Group Members

Saad Mazhar

Muhammad Arif

• It is the process by which information is encoded,

stored, and retrieved.

• Is used to acquire, store, retain and later retrieve

information.

• Encoding

• Storage

• Retrieval

• The process we use to transform information so that

it can be stored for putting information into

memory.

• That retains information in our memory systems for

some length of time maintaining the information .

• the process in which bringing the memory out of

storage and reversing the process of encoding.

• Sensory Memory

• Short Term Memory

• Long Term Memory

• This memory is very brief lasting only as much as a

few seconds.

• Referring to the information we receive through the

senses.

• also known as active memory

• last longer than sensory memory (up to 30 seconds

or so), but it still has a very limited capacity

• Long-term memory refers to the continuing storage

of information.