Miss caprice
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Transcript of Miss caprice
For more than 20 years, Miss Caprice serves pizzas in whole Bulgaria. We were found in 1992 and are the market leader in Bulgaria in frozen pizza and lasagna category.
OUR ONLY GOAL is to bring you…
High-quality products with high-quality service
with one mission…
TO BE RELIABLE PARTNER
History
1991 – opened the first pizza restaurant of Miss Caprice1992 – we started to deliver fresh pizzas in Sofia1993 – we started the first manufacture in Bulgaria for frozen pizzas1995 – Miss Caprice became the leader in frozen pizzas and lasagnas
2009 – Miss Caprice became the only Bulgarian manufacturer with equipment for rapid freezing for pizzas
2010 – finished the whole modernization of our factory
Overall production capacity
● 20000 pieces of frozen pizza and pizza bases per week in four sizes – 18cm, 24 cm, 28cm and 40cm
● 1 tone of frozen lasagna pastry (noodles) and 5 tones of ready lasagna in a week
● 1000 pieces of frozen cakes in a week
● 1 tone of frozen russian pelmeni in a week
● 10000 pieces of pizzettas per week
Sourcing strategy
● The plant is situated in the capital city Sofia, where are the main suppliers of flour.
● Our distributors in the country are the biggest suppliers of frozen vegetables, mushrooms and also of meat and cheese.
● Everyday we have delivery of healthy and high-quality fresh raw materials.
Overall storage capacity
● 10 cold storage rooms.
● 2500 pallet spaces.
● 20000 pieces of pizzas bases every moment in stock
European machinery and equipment
Pizza
Product portfolio
Salami and mushrooms, 28 cm, 340 g
4 Chees/QUATRO FORMAGI, 28 cm, 350 g
Ham and mushrooms, 28 cm, 350 g
Bacon, onion and cream 28 cm, 370 g
Margherita, 28 cm, 350 g
Ham, chicken and bacon, 28 cm, 350 g
Lasagna
Bolognese, 320 g Ham and mushrooms, 320 g
Product portfolio
Pelmeni
PELMENI CLASSIC, 300 g
PELMENI CAUCASIAN, 300 g
Product portfolio
Pizza base
18 cm – 120 g
28 cm – 176 g
24 cm – 166 g
Product portfolio
Lasagna noodles
Product portfolio
500 g
Frozen cakes
Product portfolio
Yogurt Cake 750 g Saher Cake 750 g
Japanese Cake 750 g Blackberry Cake 750 g
♦ Bulgaria
♦ Romania
♦ Greece
♦ Moldova
♦ Ukraine
Our main markets
Our target markets♦ Germany
♦ Turkey
♦ Russia
New products
• Frozen pasta – tagliatelle, ravioli• Frozen pasta dressing by original Italian recipes.
• New cakes• Frozen bread
• Mini pizza• Pizzetta
Our advantages & strengths• Reliable long-term partner
• Miss Caprice plant has strategic position in Bulgaria being close to neighboring countries.
• Production equipment consists of machinery produced by leading European companies
• Strict quality control & quality assurance (HACCP)
• Possibility for private label production & re-packaging
• Enough cold storage space
• Fast developing of new tastes and products
Our strategy♦ Increasing the share of our sells on domestic market
♦ Production of goods at international level regarding technological cycle, quality and control which will bring to establishing of lasting positions at international markets
♦ Keeping leading Bulgarian producer of frozen pizza and lasagna
♦ Meeting clients’ needs and demands, by admitting business globalization and equivalence of consumers’ criteria
♦ Penetration on prospective foreign markets and invention of new products
♦ Building of strategic unions with competitive companies
THANK YOU FOR YOUR TIME AND ATTENTION!
Mr. Dimitar Mandov – Sales Director2, Poruchik Toprakchiev Str., Sofia, Bulgaria
Phone: +359 2 979 82 30, Fax: +359 2 979 82 52
Mobile: +359 887 770 813www.misskapriz.com [email protected]