mLearning

….eLearning on the Go

What is mLearning?• Video shots several of mobile applications

taken from the screen of my smartphone.

Why mLearning?• Picture of car with network cable dragging

behind. I’m working on sketching this picture out.

R&D and Commercialization

• Video of me sitting in from of a projected picture of a crowd of people with smartphones.

Communication Channels• Currently the communication channel for

mLearning is the internet & tech conferences such a mLearnCon. (www.elearningguild.com)

Innovation TimeLine

S-Curve

Innovators & Early Adopters• Mid-sized Real Estate Groups• Small localized realty offices

Strategies to influence adoption*Complexity*

• Strategies for encouraging adoption– Free trial (trialibility)– Easy of use (complexity)

• Large regional or state realty offices

Laggards

Encouraging Adoption

• Compatibility • Trailability• Observability

• M-Learning– Flexible– Cutting edge– Beneficial

• iPad picture from http://www.apple.com/education/ipad/

• iPhone picture from http://www.apple.com/iphone/