1. Middle EastFilm&ComicConDubai 2013Shop and Shippowered by Aramex

2. MSP Multimedia Social PointHow it works engage your community with SIP Take pictures branded In Real Time - Upload pictures branded with company logo or sponsors automa:cally to your album in the Facebook Fan Page - Set up a :mer that you prefer to avoid collapsing :melines - Allows the visitors to introduce their email adress once the picture is taken - The email can be branded as well and includes Links: Tag yourself on Facebook Share your picture on TwiCer 3. MSP Multimedia Social PointHow it works engage your community with SIP Welcome to SIP SEO Image Posi:oning - Generates trac in real :me to the Fan page and TwiCer proles - Sharing and amplifying the event trough their networks - Obtaining data from visitors and poten:al ones - Use this data for future events, mailing & promo:on - People talking about it, sharing and commen:ng will increase impacts on targeted & segmented customers 4. MSP Multimedia Social Point 5. MSP Multimedia Social PointLet the people interact with your business 6. MSP Multimedia Social PointThis is Social MediaEngagement &Virality 7. Principal KPIs - MSPBrand Engagement(Pictures) 631Social Media Optimization(Facebook Likes) 70Big Data Optimization(emails sent) 733MSP Multimedia Social Point 8. Impacts on Facebook - MSPTotal Impressions from total posts 61.772Organic impressions from total posts 50.046Viral impressions from total posts 11.726MSP Multimedia Social Point 9. Total Reach - MSPTotal Reach from total posts 29.853Organic reach from total posts 24.031Viral reach from total posts 5.823MSP Multimedia Social Point 10. Total statistics MSPTotal amount of interacting users 24.600Total people talking about this - Share of Voice 824Stories from total posts 961Total posts consumed 13.819Total posts consumption by users 24.327Total negative comments 26Total impressions from users Likes at the Fan page 49.807Total unique users reached with posts 23.841Total people who Likes your page and they have interacted with the post 11.547Total stories in which people have interected and given Likes to it 344Total people talking about your page by the number of people who likes your page 308MSP Multimedia Social Point 11. Resume - Middle East Film&ComicCon Dubai 2013 1 Mul:media Social Point +70 Likes on Shop and Ship Facebook Page +630 pics uploaded to Facebook +700 mails sent to users +800 users talking about this (Share of Voice) +24.000 interac:ng users (Virality) +60.000 impressions on Facebook (Virality) +3.000.000 friends of Fans saw the ac:on (Virality) Multimedia Social Point Case Study 12. Dubai - Breaking allthe RecordsSpain vs UAE 13. EBE Mayor Spanish Blog & Social Media Event 2012 1 Mul:media Social Point +462 picks uploaded to Facebook +650 likes +100 comments & interac:ons Multimedia Social Point Business Cases 14. Evento Days 1 Mul:media Social Point +110 generated picks +1.950 impressions in Facebook +70 comments & interactions Multimedia Social Point Business Cases 15. eShow Madrid 2012 1 MSP mul:media social point +100 picks uploaded to Facebook +180% impressions +40 comments & interac:ons Multimedia Social Point Business Cases 16. Vctor MadueoCountry Manager UAE DubaiProject Director Birdie CommunicationsMobile: +971 0562543376victor@birdieuae.com