Merrill L. Thomas, Inc.
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Transcript of Merrill L. Thomas, Inc.
MARKET REVIEW2015
MERRILL L. THOMAS, INC.THE REAL ESTATE COMPANY
2469 MAIN ST. LAKE PLACID, NYPHOTO: WHIT BISSELL
Merrill L. Thomas, Inc. results past 5 years:
Total Volume Sold
ORGANIZATIONS
Total Transactions Community Support
$381M
759 16
Lake Placid Center for the Arts
Songs on Mirror Lake
NYSEF Ski Foundation
Lake Placid Land Trust
Ausable River Assocation
MLS Ranking
#1
Lake Placid Beautification
Wounded Warrior Project
Merrill L. Thomas, Inc. is the top producing brokerage company in the entire Adirondack Park. In 2015 sales exceeded $92M, an increase in annual volume of $13M. The real estate market is strong and demand continues to improve.
Shipman Youth Center
Blue Mountain Lake Museum
ADK Architectural Heritage
The Gladd FoundationSt. Paul’s Food Pantry
LPCA Joy to the Children Lake Placid Police Department
ADK Loon Conservation
Masters North for MS
Dear Readers, We are grateful for our success and all the new friends we made in 2015. It was an exceptional year which produced an all time company record for total volume exceeding $92 million in transactions. We hope the data included herein will give you a positive perspective of the market and demand for our region. We appreciate your business and thank you for giving us the opportunity to serve you.
Best Regards,
2015 Adirondack Champlain Valley MLS Sold Volume
Merrill L. Thomas, Inc. $92.3M
#2 ADK Brokerage
$61.2M#3 ADK
Brokerage$46.6M #4 ADK
Brokerage$27.3M
MEET THE TEAM
consistently rank in the top 50 for individual sales performance. In 2015 five of our agents were ranked in the top 20 while ten agents were ranked in the top 50 for the entire multiple listing service. Today, we have a total of 25 full time real estate profession-als ready to help you.
Our Agents....
Our Inventory....We offer our buyers a distinctive showcase of some of the finest properties in the Adirondack region. Our marketing history includes the sale of such Great Camps as Camp Topridge, Wenonah Lodge, The Wawbeek, Camp Carolina, Camp Katia, Cheery Lodge and the Preserve at Green Bay. We also offer a variety of Adirondack camps and cottages, pristine shoreline, forest acreage, and executive resort homes. You will find that these unique offerings comprise a tasteful portfolio of architectural styles and designs from tradition-al rustic elegance to custom Adirondack reproductions.
Robert T. PolitiPrincipal, MAI
Nicholas PolitiAssociate Broker
Mark AdlerAssociate Broker
Top Producer 2011-2014
Whit BissellSales Associate
Denise BujoldBroker Associate
Steve DetwilerAssociate Broker
Certified Gen. R.E Appraiser
Christina EcclestonRental ManagerAssociate Broker
Leslie E. BrownellAssociate Broker
Noelle GrahamRental Manager
Kelly LockeSales Associate
Jillian LockeRental Manager
Jennifer LedgerSales Associate
Zowie LucasSales Associate
Karen MergenthalerBroker Associate
Francis B. MillerAssociate Broker
Top Producer 2015
Marie Morgan Associate Broker
Sue Murnane Associate Broker
Marlene PrueOffice Manager
Michael Raymaley Sales Associate
Joann Reed Sales Associate
Steven Reynolds Associate Broker
Brooks H. Reynolds Associate Broker
Richard Sampson Associate Broker
Katie Stiles Sales Associate
Richard ThomasSales Associate
Kris WheelerSales Associate
Top Producer 2010
Merrill L. Thomas, Inc. | The Waterfront Specialists
Camp Big Rock is indicative of the modern Adirondack Great Camp and represents one of the finest waterfront transactions in the region.
List Price $12,750,000
NUMBER OF TRANSACTIONS ADIRONDACK CHAMPLAIN VALLEY (MLS)
MERRILL L. THOMAS, INC
0
40
80
120
160
200
2008 2009 2010 2011 2012 2013 2014 2015
# of Transactions
TRANSACTION VOLUME ADIRONDACK CHAMPLAIN VALLEY (MLS)
MERRILL L. THOMAS, INC
0
20
40
60
80
100
2008 2009 2010 2011 2012 2013 2014 2015
Transaction Volume in Millions
SALES DATA
TOTAL TRANSACTION VOLUME ADIRONDACK CHAMPLAIN VALLEY (MLS)
ALL BROKERAGES
0
200
400
600
800
1,000
2010 2011 2012 2013 2014 2015
# of Transactions in Millions
TOTAL TRANSACTIONS ADIRONDACK CHAMPLAIN VALLEY (MLS)
ALL BROKERAGES
0
1,000
2,000
3,000
4,000
5,000
2010 2011 2012 2013 2014 2015
# of Transactions
SALES DATA
SALES DATA
Average Sales Price in 2015 by Area
LAKE PLACID SARANAC LAKE REGION
KEENE & KEENE VALLEY
WILMINGTON & JAY AND UPPER JAY
$573,000
$183,250
$30,000
$322,000$232,000
$181,500$125,000
TUPPER LAKE
$202,000
$80,000$25,000
RESIDENCES LAND
Number of Properties Sold in 2015
LAKE PLACID
SARANAC LAKE
KEENE & KEENE VALLEY
TUPPER LAKE
WILMINGTON & JAY AND UPPER JAY
6610
71
19
39
7
1
244
16
(Adirondack Champlain Valley MLS)
(Adirondack Champlain Valley MLS)
RESIDENCES LAND
SALES DATA
Waterfront Sales Data from 2010 - 2015
LAKE PLACID UPPER & LOWERSARANAC
ST. REGIS CHAIN
LONG LAKE
$3.5M
$809K$1.34M
$3.8M
$544K
TUPPER AREA LAKES
$372K$123K
THE SARANACS
(Adirondack Champlain Valley MLS)
$535K
ROAD ACCESS BOAT ACCESS
RAINBOWLAKE
$435K
$1.53M
MIRRORLAKE
Waterfront Transactions from 2010 - 2015
LAKE PLACIDLAKE
MIRROR LAKE
1111
11UPPER & LOWER SARANAC LAKES
39
ST. REGIS CHAIN 2
THE SARANAC CHAIN
174
TUPPER LAKE 28LONG LAKE 30RAINBOW LAKE 20
(Adirondack Champlain Valley MLS)
ROAD ACCESS BOAT ACCESS
0
100000
200000
300000
400000
2012 2013 2014 2015
Total Visitors to Site New Visitors to Site
WEBSITE ANALYTICS
In 2012 we implemented a new adaptable website that allows users to simply navigate properties/rentals on any desktop, tablet or mobile device. We continue to see great results from our year end analytics. Total visits increased 200,000+ and new users to the site rose 100,000+. Adirondackestates.com has become the gateway search engine for the finest listings in the Adirondacks Park. We remain focused on accessing clients through numerous media outlets and creative strategies. Our knowledge and expertise in digital marketing has resulted in record high traffic results and total sales volume.
MOBILE/TABLET DEVICE TRENDS
WEBSITE VISITS
2012
2013
2014
2015
0 25000 50000 75000 100000
Mobile Tablet
Mobile and Tablet Performance
Industry trends confirm that users of mobile
and tablet devices are increasing daily. Our
analytics show that mobile traffic from 2012 to
2015 jumped from 12,000 to 100,000 users. Such
performance indicates that we will continue to
allocate advertising dollars in this specific market-
ing arena. We expect mobile and tablet traffic to
continue to increase going forward.
NOTABLE SALES 2015Watch Rock Point Pine Point Camp Camp Carolyn
Hillside Penthouse Camp Vail High Meadow Lodge
Ledgerock Lodge Round Lake Cottage Little Alps
Hillcrest Arts and Crafts The Portage Mirror Lake Cottage
Long LakeList Price $2,750,000
Upper SaranacList Price $1,285,000
Lake PlacidList Price $2,995,000
Lake PlacidList Price $1,395,000
Whiteface Club & ResortList Price $1,495,000
Lake PlacidList Price $1,895,000
Lake PlacidList Price $1,349,000
Lake PlacidList Price $1,690,0000
Lake PlacidList Price $1,295,000
Lake PlacidList Price $995,000
Lake ClearList Price $875,000
Lake PlacidList Price $1,275,0000
THE ADIRONDACKS
WWW.ADIRONDACKESTATES.COM1.800.244.7023
YOUR GATEWAY TO
MERRILL L. THOMAS, INC.