Metadata 2.0

Metadata 2.0Metadata 2.0

Presented by Craig ThomlerPresented by Craig Thomler

May 2011May 2011



Metadata 1.0 has failed on the webMetadata 1.0 has failed on the web

- Poor understanding of how to create metadata & - Poor understanding of how to create metadata & low interest in doing so from content producerslow interest in doing so from content producers

- Limited benefits for users- Limited benefits for users

- Inconsistent metadata inclusion- Inconsistent metadata inclusion

- Poorly defined and applied- Poorly defined and applied

- Little effective use for site navigation- Little effective use for site navigation

- Minimal use by search engines- Minimal use by search engines

- MOST METADATA IS USELESS- MOST METADATA IS USELESS


We need to reinvent metadata...We need to reinvent metadata...

Metadata 2.0Metadata 2.0- Relevant & useful to content producers- Relevant & useful to content producers

- Meaningful to content users- Meaningful to content users

- Data, not page-centric- Data, not page-centric

- Effectively organise & customise content for users- Effectively organise & customise content for users

- Facilitate effective data/site navigation & context- Facilitate effective data/site navigation & context

- Support cross-domain tag management & - Support cross-domain tag management & navigationnavigation


Content(words, sounds, images)

Presentation(styles, layouts)

Functionality(navigation,

tools)

Web content management todayWeb content management today


We need to reimagine Web content We need to reimagine Web content managementmanagement

Content

Presentation

Functionality

METADATA 2.0(context, organisation, meaning)


We need to reinvent metadata...We need to reinvent metadata...


- Integrates content producer, end user, - Integrates content producer, end user, automated semantic tags and external tagsautomated semantic tags and external tags

- Tag-based content prioritisation and - Tag-based content prioritisation and presentationpresentation

- Fragment tags, not just page tags- Fragment tags, not just page tags

- Adaptive, multi-lingual vocabularies- Adaptive, multi-lingual vocabularies

- Cross-site tag directories- Cross-site tag directories


Semantic taggingSemantic tagging

OpenCalais 2.0OpenCalais 2.0


Tag-based content presentationTag-based content presentation

StackoverflowStackoverflow


External tag integrationExternal tag integration

DeliciousDelicious


Questions & CommentsQuestions & Comments

(Don’t be shy!)(Don’t be shy!)


Presented by Craig ThomlerPresented by Craig Thomler

May 2011May 2011


Thank you!

Metadata 2.0

Education

Transcript of Metadata 2.0