ads can be in Quark XPress 3.3 format, Mulit-Ad Creator format or

as an EPS le. CorelDraw PC les should be converted to

a Macintosh EPS format.

For best results, scanned line art should be 300-400 DPI and in

bitmap mode.

All scanned photos should be 200 DPI, preferably in Photoshop EPS

format, although TIFF les are acceptable. If your ad contains full

color photos, they must be converted to CMYK.

Fonts must be in Macintosh format.

PDF les may be sent through email. See sales representative

for details.

Premium positions inside the newspapers are on a rst come, rst

served basis. Positions are guaranteed with a 25% rate premium.

Strip ads on section fronts and backs and sky boxes available along

with other premium positions. See sales representative for details.

Complete online packages are available. See sales

representative for details.

13.Classified RatesSee Classied rate card.

14.CirculationThe Main Line Media News reaches over 23,000 households

weekly with a readership of more than 57,000.

Main Line Ticket Main Line & Montgomery Ticket

Per Column InchOpen Rate ................. $57.76......................................... $103.956X Rate...................... $50.07........................................... $90.1313X Rate.................... $35.94........................................... $64.6926X Rate.................... $28.24........................................... $50.8352X Rate.................... $20.51........................................... $36.92

Newspaper Deadline PublishedMain Line Suburban Life.........Mon. 12 noon ..................... Wed.Main Line Times ..........................Mon. 3 pm ....................Thurs.King of Prussia Courier...........Mon. 12 noon ..................... Wed.Ticket .........................................Fri. 12 noon .......... Wed./Thurs.

ROP Column Sizes1 column ...........................................................................1.8332 column ...........................................................................3.7923 column ...........................................................................5.7504 column ...........................................................................7.7085 column ...........................................................................9.6676 column .........................................................................11.625

Gutters .125

Classified Column Sizes

1 column ...........................................................................1.0972 column ...........................................................................2.2643 column ...........................................................................3.4314 column ...........................................................................4.5975 column ...........................................................................5.7646 column ...........................................................................6.9317 column ...........................................................................8.0978 column ...........................................................................9.2649 column .........................................................................10.43110 column .......................................................................11.597

Gutters .051

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311 E. Lancaster Avenue Ardmore, PA 19003

610-642-4300 or 610-896-9555Fax 610-645-7620

www.mainlinemedianews.com

Philadelphias Main Line encompasses much of

the western suburbs of the city that was founded by

William Penn in the late 1600s. It is a blend of

tradition and new in one of the most afuentcommunities in the United States.

The Main Line was named in the 1800s for the

stretch of the Pennsylvania Railroad that provided

an easy commute for the citys industrial captains to

their suburban estates. The Main Line, now

consisting of seven municipalities from Bala Cynwyd to

Exton, is a thriving area known for its

wealth of history, culture, physical beauty and global

business leadership in addition to outstanding public

and private schools.

Today, the Main Line claims 227,617 residents, 47%

male, 53% female with a median age of 40 years.

Average household income is $122,713.

Dont miss your opportunity to reach more than 57,000

readers on the Main Line, from Bala Cynwyd to Malvern.

About the Main Line...