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Page 1
Metrolink exhibition DesignStadium Station
De andrea Nicholsandrea NobleJordan Pick
Page 2 exhibitioN DeSigN SPriNg 2009 Page 3 NicholS, Noble, Pick
Project obJectiVeS
this project focuses on the exploration of informational and expressive approaches to typography in a large-scale environmental context. the task that has been bestowed upon us entails designing a set of graphic 3- dimensional forms that could be installed into St. louis Metrolink stops. With selected St. louis authors as our subjects for design, we have been challenged to explore and express our authors’ relationships to the neighborhood and community surrounding our Metrolink station.
below are some of the considerations that have been given to us for thedevelopment of our project. From these, we have developed our own design criteria by which to analyze our work.
Consider the role of site and context in a large-scale work.
Consider issues such as the grid, hierarchy, legibility, and orientation.
Consider what constitutes a “system.”
learn about color and palette development as it affects expression and the role it plays in a system.
Develop collaborative skills.
through our explorations of Stadium station, we have observed many dynamics that we have strived to visually articulate in our forms. First, the passengers of the train at this stop are very diverse. therefore, we wanted to develop forms that conveyed the idea of diverse people coming together. Second, the Stadium Metrolink station is complex, particularly because it sits below street level and can be seen from numerous vantage points. to accommodate for this, we developed forms with high tops to invite passersby from above. the authors we chose relate closely to the downtown area, and like our audience, are very diverse individuals. our designs of the surfaces of the forms aim to convey this sentiment.
based upon the objectives that we have defined for this project, our group has established four main criteria by which to judge our work.
1. cohesiveness
2. color effectiveness
3. hierarchy
4. type treatment
in order to assure that our forms fit effectively into the Metrolink Stadium Station, we have created and arrange our forms in a manner that is cohesive and relative to the atmosphere around it and our selected authors. as well, with focus on our other three criteria- color effectiveness, hierarchy, and type treatment- we also have strived to solidify the cohesiveness of our forms to each other.
our Goals aND DeSigN criteria
Page 4 exhibitioN DeSigN SPriNg 2009 Page 5 NicholS, Noble, Pick
researcHobserVing stADiUM stAtion
seleCting oUr AUthors
Page 6 exhibitioN DeSigN SPriNg 2009 Page 7 NicholS, Noble, Pick
researcH| obSerViNg StaDiuM StatioN
the Stadium Metrolink Station is located next to the cardinals Stadium and the Westin hotel and near the arch in Downtown St. louis. it bustles during baseball season with people from all of parts of the country and slims to a primary population of St.louis natives during off-season. as well, because of its location and arrangement in the space, this stop presented a unique and interesting array of opportunities and challenges for our group. it visually lends itself to more than just those who utilize the train, for it is located in an open area beneath street level.
because of these and other features- like its narrow, yet elongated dimensions- we have aimed to design objects that can be seen from above as well as far away.
to the right are photographs that capture the various angles and dimensions of the station.
Page 8 exhibitioN DeSigN SPriNg 2009 Page 9 NicholS, Noble, Pick
STADIUM METRO STOPF L O O R P L A N
stone wall
wall between tracks
ramp
busch stadium
ramp
17’
79’
our station can also be represented via a floor plan, as shown to the right. Within it, one can see how our given space is divided. With two platforms on which passengers can stand and wait, it provides many van-tage points for viewers on opposite sides. however, there is not much to see on the sides on which passengers stand. this characteristic of the stop grants numerous opportunities for our forms, for not only can they interact more with the space, but they also give viewers an artifact that can entice their interests.
researcH| obSerViNg StaDiuM StatioN researcH| obSerViNg StaDiuM StatioN
also unique to our station are a vast array of color palettes from which we could eventually derive the colors for our forms. in its immediate area, the station includes its title signs (with red, blue, and white hues) that define its location and its generic Metrolink signage that hosts yellow, blue, and red hues. also in the this area is a set of advertisements and signage for a local casino that includes more yellow with black.
Since busch stadium was located across the street, it also gave great ideas for our final color choices. its dominant color is red, but it also features of a lot of navy blue, yellow, and green in its signage and logo. Many buildings in the surrounding blocks also feature some of these hues, including a billboard for new area apartments as well as a white parking garage that has a red painted side.
at the beginning of our process, many of these colors were our focus, but as we progressed and gave more consideration to our selected authors, we made various decisions that led to the utilization of three of the hues- blue, yellow, and green.
this tone of yellow is eventually added as a major tone in one of our forms, and the yellow hue to its right serves as a reference for its partnered color.
Page 10 exhibitioN DeSigN SPriNg 2009 Page 11 NicholS, Noble, Pick
researcH| obSerViNg StaDiuM StatioN
although not derived as a direct hue for our forms, the blue to the left signifies the oficialness and seriousness of tone that we strived to convey with our blue color.
the red and green are dominant colors in the area surrounding Stadium station. For this reason, we decided not to use these use these hues, particulaly the red, as much in our forms.
researcH| SelectiNg our authorS
Since the Stadium Metrolink stop is one that hosts a plethora of individuals from all of the country who enter and exit its vicinity, we chose authors who relate to this sentiment. two of our selected writers were originally from the St. louis area, but traveled nationally with their careers. he third, a native of budapest, settled in St. louis as a reformer and editor after his migration to the united States.
aNDrea “i chose Pulitzer because he was an incredibly interesting man who had an huge impact on the downtown area of St. louis. Pulitzer emigrated to St. louis from budapest and worked as mule tender, waiter, and hack driver before he became an newspaper editor. Pulitzer rose in rank and used his papers to attack corruption in the government.”
De aNDrea“i picked eugene Field as my author for various reasons. For one, i was intrigued by how much he accomplished with such a short life. Yet more than that, i love how he never let his inner-child die in his life, and because of that, he truly became ‘the children’s Poet.’”
JorDaN “i had read Mark twain’s famous books, but had little knowledge of his background. i was excited to learn that he was so big on steamboat piloting on the Mississippi, and thought it would be great to emphasize this side of twain few people knew about. reading his biography and the lesser known works, i got to now him as a fun and, certainly, funny spirit and thought it would be a great opportunity to portray him as such.”
Page 12 exhibitioN DeSigN SPriNg 2009 Page 13 NicholS, Noble, Pick
develoPment iNitial SketcheS aND iDeaSSketchiNg iNto our SPaceDYNaMic ForMFiNDiNg Suitable colorStYPe exPloratioNeleVatioNS
Page 14 exhibitioN DeSigN SPriNg 2009 Page 15 NicholS, Noble, Pick
develoPment| iNitial SketcheS aND iDeaS
Page 16 exhibitioN DeSigN SPriNg 2009 Page 17 NicholS, Noble, Pick
develoPment| SketchiNg iNto our SPace
after developing the sketches to the left, our group decided that it would be to our highest benefit to actually see how our sketched ideas would best fit into our space. therefore, we developed the following sketches onto some of the photographs that we used for documentation.
Page 18 exhibitioN DeSigN SPriNg 2009 Page 19 NicholS, Noble, Pick
develoPment| DYNaMic ForM
each of these forms represented core ideas in the progression of our forms. the first two, playfully titled “Slants” and “the equinox” represent the three main element that we sought to attain from our forms- height, dynamic angles, and slantedness. in our more complex final form, we capture each of these elements via the slanted height of the triangluar prism that creates our shape.
Page 20 exhibitioN DeSigN SPriNg 2009 Page 21 NicholS, Noble, Pick
develoPment| FiNDiNg Suitable colorS
throughout our process, color proved to be our group’s biggest challenge in unifying our forms. as we cycled through numerous approaches, we strove to find colors that produce both unity and individuality in relation to our space and selected authors. in the end, we chose to use for hues- blue, light blue, yellow, and green- that even in their analogous harmony allowed for a discordance that creates an exciting and dynamic set.
upon the next pages, one can see our biggest stages in this process to find the most suitable colors for our set.
P Julitzer
oseph
TM
wain
ark F Eield
ugene
The
Fiel
d th
at
peop
le h
ave
over
done
as an
id
ol ca
me
into
bei
ng
chie
fly th
roug
h se
ntim
ent
and
not t
hrou
gh h
umor
. He
set t
o wo
rk d
elib
erat
ely t
o cu
lti-
vate
the
sent
imen
tal a
nd h
e di
d so
wi
th w
hat s
ucce
ss th
e wh
ole
world
know
s.
1850
1856
1869
1875
1876
1879
1883
1895
Born
in S
t. L
ouis
Mov
ed to
Am
hers
t, M
Aa�
er m
othe
r’s d
eath
Atte
nded
and
dro
pped
ou
t of W
illia
ms
Col
lege Wor
ked
as a
jour
nalis
t fo
r the
St.
Jos
eph
Gaz
ette
Mov
ed to
St.
Lou
is a
s ed
itor
for v
ario
us n
ewsp
aper
s
Star
ted
publ
ishi
ng p
oetr
y
Beca
me
fam
ous
for h
is
colu
mn
“Sha
rps
and
Flat
s”
Die
d in
Chi
cago
Would you dream all these dreams that are tiny and fleet They’ll come to you sleepingSo shut the two eyes that are weary, my sweetFor the Rock-a-By Lady from Hushaby Street
With poppies that hang from her head to her feet Comes stealing; comes creeping FROM “Rock- a-by Lady”
EUGEN
E
Euge
ne
Eugene Field was born in St. Louis on
September 2, 1850 on 634 South
Broadway. O
ne of the most celebrated
American authors of children’s poetry, he
produced many countless hum
orous
poems, short shories, and new
spaper
columns that have progressed to
comm
ercial success.
As a leading editor and columnist for m
any
of the nation’s newspapers, Field proved
himself as not only a pow
erful and
lighthearted writer, but a m
an who m
any
loved and adored. Upon his death at the
young age of 45 in 1895, the Chicago
Tribune seldom has the “death of a citizen
of Chicago...occasioned such sincere and
universal sorrow.”
Field’s St. Louis home, w
hich was turned
into a museum
in 1934, can be found a
block away from
this station at 643 South
Broadway.
Fiel
d
Eugene Field
EugeneThe Children’s
Poet
Satir
e
Col
umni
st
E
FFa
ther
of t
he P
erso
nal
New
spap
er C
olum
n
The
Fiel
d th
at
peop
le
have
ov
erdo
ne
our explorations with color led us to the following color palette. as they relate to our space, each of these hues are featured but not overshown within the immediate areas of our station. as they pertain to our selected authors, the colors represent the distinctive qualities of them as writers and men. Finally, as they relate to each other, these colors represent an analogous arrangement, which lends itself to the advent of harmony.
aboVe represented within the forms are their individual cMYk percentages.
c 88.24M 25.49Y 100k 8
c 84.71M 38.04Y 55.69k 16.89
c 4M 20Y 100k 0
c 3.14M 0Y 49.8k 0
c 67.45M 1.57Y 39.61k 0
c 53.73M 0Y 82.75k 0
Page 22 exhibitioN DeSigN SPriNg 2009 Page 23 NicholS, Noble, Pick
Joseph Pulitzer neutraface text demi
Joseph Pulitzer baskerville regular
Joseph Pulitzer trade gothic regular
Joseph Pulitzer baskerville semibold
Joseph Pulitzer bembo bold
Joseph Pulitzer helvetica regular
develoPment| tYPe exPloratioN
We started out each exploring different typefaces for our own forms. We realized that we had to impose a format for our distinctions for our typeface selections. We decided that twain should be in a sans serif to emphasize his friendliness, Pulitzer in a serif to reference business and newspapers and Field could be in a script to emphasize poetry. however, the surfaces of the forms did not look cohesive, so we decided on one typeface, FF Meta, because of its flexibility. We used Meta in different ways: Pulitzer in tracked-out capitals, Field in italics, and twain in tracked-in Meta book roman letters.
Page 24 exhibitioN DeSigN SPriNg 2009 Page 25 NicholS, Noble, Pick
FInal Forms| eleVatioNS
Served
two
years
as
managing editor
of the Tribune
of
Denver,
ColoradoBecame
famous
for
his
column “Sharps
and
Flats”
Died
in
Chicago
18
95
The
Eugene
Field
house
isopened
as
the
first
historic house
museum
in St.
Louis
19
36
18
83
Started
publishing
poetry
18
81
oh, had i lived in the good ole days when the icythyosauraus ramped around...
would i have spent
my precious time at weaving golden thoughts in rhyme?
18
79
15.2’
6’
5.2’
“ O U R R E P U B L I C A N D I T S P R ESS W I L L R I SE A N D F A L L T O G E T H E R . A N A B L E , DIS IN TERESTED, P UBLIC-SPIRITED P R ESS , W I T H T RA I NE D I N T ELLIGENCE T O K N O W T H E R I G H T A N D CO U R A G E T O DO I T, C A N P R ESE RV E T H AT P U B L I C V IR T U E W I T H O U T W H I C H P O P U L A R G O V E R N M E N T I S A S H A M A N D A M O C K E R Y. ”
18
47 B o r n i n B u d a p e s t
18
64 E m i g ra t e d t o t h e U n i t e d S ta t e s
a n d s e t t l e d i n S t . Lo u is
18
69 E l e c t e d t o t h e
M iss o u r i S ta t e A ss e m bl y
18
70 S h o t Ca p ta i n Ed wa r d A u g u s t i n e 1
87
2 Pu r chas e d t h e St . Lo u i s Po st
“ T H E P O S T - D I S P AT C H
WILL NOT SERVE ANY PA RT Y
B UT THE PEOPL E ; BE NO ORGA N
O F R E P U B L I C A N I S M , B U T T H E
O R G A N O F T R U T H ; W I L L F O L LO W N O
C A U S E S B I T I T S C O N C L U S I O N S ; W I L L
N O T S U P P O R T T H E A D M I N I S T R AT I O N , B U T
W I L L C R I T I C I Z E I T. ”
18
78 B o u g h t T h e Ev e n i n g D i s p a t ch
18
83
18
90 Fo r ce d t o wi t h d ra w f r o m e d i t o r s h i p
d u e t o o n co m i n g b l i n d n e ss
Pu rch a s ed T h e N e w Yo r k Wo r l d
19
09 E x p o s e d a f ra u d u l e n t p a y m e n t o f
$ 4 0 m i l l i o n by t h e U n i t e d S ta t e s
t o t h e F r e n ch Pa na ma Ca na l Co m p a n y
19
11 D i e d i n N e w Yo r k
“ O U R R E P U B L I C A N D I T S P R ESS W I L L R I SE A N D F A L L T O G E T H E R . A N A B L E , DIS IN TERESTED, P UBLIC-SPIRITED P R ESS , W I T H T RA I NE D I N T ELLIGENCE T O K N O W T H E R I G H T A N D CO U R A G E T O DO I T, C A N P R ESE RV E T H AT P U B L I C V IR T U E W I T H O U T W H I C H P O P U L A R G O V E R N M E N T I S A S H A M A N D A M O C K E R Y. ”
18
47
18
64
p u l i t z e rj o s e p h
Newspaper Editor
Government Reformist
18
69
18
70
18
72
“ T H E P O S T - D I S P AT C H
WILL NOT SERVE ANY PA RT Y
B UT THE PEOPL E ; BE NO ORGA N
O F R E P U B L I C A N I S M , B U T T H E
O R G A N O F T R U T H ; W I L L F O L LO W N O
C A U S E S B I T I T S C O N C L U S I O N S ; W I L L
N O T S U P P O R T T H E A D M I N I S T R AT I O N , B U T
W I L L C R I T I C I Z E I T. ”
18
78
18
83
18
90
19
09
19
11
Joseph Pulitzer was born in the Austro-Hungarian Empire
in 1848. He emigrated to the United States in 1864 and
settled in St. Louis. After working as a mule tender,
waiter, and hack driver, Pulitzer began studying English
at the Mercantile Library. In 1869 he surprised everyone
by getting elected to the state legislature at age 22. He
then exposed in the Westlich Post, for which he was still
writing, the corruption he found in the government--
especially in the County Court of St. Louis. He found the
situation so severe that he introduced a bill designed to
discharge the court as an administrative body. Captain
Edward Augustine, who was to be the recipient of the
court’s largess, went to Jefferson City to lobby against the
legislation. On January 27, 1870, Pulitzer shot at and
wounded Mr. Augustine, but was only fined $100.
Pulitzer went on to purchase the St. Louis Post, the St.
Louis Dispatch, and the New York World. Pulitzer used
these newspapers to expose the corruption he found in
the government.
While walking these downtown streets of St. Louis,
Pulitzer was certainly inspired to make reforms. Although
he died in 1911, Pulitzer’s passion for justice and
progress has not been forgotten in the city of St. Louis.
joseph pulitzer
Page 26 exhibitioN DeSigN SPriNg 2009 Page 27 NicholS, Noble, Pick
15.2’
6’
5.2’
Joseph Pulitzer was born in the Austro-Hungarian Empire
in 1848. He emigrated to the United States in 1864 and
settled in St. Louis. After working as a mule tender,
waiter, and hack driver, Pulitzer began studying English
at the Mercantile Library. In 1869 he surprised everyone
by getting elected to the state legislature at age 22. He
then exposed in the Westlich Post, for which he was still
writing, the corruption he found in the government--
especially in the County Court of St. Louis. He found the
situation so severe that he introduced a bill designed to
discharge the court as an administrative body. Captain
Edward Augustine, who was to be the recipient of the
court’s largess, went to Jefferson City to lobby against the
legislation. On January 27, 1870, Pulitzer shot at and
wounded Mr. Augustine, but was only fined $100.
Pulitzer went on to purchase the St. Louis Post, the St.
Louis Dispatch, and the New York World. Pulitzer used
these newspapers to expose the corruption he found in
the government.
While walking these downtown streets of St. Louis,
Pulitzer was certainly inspired to make reforms. Although
he died in 1911, Pulitzer’s passion for justice and
progress has not been forgotten in the city of St. Louis.
joseph pulitzer
Joseph Pulitzer was born in the Austro-Hungarian Empire
in 1848. He emigrated to the United States in 1864 and
settled in St. Louis. After working as a mule tender,
waiter, and hack driver, Pulitzer began studying English
at the Mercantile Library. In 1869 he surprised everyone
by getting elected to the state legislature at age 22. He
then exposed in the Westlich Post, for which he was still
writing, the corruption he found in the government--
especially in the County Court of St. Louis. He found the
situation so severe that he introduced a bill designed to
discharge the court as an administrative body. Captain
Edward Augustine, who was to be the recipient of the
court’s largess, went to Jefferson City to lobby against the
legislation. On January 27, 1870, Pulitzer shot at and
wounded Mr. Augustine, but was only fined $100.
Pulitzer went on to purchase the St. Louis Post, the St.
Louis Dispatch, and the New York World. Pulitzer used
these newspapers to expose the corruption he found in
the government.
While walking these downtown streets of St. Louis,
Pulitzer was certainly inspired to make reforms. Although
he died in 1911, Pulitzer’s passion for justice and
progress has not been forgotten in the city of St. Louis.
joseph pulitzerLike any good writer, Mark Twain, born Samuel
Clemens, spent his life observing and reporting on his
surroundings. His writings provided images of the
rapidly changing world around him. Reading his works,
we can delve into the American mindset of the late
nineteenth century and make our own observations of
history, discover new connections, create new
inferences and gain better insights into the time period
and the people who lived in it. As Twain once wrote,
"Supposing is good, but finding out is better."
Mark Twain is also considered the greatest humorist of
nineteenth century American literature. He combined
humor with social commentary in his renowned novels
The Adventures of Tom Sawyer and Adventures of
Huckleberry Finn and published satirical sketches and
humorous verse, poems, and letters.
As a child, Twain developed a bond with the Mississippi
River and aspired to one day become a steamboat pilot.
In 1859, he received his license. His career as a
steamboat pilot was a great source of inspiration for his
work. When docked in St. Louis, he lived on Locust
Street, which is six blocks north of here.
mark twain
I tell you it's in
books?
‘Ransomed?
What’s that?’ But that’s what they do. I’ve seen it.
that’s what we’ve got to do
Don’t
the
‘I don’t know.
FromAdventures of Huckleberry Finn
Mississippi River Pilot
Mark Twain
Sometimes I wonder
whether the world is being run
by smart people who are putting us on
or by imbeciles
who really mean it. ”
“
19
10
19
09
18
951
87
8
18
84
18
76
American Humorist
Piloting onthe Mississippi River
was not work to me;“”
it was play – delightful play, vigorous play,adventurous play – and I loved it...
18
35
18
50
18
53
18
57
18
59
18
68
Sometimes I wonder
whether the world is being run
by smart people who are putting us on
or by imbeciles
who really mean it.
Fo un d s
C ha r l e s L . We bs t e r
Pu bl is h i n g a n d Co .
Pu bl is h e s
A d v e n tu r e s o f
H u ckl e b e r r y F i n n
Be g i ns
w o r l d
l e c tu r e t o u r ”L as t w r i t i n g“ Tu r n i n g Po i n t o f M y L i f e ”
O n A p r i l 21 s t ,
M a r k Twa i n d i e s
a t a ge 74
“Pu bl is h e s
T h e A d v e n tu r e s o f
To m S a w y e r
19
10
19
09
18
951
87
8
18
84
18
76
Piloting onthe Mississippi River
was not work to me;“”
O n N ov e m b e r 3 0 t h , S a m u e l L a n g h o r n e Cl e m e ns is b o r n i n F l o r i d a , M iss o u r i
it was play – delightful play, vigorous play,adventurous play – and I loved it...
Ta ke s f i r s t s t ea m b o a tt o S t . Lo u is
Wo r ks as i t i n e ra n t p r i n t e r i n S t . Lo u is
Be g i ns f o u r -y ea ra p p r e n t i ce s h i pas r i v e r p i l o t
E a r ns s t ea m b o a t p i l o t l i ce ns e a n d p i l o t s o n t h e M iss iss i p p i R i v e r
M a ke s a l i v i n g as a
t ra v e l l i n g l e c tu r e r
18
35
18
50
18
53
18
57
18
59
18
68
FiNal ForMS| eleVatioNS
Eugene Field was born in St. Louis on September 2,
1850 on 634 South Broadway. One of the most
celebrated American authors of children’s poetry, he
produced many countless humorous poems, short
shories, and newspaper columns that have progressed
to commercial success.
As a leading editor and columnist for many of the
nation’s newspapers, Field proved himself as not only a
powerful and lighthearted writer, but a man who many
loved and adored. Upon his death at the young age of
45 in 1895, the Chicago Tribune seldom has the “death
of a citizen of Chicago...occasioned such sincere and
universal sorrow.”
Field’s St. Louis home, which was turned into a museum
in 1934, can be found a block away from this station at
643 South Broadway.
eugene f ield
the field that people
have overdone
as an idol
came into being through sentiment
and not through humor
he set to work deliberately
to cultivate the sentimental
and he did so with what
success the whole world knows
B o r n
i n S t .
Lo u is
M ov e d
t o
A m h e r s t ,
M A
a f t e r m o t h e r ’ s d ea t h
A t t e n d e d
a n d
dr o p p e d
o u t
o f
Wi l l i a m s C o l l e ge
Wo r ke d as a jo u r na l is t f o r t h e S t . J o s e p h G a ze t t e
18
50
18
75
18
69
18
58
Moved
to
St.
Louis as editorfor various newspapers
18
76
ideas came with explosive immediacy
like an instant birth,
for human thought is like a monstrous pendulum it keeps swinging from
one extreme to the other
Served
two
years
as
managing editor
of the Tribune
of
Denver,
ColoradoBecame
famous
for
his
column “Sharps
and
Flats”
Died
in
Chicago
18
95
The
Eugene
Field
house
isopened
as
the
first
historic house
museum
in St.
Louis
19
36
18
83
Started
publishing
poetry
18
81
oh, had i lived in the good ole days when the icythyosauraus ramped around...
would i have spent
my precious time at weaving golden thoughts in rhyme?
18
79
Children’sPoetChildren’sPoet
18
50
18
75
18
69
18
58
18
76
ideas came with explosive immediacy
like an instant birth,
for human thought is like a monstrous pendulum
it keeps swinging from one extreme to the other
fieldSatire Columnist
eugene
18
95
19
36
18
83
18
79
18
81
oh, had i lived in the good ole days when the icythyosauraus ramped around...
would i have spent
my precious time at weaving golden thoughts in rhyme?
15.2’
6’
5.2’
FiNal ForMS| eleVatioNS
Page 28 exhibitioN DeSigN SPriNg 2009 Page 29 NicholS, Noble, Pick
researcH| obSerViNg StaDiuM StatioNFInal Forms| PlaceD iN SPace
STADIUM METRO STOPF L O O R P L A N
stone wall
wall between tracks
ramp
busch stadium
ramp
17’
79’
STADIUM METRO STOPF L O O R P L A N
stone wall
ramp
busch stadium
ramp
17’
79’
Page 30 exhibitioN DeSigN SPriNg 2009 Page 31 NicholS, Noble, Pick
analysIs reViSitiNg our DeSigN criteria
Page 32 exhibitioN DeSigN SPriNg 2009 Page 33 NicholS, Noble, Pick
analysIs| reViSitiNg our DeSigN criteria reViSitiNg our DeSigN criteria|coHesIveness
based upon all of the elements that we have defined thus forth in our project, our group has aimed to maintain our four established criteria by which to judge our work. in order to assure that our forms fit effectively into the Metrolink Stadium Station, we have created and arrange our forms in a manner that is cohesive and relative to the atmosphere around it and our selected authors. as well, with focus on our other three criteria- color effectiveness, hierarchy, and type treatment- we also have strove to solidify the cohesiveness of our forms to each other.
as this component was the biggest challenge throughout our process, we have tried to portray our authors as distinct individuals while maintaining a sense of unity and correlation between them. We are definitely satisfied with out final forms, for although the set is cohesive, we can still see the distinctive characteristics of our authors shine through the form.
Page 34 exhibitioN DeSigN SPriNg 2009 Page 35 NicholS, Noble, Pick
our colors are significant because Pulitzer is a serious and elegant blue, twain is a fun yellow, and Field is green, a color falling in between and that is both elegant playful. Field shares qualities of the other two authors, and finding a color palette to address the characters of all three authors simultaneously was challenging.
reViSitiNg our DeSigN criteria| color eFFectIveness
Page 36 exhibitioN DeSigN SPriNg 2009 Page 37 NicholS, Noble, Pick
Working with a very symmetrical form, we decided to organize the surfaces of our forms very systematically. all surfaces were to be treated equally on all forms. it was important for the names of the authors to appear on the front diamond shaped panels for passengers to stand inside the forms and view the differences in the treatment of the authors names as well as read the keywords that describe them to understand the differences between the authors.
the type treatment fulfills our goals, because it allows for use of one cohesive type family, but still incorporates the distinct characteristics of out authors. Meta can be serious, friendly and subtle.
reViSitiNg our DeSigN criteria| HIerarcHy reViSitiNg our DeSigN criteria| tyPe treatment
Page 38 exhibitioN DeSigN SPriNg 2009