Mis project Redbus

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description

Management Information system Case presentation on the topic REDBUS

Transcript of Mis project Redbus

Page 1: Mis project Redbus
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Aiswarya S NairAkshay V KumarKripa KrishnanRoshan ESharanya S

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PORTAL & Domain

• PORTAL – • DOMAIN – Road or Bus Travel

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Screenshot of redbus Website

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Screenshot of redbus Website

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• India’s biggest online bus ticketing company.• BITS Pilani alumni Phanindra Sama, Sudhakar

Pasupunuri and Charan Padmaraju started Redbus in 2006.

• Benefit- Book your tickets online.

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Business Model• The company was launched to develop a platform for

Indian traveler to get bus tickets anytime from anywhere.

• Platform to sell tickets on more than 12,000 bus routes across the country.

• Sells tickets through phones and through physical stores.

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Cont..

• Tied up with more than 700 bus operators.

• Paperless Tickets(mTickets).

• Able to sell 1 million tickets in a month.• offers several payment methods(credit or debit

cards, net banking facilities, on cash delivery).

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3 Key areas of operation Portal- : customers can book a seat for a

bus on their own. Sells its software to bus operators on a monthly fee

based on the number of buses the operator has. Reseller business- gives access to its system to bus

operators and charges a commission for each successful transaction.

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How does the make revenue?

“Slow and steady wins the race”

Earns revenues by charging a commission for each successful sale

made through its systems.

Revenue as commission or fee from each travel supplier.

Through advertising (Pop-ups)

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Retaining Customers• Several payment methods - credit or debit cards, net

banking facilities, and cash on delivery.

• now sells tickets through phones and through physical stores.

• Book Bus Tickets with “ZERO BOOKING FEES”.

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• offers options from various travels under a

single umbrella.

• Impressive phone etiquettes.

• Always inviting customer feedback to improve their

operation.

Cont..

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Sourcing and Logistics

Bus operators, consumers & tie-up with partners who are strong in their domains and distribute the bus tickets through them.

cloud based solution :It provides ability to move at great pace.Allows to scale up quickly.

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Usefulness

In the busy schedule, serves customers in their finger tips.

The company grew from selling 2 seats a day to selling a million seats a month for a middle-class product meant for middle-class Indians.

you could book your ticket for the return journey in advance without having to travel to the destination with the uncertainty of securing a ticket looming over your head.

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Example

• If you want to go from Hyderabad to Bangalore and you hate the fact that you have no idea which bus will have seats to take you there when you are scheduled to leave. That’s where you figure out the usefulness of !!!

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Thank You...!!!