MeridianER Career Advantage Program
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Transcript of MeridianER Career Advantage Program
Sherwood Meridian Resources1
S a n d y S a n d e r s o n
Meridian Executive Resources
www,meridianer.comsandys@meridianer,com
415-860-3063
The Smartest Candidate
Mer id ian Execu t i ve Resourceswww.meridianER.com- sandys@meridianer,com - cell:
415.860.3064
Analys is
Career
Documents
Market ing
Research
Interv iews
Opportuni ty
Branding
Network ing
Hired
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A New Career Perspective:
Looking at the larger market for your next job or opportunity
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A New Career Perspective:
Identifying the right opportunity with the best information.
Process for
building your
Knowledge Base
and become the
Smartest Candidate
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Career Analysis & Identity
Analysis
Knowing who you are today. Reviewing what you have
accomplished. Understanding what your PASSIONS
are. Building a clear image of your goal. Knowing clearly who you are
presenting.
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An Opportunity to Decide
Analysis
CareerPath
You are more experienced than last job
Now is the time to refine your goals
Build within your area of expertise There may be changes to consider Once decided you need to FOCUS
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It is more than a Resume
Analysis
CareerPath
Documentation
Today’s career document requirements
Building a consistent message There are a number of Resume
types Building a ‘story-telling’ Resume Other supporting documents are
needed
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Building a Professional Brand
Analysis
CareerPath
Documentation
Professional
Branding
Multimedia marketing is today’s norm
To tell your story you need a story Key steps in assuring you are
understood A Professional Brand will stand out A different approach to the elevator
• Cover letter• Resume(s)• Biography• References• Web-site• LinkedIN• White Papers• Associations
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Assuring your visibility
Analysis
CareerPath
Documentation
Marketing
ProfessionalBranding
Outreach is critical for visibility Consistency builds visibility Visibility validates your positioning Join & participate in Associations It is where your next job will come
from
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Where your next Opportunity is
Analysis
CareerPath
Documentation
MarketingProfessional
Branding
Networking
It is not Facebook and Twitter Consistent communications is
critical Offer to recommend others often Respond to all request from others Take on leadership roles with
groups Don’t forget your ‘Custom
Elevator’
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Knowing more than Others
Analysis
CareerPath
Documentation
Marketing
Research
ProfessionalBranding
Networking
The tools are there for you to use It is critical to confirm you expertise You should be smarter than the
interviewer The more you know the more value you
have You need to become a ‘KNOWLEDGE
EXPERT
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Finding the Right Opportunity
Analysis
CareerPath
Documentation
Marketing
Research
Opportunity
ProfessionalBranding
Networking
Reversing the Telescope for success
You must be the smartest candidate
Getting in the door is not as it was Finding the ‘inside’ contact is
critical A contact will lead to another
contact
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Positioning yourself to be Hire
Analysis
CareerPath
Documentation
Marketing
Research
Interviews
Opportunity
ProfessionalBranding
Networking
Make yourself a part of the company
Lead with the company requirements
Answer questions from their perspective
Prepare, Prepare, Prepare, follow-up
Develop ‘Intelligent Interview Questions’
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What is ‘The Smartest’? IT IS A..
A n a l y s i s
C a r e e rP a t h
D o c u m e n t a t i o n
M a r k e t i n g
R e s e a r c h
I n t e r v i e w s
O p p o r t u n i t y
P r o f e s s i o n a lB r a n d i n g
N e t w o r k i n g
Process to build your ‘Branded Knowledge Base.’
Set yourself apart from other candidates.
Building your Brand as the most valuable candidate.
Develop a ‘Story Line’ presentation of yourself.
Look to assure you are doing all that is possible.
Process that can improve finding your next position.
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• Understanding the Executive Career ARC
• Building your Career ARC
• The Career Advantage Process
• Building your Competency Profile
• Career Growth Planning
• Stages in an Executive Job Search
• Key Stages in an Executive Search Process
• Considering a Consulting Service Career
• Winning Executive Documentation Portfolio • Strategy for building your Career Documentation• Functions of an Executive Career Resume• Translating your Career to your Resume• Building a unique Biography to support your Resume• Translating your Career to a Professional Brand• Building & documenting your Career References• Building Cover Letters the fit your Career & Opportunity• Assuring your Linked IN Profile matches your Career
Brand
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Professional BrandingCareer Analysis
Career PortfolioHiring Opportunities
Interviews - Networking
Career Coaching Publications
• Executive Resume - CV
• Single Page Executive Summary
• Career Biography & Summary
• Executive Reference and contacts
• Executive Cover letter
• Branding web-site & Newsletter
• Responding to career openings
• Building your Executive Market Visibility
• Presenting your Leadership Capabilities
• Presenting your value in less than a minute
• Understanding the Key steps in the Interview process
• Selecting and Working with an Executive Recruiter
• Addressing the hardest Interview Questions
• The important steps after the Interview
• Five critical interview mistakes
• The Smartest Candidate in the Room
• Critical Leadership issues to reinforce your career
• A ‘Game-Changer’ approach to a new position
• Analyzing and responding to the position description
• Building an MBO to reinforce your ability to succeed
• Assuring the compensation meets your goals
• Building or responding to a strong offer letter
• Assuring Employment Agreements meet your goals
• Example of a winning success story for a new position
• Initial 100 day plan for success in a new position
Candidate Career Resource Guide
Meridian Executive Resources
Meridian Executive Resources
The ‘Smartest’ Candidate:
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Analysis
CareerPath
Documentation
Marketing
Research
Interviews
Opportunity
ProfessionalBranding
Networking
A comprehensive approach to assuring you are the smartest candidate in the room. . .
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When is it NOT an Introduction
One Career
One Passion
One Question
The America’s Cup
Mer id ian Execu t i ve Resourceswww.meridianER.com- sandys@meridianer,com - cell:
415.860.3064
American’s Cup members have a unique Branding:
• Assume risk & responsibility • Highly organized & focused
• Ability to set a innovate• Understand discipline & execute
• Can improvise plans & take action
Sherwood Meridian Resources19
S a n d y S a n d e r s o n
Meridian Executive Resources
www,meridianer,comsandys@meridianer,com
415-860-3063