Mediascan - Real Time Media Monitoring

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MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer . +36 30 2106252 [email protected] MEDIASCAN is an online service, which helps companies to spend their TV/Radio/online Ad budgets more efficiently.

Transcript of Mediascan - Real Time Media Monitoring

Page 1: Mediascan - Real Time Media Monitoring

MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

MEDIASCAN is an online service, which helps companies to spend their TV/Radio/online Ad budgets

more efficiently.

Page 2: Mediascan - Real Time Media Monitoring

MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

Check the appearance of your own and your competitors’ TV/radio ads in real time, measure their online effects, get

more customers from social media

Mediascan is continuously monitoring TV and radio channels, while detecting, storing and presenting the appearence of your Radio and TV Ads

in real time.

TV & RADIO

CONTROL

MEASURE

ACTION

Page 3: Mediascan - Real Time Media Monitoring

MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

Increase the efficiency and effectiveness of your ad campaigns with Mediascan’s automated real-time

measurements.

1. Check the completeness and in-time appearence of your ads Compare your measurement results with the data provided by your agency.

2. Monitoring your competitors’ ads. Additional to monitoring your own ads, it is possible to monitor your competitors’s ads campaigns, too.

3. Measure and analyseMediascan can upload measurement data directly to Googel Analyticsn or other analytical systems and you can detect the effefcts of the ads on the online behaviour of customers.

4. Social MediaSynchronise your social posts to the appearence of your own ads or to those of your competitors’. Using this technic you can immediately reinforce your message.

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MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36302106252 [email protected]

Use of MEDIASCAN in 4 steps

Select the TV/Radio channel to monitor

Upload your Ad (sound file)

Check and use the results

Login at mediascan.yappp.com

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MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

Current status

STATUS: Service is available now for testing at mediascan.yappp.com, with 5 channels:

Class FM - Hungary (radio)Klubrádió - Hungary (radio)RTL Klub - Hungary (TV)BBC Radio 1 - UK (radio)Radio Berlin - Germany (radio

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MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

TeamIstván Maczkómore than 10 years experience in product development and pricingmore than 6 years experience in online marketingFerenc KocsisFormer CEO of Externet Nyrt.15 years of product developmentJános GerébIT engineer, technical and human trainer, registered mediator, former business unit director and leading consultant at IT companies.Gábor GerébMSc. electrical engineer, doctorate candidate of the electrical engineering sciences, noise and vibration expert

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MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.+36 30 2106252 [email protected]

Contacts

Meet us here!

G.M. Production Kft. www.reklammuvek.com

1034 Budapest, Eső u. 6.Hungary www.yappp.com

István Maczkó +36 30 2106252email: [email protected]

Ferenc Kocsis +36 30 9847743email: [email protected]