Merging of Media and the Web The Future of Media Workers – October 2015.
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Transcript of Merging of Media and the Web The Future of Media Workers – October 2015.
Merging of Media and the Web
The Future of Media Workers – October 2015
Love working with creative people
Media A big word
Businessdictionary.com
Communication channels through which news, entertainment, education, data, or promotional messages are disseminated. Media includes every broadcasting and narrowcasting medium such as newspapers, magazines, TV, radio, billboards, direct mail, telephone, fax, and internet.
Analouge TV is Dead
Analouge radio is also dying
Podcasts 21st century radio channels that you can listen to in your car, at
the gym or on the beach.
You decide what interests you
A new trendReinventing business
Über
The UBER business model
Personal Service
Available on demand
Priced by usage
The platform is the Web
People helping people
Crowd fundingCrowd sourcing
Crowdfunding in Journalism
“We have tools for journalists and for readers to create crowdfunding campaigns to help important stories get told”
http://www.beaconreader.com/http://throughcracks.com/
CrowdMed
Future Certainties
• Bandwidth will get bigger• The digital generation will get older• Information will be even more available• Devices will become more powerful and increase their range of
functionality
User Interfaces everywhere
User Experience
No more steriotypes
Programming and creativity
What is good for business?
wide range of skills
Talk to girls about technology
The content
From Big Data to Information
The layers of machinery that separate content creators from those who consume it are dead
and gone
The winners in this environment will be those who can successfully empower their readers, listeners, and viewers.
They want something authentic
