Microsoft partners Mentorship framework
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Transcript of Microsoft partners Mentorship framework
Mentorship outline
• What does success look like for mentorships?• Pick one of the 4 pillars of the modern partner to focus on
• Complete all suggested bullets for that pillar
• What is the suggested time frame and cadence?• 6 months – 1 year
• Monthly or weekly meeting cadence
Why partner with Microsoft?The purpose of the Microsoft Partner Network is to help Partners be more successful in selling
and deploying Microsoft technologies.
Expertise
Better serve your customers
Opportunities
Strengthen your capabilities
Tools
Build and sustain a profitable cloud business
Community
Spark innovation and connection
Partner membership options
Network Membership
Entry level benefits for
training, support and
customer connection
MAPS
Annual subscription for
partners serving small
and mid-size business
customers that includes
entry level benefits, plus
access to resource
center, internal use rights
and support
Microsoft Competencies
Earned designation that
showcases your
company’s capabilities
• Silver: consistent
capability, expertise
and commitment
• Gold: best-in-class
capability within a
specific Microsoft
solution area
Understanding Microsoft
Microsoft
Corp
WPG EPG
B.G.
Office Xbox Bing
Field
US - Sub APAC EMEA
Microsoft Partner NetworkThe purpose of the program is to help partners be more
successful in selling and deploying Microsoft technologies
Meet the modern partner
Differentiate to Stand
Out
Pursue a specialized
strategy and create
intellectual property
(IP) services to
differentiate your
business.
Download eBook
Modernize Sales and
Marketing
Utilize digital
marketing and build
a scalable sales
engine to enhance
your go-to-market
strategy.
Download eBook
Optimize your
Operations
Get the most from
your people, process,
tools, and tracking to
improve your
operational health.
Download eBook
Deliver Customer
Lifetime Value
You’ve worked hard
to land your
customers. Become a
trusted advisor and
keep them for life.
Download eBook
Differentiate to stand out
How do I become profitable as a Microsoft Partner? How do I differentiate myself
in the marketplace?
How Tools & Resources
• Create IP
• Pursue specialization strategy
• Get competencies
• Identify your market
• Build a recurring revenue business and create
your offerings
• Profitability benchmark assessment
• Financial models
• Competency details
• Profitability eBooks
Modernize marketing and sales
How can I modernize my marketing and sales? How can I create a scalable sales
engine?
How Tools & Resources
• Thought leadership
• Focus on website design/SEO/SEM
• Use Analytics/lead scoring/marketing automation
• Hire the right people
• Setup compensation model
• Invest in onboarding
• Take advantage of Incentives
• Use competency logos
• How to compensate your sales people in order to
drive desired behavior
• Microsoft referrals engine
• Logo builder
• Smart Partner Marketing
Optimize your operations
How do I optimize MS products? How do I optimize my business?
How Tools & Resources
• Cloud IURs
• Signature cloud support
• Technical presales/employment services
• People/process/automation/tracking
• Discover value of P2P
• Partner University
• FastTrack
• www.p2pmaturitymodel.com
Deliver customer lifetime value
How can I deliver lifetime value? How can I track usage and adoption?
How Tools & Resources
• Hire the right people
• Create process to drive customer adoption once a
customer has purchased
• Leverage tools to ensure you can understand and
track your customers ongoing usage and
opportunities to go deeper with customers
• CSP Program
• Usage/adoption of reporting through MS cloud
dashboard
• IT Showcase
• Profitability adoption playbook
Support & information
General Information General Support
• Microsoft Partner Network 101 Blog Series
• Partner essentials
• Cloud Partner Profitability (Modern Partner Pillars)
• General information
• Other partner support offerings
• Phone based MPN support: 1-800-676-7658
Community Forums Technical Presales & Deployment Service
• Partner Community forum
• Microsoft Partner Community
• Overview
• Videos
More support & information
Competency Information Digital Partner of Record
• Microsoft Competencies • General information
• Cloud Services Partner Dashboard
• Partner Summary Report
Incentives Cloud Solution Provider Program
• General information
• Yammer
• CSP Readiness alias
• CSP Onboarded Partner Yammer Community
• Signature Cloud Support
Want to suggest content to
improve this framework?
Contact Sarah Greenwalt or Michelle Lewis