Miley cyrus analysis

INTENTIONS Changing Mileyʼs “Star Persona” before she was Hannah Montana, innocent, clean cut, child friendly, funny and witty. Designed to appeal to young teenagers (12-14)Her new Star Persona, risque, promiscuos, raunchy, objectified, expilicit, confident, older and edgier. Designed to grow with her fans and to promote the new single, to promote Miley as an artist and to act as a revenue stream, most watched video in a day.

REPRESENTATION OF THE ARTIST At the start she is crying, which shows she is emotional, sad and hurt. Voilent imagery and literal destruction show how angry she is. This is personal and honest, authentic pain, we are aware of this because she refers to a real life relationship, her being naked shows that she is confident and assured and sheʼs also riding a wrecking ball, sheʼs also promiscuos and highly sexual, because sheʼs licks the sledge hammer in suggestive manner.

MUSIC VIDEO ANALYSIS

Artist: Miley CyrusTrack Name: Wrecking BallDirector: Terry RichardsonFormat: 3 Minutes 42 Seconds - Studio Based PerformanceGenre: Pop/Ballad


RELATIONSHIP BETWEEN MUSIC AND VISUALS

A slow soft opening with her crying that builds up to a cresendo, ballad, chorus, music swells, louder.Verse - SofterInstrumentation - guitar, studio produced digital quality.Drums are in time with the wreckibg ball hitting the wall. Simple imagery, with basic lighting.




RELATIONSHIP BETWEEN LYRICS AND VISUALS

Wrecking ball in lyrics, you see a wrecking ball. The song is a about her broken heart and she shows this by destorying the part of the wall. The reason sheʼs naked is because sheʼs stripped of her emotions. She licks a hammer to also apprently show her embracing the pain.

VOYEURISM (NOTION OF LOOKING) Hammer licking - focuses sexuality, explicit intimate moment , at high a ngle close up. Explicit nature of the video, obvious the viewer is being played. Weʼre watching raw emotion, crying.




INTERTEXTUALITY Obvious references to sinead O Connorʼs “nothing compared to you” video In terms of framing, adress and tears of emotion.




TYPICAL OF GENRE - Pop (ballad)- Typical

The song subject is about love- Imagery relates directly to the lyrics

preformers address to is direct to audience (camera) Abstract ima gery and drama are similiar to Lady Gaga

DifferentThe show of emotion is raw.Overly explicitA pop video with many extreme elements




WHO IS THE TARGET AUDIENCE - Miley Cyrus fans who have grown up- Now older Teenagers/early twenties- A new audience, Lady Gaga fans,

because of the explicit image and drama.- Potentially new teenage boy fans due to

explicit nature- Mainstream audience that can connect

with the emotion of the song.- Point on Contention;

Attempting to create image of strong woman using her sexuality, however uses iconography ussualy associated to pornography




WHY WOULD THIS APPEAL TO TARGET AUDIENCE

Actor: Miley Cyrus fans - The fact that is so different from how she used to be, itʼs all “new” and “matured”Emotion and love - experiencess similiar to demographic. Fans will enjoy the confident, strong female image that Miley is trying to get across. The new audience might like her because she is edgier like Gaga, sheddong away her “Disney persona” Itʼs wierd, it gets people to watch it.



Miley cyrus analysis

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