Midyear V3

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© Zeus Jones 2007 Zeus Jones Mid-year business review July 10, 2008
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At our recent Zeus Jones mid-year review we decided there was too much loosey goosey creative stuff going down and implemented some standardized processes and procedures. BTW: this was a joke

Transcript of Midyear V3

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Zeus Jones

Mid-year business reviewJuly 10, 2008

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p.s. this was a joke that we played on ZJ employees before we told them we were getting

them all iPhones.

Sad that we have to say this but some people didn’t get it and started worrying about us. It’s OK we are not less profitable than ad agencies.

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Agenda

• Why we’re here

• Dive into the numbers

• Necessary changes

• Next steps

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Why we’re here

• Critical point in the development of our company

• Certain behaviors are limiting growth

• Need to rethink aspects of how we do what we do

• Need a companywide commitment to change

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Overall business looks strong

Q1 2007 Q2 2007 Q3 2007 Q4 2007 Q1 2008 Q2 2008

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But our expenses are rising faster than our revenues.

Q1 2007 Q2 2007 Q3 2007 Q4 2007 Q1 2008 Q2 2008

Margin Costs

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Key measures of productivity.

•ARPE: average revenue per employee

•APPE: average profit per employee

•ROHIR: return on human investment ratio

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ARPE has declined last 4 quarters.

Q1 2007 Q2 2007 Q3 2007 Q4 2007 Q1 2008 Q2 2008

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We have a lower ARPE than most AD AGENCIES!

Zeus Jones Grey Ogilvy BBDO Fallon JWT

ARPE

Source: Adweek 2007 Agency report cards

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APPE has fallen even more sharply.

Q1 2007 Q2 2007 Q3 2007 Q4 2007 Q1 2008 Q2 2008

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And our ROHIR is creeping into negative territory.

Q1 2007 Q2 2007 Q3 2007 Q4 2007 Q1 2008 Q2 2008

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The problem: poorly defined processes and structures.

Too much duplication of efforts.

Too little clarity in communications and responsibilities.

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Creativity should be what we produce not how we work.

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We want to create individual solutions not work as individuals.

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How do we fix it?

• Better division of labor

• Clear lines of responsibility and communication

• New standards and processes to increase efficiency

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We’ve made some advances on the IT front, but we need to do more.

We have identified a set of tools and are implementing immediately.

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No Pain, No Gain...

We are all going to get trained on these new tools at an offsite meeting in Edina tomorrow at 8AM.

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The Offsite Location:

1575 Southdale CenterEdina, MN 55435

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We will all gain something valuable from this offsite:

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We know its tough, but...