mFarms Agribusiness Solutions: mFarms Modules and customized platforms

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Presentation by Kwame Bentil, CEO, Imagead Company Limited Session: ICTs/Mobile Apps for Access, Distribution and Application of Agricultural Inputs on 6 Nov 2013 ICT4Ag, Kigali, Rwanda

Transcript of mFarms Agribusiness Solutions: mFarms Modules and customized platforms

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Image-AD is privately own ICT company which specializes in web applications, desktop applications, mobile wireless technologies and their integration with corporate systems

the preferred "mobile enabling" technology solutions provider

About the Company

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Mobile software developmentWireless mobile application which collects and receive data on real-time basis, we specialize in smart phones and feature phone applications. Web application developmentWe develop web applications with the latest technologies. We let the client concentrate on the business logic while we bring the idea to life.

ConsultingWe provide consulting services in design, development and implementation of ICT systems and platform to help users and clients get best out of technology

Our services

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Data Collection Services

An officer designs a survey which may consist of questions and other data types such as Pictures, GPS, Audio, etc

The officer develop the forms with good controls and features, in an electronic survey form.Access rights and controls are then assigned by officer.

Enumerators download the survey form remotely using Survey Collect app on their android phone.

The officer manages and conducts analysis of the data collected or export the data to external systems like Google Fusion Tables or ArcGis for further analysis and sharing information

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mFarms is an integrated and customizable module based platform designed to help stakeholder in agricultural value chain communicate with each other efficiently, establish and maintain business relationships and manage the flow of goods and services among them.

mFarms Platform

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mFarms Platform

WEBMOBILE USSD

UNIFIED API

ActorProfiles

MarketInfo

ResearchInfo

WeatherData

FARMERS INPUT DEALERS NGO GOV SERVICE

PROVIDERS

Platform ensures all comm is 2way

Platform is reverse billing enabled

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mfarms Profiled Actors

Smallholder

farmers

Agro-input

dealers

Haulage

companies

FBOsNGO

Warehouse

operators

Service

providers

Aggregators

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mfarms countries

More than 17 African countries using mFarms for Data Collection

Broadcast of Market information

Profiles of Geo Reference actors

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Farmer ManagementTool available on mfarms to profile smallholder farmers, send sms and voice messages and to map farmer’s farm and share information with them FBO Management Designed for FBO Leaders, Organizations and Projects to interact with members of the FBO Forecast / Demand poolThe module allows users to solicit from farmers the quantities of agro-inputs they will need during the farming season.

Agro-input Dealer management The Agro-Dealer Management module has been developed to link agro-input supply chain actors Crop Production EstimationThe module provides users to determine cost of production per some selected crop Extension Services and monitoringAvailable tool use to carry out extension activities and to monitor all agronomic phases by field agent/ extension staff

mfarms modules

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The features available :• Manage agro dealers providing input

prices• Manage enumerators collecting other

data• Manage supply, orders, stock, forecast,

sales and returns of agro dealers• Management of Government Subsidy

program in Ghana and Rwanda• Communicate directly with agro dealers • sms– send and receive mass sms and

email• interactive voice response service (IVR) • Developed in Portuguese, English and

French

This platform is customized specific for the Agro Input value chain. It is currently being used to collect prices of input (Fertilizers, Seeds, Insecticide) from over 17 African countries every month and profile agro dealers.

MiPAD

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Fertilizer Distribution

MOFA

Importers DistributorRetailer

Farmer

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An application programming interface (API) is a protocol intended to be used as an interface by software components to communicate with each other

What we offer:• Access to platform communication

systems• Access to public value chain actors• Support different platforms

Android, iPhone, WP8, etc PHP, Java, RoR, etc Database for developed module Cloud storage for files

• Free for developers• Support for development• Sample apps

Developer API

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SupportTrain, collaborate, configure and communicate with clients to build the best product/tool to increase brand loyalty while performing cost reduction, or feature enhancement. Pay visits and organise trainings for efficient use of the platform

DeploymentIdentify and collaborate with partners, private organizations and local companies for smooth operation and rollout of our application in any country

Documentation Training manuals , brochures and other documents are available for reference and training

Support

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mFarms Partners

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Tel: +233264384557Web: http://www.imagead.netEmail: [email protected]: image-ad

Contact Person